Over 66 ways to become...

PersonalBrandingforExecutives

3D

InfluentialBe

IndispensableBe

IncrediblyHappy at Work

Be

DitchDareDo

3 E s s e n t i a l A c t i o n s

DITCH.

Ditch mindsets that are no longer relevant.

Free yourself from old habits.

Eliminate activities that are not working.

Dare to be yourself...your BEST self.

Take a risk - every day!

Live outside your comfort zone.

DARE.

Do what you know you need to do.

Act on your career plan.

Spend 9 minutes a day building your brand.

DO!

you get...With Ditch. Dare. Do!

INSPIRATION

...from personal branding pioneer, William Arruda.

He’s credited with turning the concept of personal branding into a global industry.

COACHING... from the nation’s leading

CEO coach, Deb Dib - who works with

innovative change agents who believe in capitalism

done right!

Foreword by Richard Bolles - Career Industry

Pioneer and author of What Color is Your

Parachute?

WISDOM

DitchDareDo

3 S i m p l e S t e p s

1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1

1 1

1 What drives youKNOW

Where you want to go

Who needs to know you

Step 1

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2

What make you YOUSHOW

What makes you compelling

What makes you stand out

Step 2

3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3

3 3

Your Brand

GROW

Your Network

Your Success

Step 3

DitchDareDo

3 Fea tu re s : Snap s , Spa rk s & Go-T ime

Gr i d s

Sixty-SixSixty-SecondSnaps

Snap - (n) a brief, action compelling vignette.

Say that three times fast

to remind you the of the actions you commit to taking.

Sparks

xxx

Da re 1 Pre p a r e a p r e s . 4m y b o s s’ b o s s .

I n c r e a s e d v i s i b i l i t y w i t h s e n i o r m a n a g e me n t

02/02

Go-Time Grids

AreYou

Ready?

DitchDareDo

www.d i t chda redo. com