2dvs workshop overview - cdn.€™s 2day visualstory ... • identify a slide’s signal vs. noise...
TRANSCRIPT
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
2Day VisualStory®
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
ICON HERE
Persuasion is the currency of business communication. Those who master
communicating through presentations rise faster than their peers, reach
more customers than their competitors, and turn ideas into groundswells.
When is the last time you saw a
PowerPoint® that held you in
suspense, engaging you so much
that you didn’t just check out and
check your social media?
Duarte’s 2Day VisualStory
workshop establishes a new
method of content development
and presentation design that
dramatically improves persuasive
communication.
The workshop is based on timeless
principles of storytelling and visual
thinking that persuade audiences
and initiate action.
TRAINING 2DAY VISUALSTORY®
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
2 Day VisualStory Workshop
Day 1
Attendees learn to understand the context of a presentation, work within
a story framework, create audience empathy, generate unique ideas,
arrange messages for greater impact, and strengthen their structure.
Day 2
Attendees convert their content into a storyboard and practice sketching
ideas to visually display their messages for memorable presentations.
TRAINING 2DAY VISUALSTORY®
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
Learning Objectives
• Examine the business case for story –
why organizations should adopt storytelling
• Analyze the structure of story
• Write the audience journey
• Identify the Big Idea
• Identify sources of audience resistance
• Recall and catalog personal stories
• Strengthen story turning points
• Map content to the Presentation Form
• Identify a slide’s signal vs. noise
(signal:noise ratio)
• Arrange slide elements for audience
comprehension
• Practice rapid brainstorms to generate
ideas with peers
• Build emotional appeal to connect
your message to the audience
• Build an analog storyboard
Spending a full day on each of Nancy Duarte’s award-winning books, Resonate and Slide:ology,
workshop attendees focus on these learning objectives:
TRAINING 2DAY VISUALSTORY®
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
WHAT OUR CLIENTS THINK
/ / / / / / / / /
"This workshop is the secret to us
accomplishing our mission. I am
inspired and have already used a
lot of what I learned in presenting
to the board, donors, and my
family! Many heroes picking up
swords everywhere!”
Gabrielle King Morse
Massachusetts Executive Director of uAspire
WHAT OUR ATTENDEES THINK
/ / / / / / / / /
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
We keep class sizes cozy—between 15-30 attendees—
to maximize collaboration with classmates and valuable
facilitator feedback.
Located at our Creative HQ in Sunnyvale, CA.
Bring us onsite: Duarte sends trained facilitators to your
office around the globe.
For more information: Call + 1 650.625.8200 or email us
to learn more.
2Day VisualStory Format and Pricing
TRAINING 2DAY VISUALSTORY®
per person$1,595 [email protected] Now
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
About Duarte
Since 1988, Duarte has helped some of the world’s most influential businesses, thought leaders, and
institutions create persuasive communications. Our proven VisualStory® methodology combines
storytelling with visual thinking principles. It boils down to four core tenets:
EmpathizeGet inside your audience’s
heads and understand their
perspective. Learn what moves
them and inspire them to change.
EngageCraft a narrative using proven
storytelling techniques that
ignite excitement, overcome
resistance and spark action.
VisualizeIf people can see what you’re
saying, they’ll understand it. Use
visual thinking and smart design
to convey information.
ActivateA powerful idea delivered well
takes on a life of its own. Create a
moment that inspires people and
lives on across many channels.
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
We help top organizations tell compelling stories — from keynotes to everyday presentations —
and share our methodology through five books that cover all facets of effective communication.
We Wrote the Books on Presentations and Storytelling
Illuminate
Ignite Change
Through Speeches,
Stories, Ceremonies,
and Symbols
Slidedocs
Spread Ideas
with Effective
Visual Documents
Slide:ology
The Art and Science
of Creating Great
Presentations
Resonate
Present Visual
Stories That
Transform Audiences
HBR Guide
Harvard Business
Review’s Guide to
Persuasive Presentations
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
Our Offerings
CREATIVE SERVICES
TRAINING
Event Services
Delivery Coaching
THOUGHTLEADERSHIP
BOOKS
THOUGHTLEADERSHIP
Presentation Design and
Development
Content and Communications
Strategy
WorkshopseCourse
Duarte delivers communications that
transform. We specialize in moving people
— in one moment or over the course of
many moments — through persuasive
visual stories and presentations. We also
teach storytelling, design, and delivery
skills in engaging, in-person workshops
and online via our award-winning eCourse.
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
/ / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /
Let us help you tell your story and ignite change.
Call us. +1 650.625.8200