2106-04-30 - ibm - the era of the cognitive home - for distribution

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The Era of the Cognitive Home Thorsten Schröer Director Electronics Industry Europe IBM Deutschland GmbH thorsten.schroeer@d e.ib m.com April 2016

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Page 1: 2106-04-30 - IBM - The Era of the Cognitive Home - for distribution

The Era of the Cognitive HomeThorsten SchröerDirector Electronics Industry EuropeIBM Deutschland [email protected]

April 2016

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Agenda

The evolution of cognitive: Where we’ve been and where we’re going

The Cognitive Smart Home: What is different

How to get started: Watson IoT Platform

Prototype: The cognitive vacuum cleaner

Outlook: The Cognitive Bet

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The evolution of cognitive

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Cognitive technology is launching the Next Era of Computing

TabulatingSystems Era

Cognitive Systems Era

Programmable Systems Era

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Cognitive systems are fundamentally different from what we have today

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Adapt and make sense of all data; “read” text, “see” images and “hear” natural speech with context

Understand

Reason Interpret information, organize it and offer explanations of what it means, with rationale for the conclusions

Learn Accumulate data and derive insight at every interaction, perpetually

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Watson solutions can enable value along the entire electronics ecosystem

Manufacturing

Sales

Customer Experience

Warranty and Repair

Product Development

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© 2015 International Business Machines Corporation

The World is Our Lab

Brazil

T.J Watson

Almaden

Austin IrelandZurich

Haifa

AfricaIndia China

Tokyo

Australia

IBM invested $6B on R&D in 2014

More than 3,000 scientists and

engineers

World's largest information technology research

organization

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Global Technology Outlook 2014 - Integrated Briefing - Do not distribute © 2014 IBM Corporation10

The IBM Germany Lab Böblingen

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Global Technology Outlook 2014 - Integrated Briefing - Do not distribute © 2014 IBM Corporation11

IBM Research - ZurichIBM Research – Zurich

- Established in 1956

- 45 different nationalities

- 90 collaborative projects with universities, industrial partners and governments

- Two Nobel Prizes (1986 and 1987)

- Ultramodern Nanotech Center opened in 2011

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The Cognitive Home

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System understanding of context is a precondition for the Smart Home vision

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www.youtube.com/watch?v=3a4sZnLRvqk

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Creating a personalized health consultant

u UnderArmour will use IBM’s Watson to serve as a Cognitive Coaching Assistant

u Using the UA Record App, users can compare health and fitness insights with more than 45M people in the database

u Insights will originate from three sources: UA Connected Fitness community, academic research and IBM Watson similarity analytics

u The combination of Watson’s learning and UA user community data has opportunity to offer unprecedented value

u New Watson powered capabilities will include behavioral and performance management, nutrition management and weather and environmental factors

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Siemens Building Technologies andIBM Watson IoTfrom digital buildings partnership

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MIELE home appliances, a steam oven connected to IBM IoT Plattform, and “Chef Watson“ and enables users to ask Chef Watson for recipe suggestions via a mobile device. By pushing a button the MIELE oven is programmed automatically and step-by-step instructions for preparing the meal are displayed on the device.

Cognitive Cooking www.ibmchefwatson.com

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www.youtube.com/watch?v=o1tm5Xs5vIw

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How to get started: Watson IoT Platfrom

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IBM Watson IoT Platform - ConnectConnect and manage devices, networks, and gateways

IBM Watson IoT Platform - Information ManagementIntegrating information, structured and unstructured, from devices, people, and the world around us

IBM Watson IoT Platform - AnalyticsGaining insights from information using Realtime, Predictive and Cognitive analytics

IBM Watson IoT Platform - Risk ManagementEnsuring you leverage the right information from the right sources, and the right software runs where you need it

The IBM Watson IoT Platform for ElectronicsEverything you need to transform with IoT

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What is Bluemix?Bluemix is an open-standard, cloud-based platform for building, managing, and running applications of all types (web, mobile, Big Data, Internet of Things, and so on).

Go Live in SecondsThe developer can choose any language runtime or bring their own. Zero to production in one command.

DevOpsDevelopment, monitoring, deployment, and logging tools allow the developer to run the entire application.

APIs and ServicesA catalog of IBM, third party, and open source API services allow the developer to stitch an application together in minutes.

On-Premise IntegrationBuild hybrid environments. Connect to on-premise assets plus other public and private clouds.

Flexible Pricing Sign up in minutes. Pay as you go and subscription models offer choice and flexibility.

Layered SecurityIBM secures the platform and infrastructure and provides you with the tools to secure your apps.

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Watson Cognitive Services: APIs available

Language • AlchemyLanguage• Concept Expansion• Concept Insights• Dialog• Document Conversion • Language Translation• Natural Language Classifier • Personality Insights• Relationship Extraction • Retrieve and Rank • Tone Analyzed

Speech• Speech to text • Text to speech

Vision • AlchemyVision• Visual Insights• Visual Recognition

Data Insights• AlchemyData News• Tradeoff Analytics

http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/services-catalog.html

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Cortana

Siri

IBM Watson Closed, predefined for specific Q&A flow

Open- Can be configured and trained for each client business use case.

Connected- Can be connected to external data sources to answer specific business questions.

Composable- Watson services on Bluemixcan easily be combined together to create novel, rich applications

Open platform for cognitive service composition

Commercial systems

Systems Comparisons

SmartThinQHub

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How can your business become a cognitive business?

1. Design a cognitive strategy2. Extend cognitive with analytics3. Move to a cognitive cloud4. Build a cognitive Infrastructure5. Adopt security for cognitive business

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Modular Approach: Bringing Everything Together

www.youtube.com/watch?v=M2RXDI3QYNU

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There is one more thing....

Embodied Cognition

Enhancing Human Engagement ...

focusing on emotion detection and expression

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Outlook - The Cognitive Bet

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IBM Watson IoT Headquarter Munich/Germany

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©2016 IBM Corporation 34

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April 2016

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The Era of the Cognitive HomeThorsten SchröerDirector Electronics Industry EuropeIBM Deutschland [email protected]

April 2016