2at startup social media overview 2017. · h o w w e w o r k s o cia l m e dia m a na g e m e nt is...

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P A C K A G E S & P R I C I N G O V E R V I E W P R E S E N T E D B Y 2 A T S T A R T U P . C O M . A U SOCIAL MEDIA

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Page 1: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

P A C K A G E S & P R I C I N G O V E R V I E W

P R E S E N T E D B Y

2 A T S T A R T U P . C O M . A U

S O C I A L M E D I A

Page 2: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

H O W W E W O R K

Social Media Management isn’t just about posting content, it’s about

designing and implementing a social media strategy that’s in line with a

business brand identity, audience, and goals. Ultimately a strong

strategic plan can help raise brand awareness, increase conversions

and improve a business's digital presence.

2aT understand that Social Media can be overwhelming and time

consuming for small business owners. And, we believe social media

needs a personal and unique approach to every business. That’s why

all of our social media packages include thorough research; where we

get to know you and your business, understand your goals, create a

brand tone of voice and define your target audience.

We will then work closely with you to determine which platforms are

best for YOU and define a content strategy using YOUR business goals

and expectations.

Once any testing phases are complete, we continue to analyse the

results and if necessary make improvements and/or suggest a change

of strategic direction to ensure effective ongoing social media

management.

Below we have outlined our most requested packages, however,  we know there is not a one

size fits all in business, which is why we are happy to tailor a package to your specific needs

and/or budget.

Page 3: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

1 0 1 S T R A T E G Y P L A N & T R A I N I N G

F R O M $ 5 9 9  The f i rst s tep to any soc ia l media strategy is to know who you are ta lk ing to , in order to ref ine your brand tone of vo ice and target them strateg ica l ly .This is then fo l lowed by establ ish ing your bus iness object ives and ensur ing they a l ign wi th your soc ia l media goals , to then bui ld a strateg ic p lan around the above by look ing at the whole p icture.

This package is des igned for startups and ex ist ing smal l bus inesses that need to bui ld a c lear strategy that takes into account what you're try ing to achieve.

We take care of a l l the pre l im work such as research, audience prof i l ing , and brand sty le guides i f needed. We then fo l low through by des igning a c lear soc ia l media content p lan and guide for your bus iness .

One on one br ief ing sess ion - up to 30 mins . Establ ish SMART soc ia l media goals wi th you. Audit your current soc ia l media presence. Compet i tor analys is . Establ ish and/or ref ine your target audience prof i le . Report on current audience & stat is t ics . Hashtag & keyword l is t creat ion and explanat ion.   Content strategy : T imes of day to post as wel l as da i ly or weekly theme suggest ions. Soc ia l Media sty le guide des ign ( i f appl icable) Campaign & inf luencer suggest ions for future use*

Terms & condit ions apply

The above wi l l be del ivered in an act ionable 10-20 page PDF document .

This i s our most requested s t rategy packages , we can ta i lor packages depending on your needs and budget . Enquire wi th ing .

ex gst

terms & condi t ions apply

To ensure you understand how to move forward effect ively we conclude with a ta i lored training session on how to start implementing what you’ve learned throughout.

Page 4: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

Up to 7 posts posted per week (one p lat form)* Post creat ion and des ign ( t&c apply ) . Usage of re levant hashtags for your brand. User engagement : response to bas ic customer comments , as wel l as l ikes and fo l lows on popular hashtags to increase brand awareness and encourage interact ion. (Exc ludes repl ies to pr ivate message) .  End of month stat is t ics report .

S T R A T E G Y & M A N A G E M E N T

$ 9 9 9

Al l the above from our 101 strategy package. . .

+

One month of Soc ia l Media Management .

Package inc lus ions:

ex gst

terms & condi t ions apply

Page 5: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

MON TH L Y MAN AG AM E N T P L A N S

$ 2 4 9 ex gst / per week

Let us take care of your socia l media whi le you concentrate on running the business.

Monthly management Inc lusions:

Two platforms ( ie : Facebook + Instagram) Dai ly post ing: Up to 10 posts per week. Custom post template design. Hashtag research & usage of re levant hashtags. User engagement: L ikes and fol lows. User engagement. Dai ly monitor ing and  response to user comments. Monthly report

THIS IS AN OUTLINE OF OUR MOST REQUESTED PACKAGE - FOR CUSTOM PACKAGES CONTACT US DIRECTLY.

Plus a once off $350 setup fee.

Terms and condit ions apply .

Page 6: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

WHO HAVE WE HELPED?

“Myself and the One Roof team have benef i ted immensely from the support and strategy 2aT has provided.

Toni and the 2aT team talked through the plan with us, analys ing our current strategy and also helping us to understand what is working wel l and where we can make improvements to see better convers ions… 2aT was able to answer a l l our quest ions, ref ine our messaging, better understand our target audience, help us in pre-planning and, most important ly , increase our brand awareness and convers ion rate.

I h ighly recommend the 2aT Startup team to business owners and entrepreneurs who use socia l media as a tool for market ing and bui ld ing their brand”

– SHEREE RUBINSTEIN, CEO OF ONE ROOF COSHARE

Page 7: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

MANAGING MORE THAN TWO PLATFORMS?

OTHER SERVICES WE CAN HELP WITH:

We specialise in Facebook and Instagram management but we also know and offer management services for: 

Branding + Graphic DesignWebsitesBrand PhotographyeNewsletters Traditional marketing and lots more!

CONTACT US FOR A CUSTOM QUOTE

PinterestLinkedinWordPress / bloggingTwitter

CONTACT US FOR A CUSTOM QUOTE

"IF YOU FAIL TO PLAN, YOU'RE PLANNING TO FAIL."

― Sir Winston Churchill

WHAT ELSE CAN WE HELP WITH?

Page 8: 2aT Startup Social Media Overview 2017. · H O W W E W O R K S o cia l M e dia M a na g e m e nt is n’t jus t a bo ut po s t ing co nt e nt , it ’s a bo ut de s ig ning a nd im

2 A T S T A R T U P . C O M . A U

Emai l us at [email protected] or jump the queue and f i l l out our

onl ine Socia l Media br ief Q&A here.

I N T E R E S T E D ?