3 tips for better fundraising letters - from fundraising pro mary cahalane
TRANSCRIPT
3 Tips for Better
Fundraising Letters
From Mary Cahalane
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
3 Tips for Better Fundraising Letters - with Mary Cahalane
Fix your formatting1. Font size and type2. Indent paragraphs3. Bold or underline
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The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
3 Tips for Better Fundraising Letters - with Mary Cahalane
Write simply1. Keep it simple (Grade 4- 6)2. Write like you talk3. Don’t forget the P.S.
Click join Mary’s Newsletter
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
3 Tips for Better Fundraising Letters - with Mary Cahalane
Personalize it1. Say their name!2. The power of “you”3. One to one
Click join Mary’s Newsletter
Get access to previous training sessions
Get access to the Hump Day archives: http://members.johnhaydon.com/course/smart-marketing-lessons/
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
3 Tips for Better Fundraising Letters - with Mary Cahalane
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
3 Tips for Better Fundraising Letters - with Mary Cahalane
Consultant, Trainer, Coach - Helping nonprofits get more from their digital marketing and online fundraising. Consultancy based in Cambridge, MA.
Instructor at Marketing Profs University, regular contributor at Social Media Examiner
Author: Facebook Marketing for Dummies, 3rd , 4th and 5th Editions
Speaker: The Nonprofit Technology Conference, Social Media 4 Nonprofits, Blackbaud’s BBCon, New Media Expo, AFP New Jersey, TechSoup, GrantSpace, Chronicle of Philanthropy, NetworkForGood and various local Chambers of Commerce.
Clients include: Habitat for Humanity, EpicChange, Share Our Strength, Environmental Defense Fund, Shriners Hospitals for Children, Boston Medical Center, Community TechKnowledge, Scholastic, TechSoup, WaterAid America, University of Massachusetts, Community Music Center of Boston, National Wildlife Federation, Make-a-Wish Foundation, ALS Worldwide, and more…
About John: