21 Things to Avoid

1Repeating the product/ solution ten times can turn your marvelous product into irksome junk.

So, it’s advisable to serve your product only once to maintain the upper hand.

Repetitive Information

Even Barack Obama don’t mention about his dog in speeches. So don’t waste time in mentioning about your personal achievements.

Take time and discard those flattery information.

2Irrelevant

Information

3 Excessive

Financial Data

Filling out slides with too much Financial data is similar to adding Malware into your computer. It

kills and damages the interest of your deck.

Mention only crucial Financial Indicators in slides while left ones can be packed into Appendix.

Creating a deja-vu with numbers is not “in-thing” in investor deck.

Investors can bolt your fake numbers anytime as they have

experts with them to tally the data you provided. So, keep it real!

Bloated Facts

and Figures

4

5Too Many

SlidesMaintain in mind that investors have very limited time. Talk less but explain clearly.

Stick to the standard concept of keeping deck limited to 15 slides.

Every Single

Development

In order to show a bigger picture of your company, you don’t need to pull out every

single information on the slides.

Keep it simple and clear.

6

Think it as of presenting only headlines! So use only keywords instead of long statements.

Long Paragraphs

of Text7

8 Only Images

and No P lan

Images are not accessories! So use only in the deck where you can’t run the show without an accessory.

9 Lack of Idea

C larity

Whole deck can turn into a meaningless junk if you can’t state the crux of your idea or solution plainly.

10Pro Marketing

SlidesDon’t trade yourself to the investor. Introduce your business model as a

valuable proposition instead.

Unveiling “The Golden Success Formula” in the first meeting is not advisable. So don’t deck up your deck with your aces.

11 Unveiling All

Your Cards

12Local Slangs and

Industry JargonsDon’t forget that sharing Local

Language Slangs with investors is not equal to being frank. And Industry

Jargons can’t help you either.

13 Standard

Boring LookOnly a million dollar idea isn’t enough to help you climb the success ladder. Your commitment to your idea is reflected in the distinctive look of your deck.

Investors are not there to hear what others said. So keep your philosophical thoughts out of deck.

14 Your Philosophical

Thoughts

Negative statements are not motivational. Investors are people that

want to work with utopian folks only. So, avoid negative comments in the deck.

15Negative or Pessimistic

Statements

16Confusing the

InvestorStirring up the investor’s mind can’t

help you win in anyway. Have honest and direct conversations only.

Having pitfalls and contradicting information is

not only embarrassing but also shows your lack of attention in

the deck. Check all the information before mentioning

in the deck.

Contradicting

Information

17

Investors come across thousands of unrealistic plans everyday. So, don’t be one of them as they can easily spot out such pitches.

18 Unrealistic P lan

and Approach

19Industry

AbbreviationsDon’t think that using Industrial abbreviations

is cool. Investors may or may not identify them. So, don’t play with them.

If necessary, provide a legend to explain their full form

20Complex Business

GraphicsBusiness Graphics are meant to

represent complex things in simpler ways. So, don’t change the meaning!

Investors appreciate the “simplification” of complex ideas.

Making deck in local language is good but having a grammatically correct English version

of the deck is better!

Investors can send your deck for approval in any part of the world. Hence, prefer a universal

language for business communication.

21Language Other

Than English

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