2019 talent acquisition: early findings · madeline laurano [email protected] founder...
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2019 Talent Acquisition: Early Findings
Madeline Laurano
Founder and Principal Analyst
Aptitude Research
Research Methodology
• Topics: Talent Acquisition, Internal Mobility, Engagement
• Responses: 250 Qualified Responses
• Job Titles: HR and Talent Acquisition Director Level and Above
• Company Sizes: SMB (250-999ees)=13%; Midmarket (1000-
4999ees) =41%; Enterprise (10,000ees+) = 46%
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
Current State of Talent
Acquisition
Top Challenges6
7%
26
%
24
%
22
%
22
%
20
%
COMPET IN G FOR T ALEN T ACROS S
IN D U S T RIES
S CHEDU LIN G IN T ERV IEWS IN
A MORE EFFECT IV E W AY
DEV ELOPIN G A T OT AL T ALEN T
S T RAT EGY
MEET IN G HIRIN G
MAN AGER'S E X PE C T AT IONS
MEAS U RIN G QU ALIT Y OF
HIRE
IMPROV IN G T HE CAN DIDAT E EX PERIEN CE
In 2017 and 2018, 0ver 60% of
companies stated that improving the
candidate experience was their top
priority.
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
Competing for Talent
1 in 2 companies state that engineering roles are the hardest to fill across all industries.
41% of companies are eliminating degree requirements for some roles.
Only 1 in 5 companies have a dedicated role for the candidate experience.
1 in 3 companies have stopped screening for every role at their organization.
Fast Facts
60% of companies have dedicated
schedulers on their Talent Acquisition
teams.
66% of hiring managers block off
their calendars making scheduling
interviews a challenge.
Strategies for Reducing
Unconscious Bias4
7%
40
%
37
%
31
%
22
%
12
%
8%
U S E D I V E R S IT Y
A N D I N C L U S I ON S O L U T I O NS
T R A I N R E C R U IT ER S A N D HI R I N G M A N A G E RS
U S E B I A S -FR E E J O B
DE S C R I PT IO NS
U S E D & I S T A T E M E NT O N C A R E E R
S I T E S
C R E A T E A C O N S I ST EN T I N T E R V I EW
P R O C E SS
U S E A I S O LU T I O NS
U S E B L I N D E D R E S U M ES
90% of companies are
concerned with reducing
unconscious bias in their
organization.
Fast Fact
1 in 2 companies believe that
candidates make the decision to
join an organization before or
during the apply process.
Candidate
Communication
Candidate Communication
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
53%51%
32%30%
24%
42%
11%
21%
39% 38%34%
21%
0%
10%
20%
30%
40%
50%
60%
Company information
is made available
Single point of
contact for
communication
Transparency on
applicant status
Mobile apply
2017
2018
2019
Companies are better at
making information available
but not at communicating.
Most Recent Communication
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
46%
26%
13%
3% 10%
Sales
Phone
Text
Bot
Video
Question: What
was your last tool
you used to
communicate
with a candidate.
Most Effective Communication
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
44%40%
32% 30%
70%
60%55%
69%
90%
60%
40% 40%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Time to Fill Quality of Hire Conversion Rates First Year Retention
Chart Title
Email Text Bot
What metrics improved for companies
using the following as their primary form
of communication?
Fast Facts
Companies using text or bots were 2X more likely
to fill positions within 2 weeks.
74% of companies using text to communicate
believe candidates make the decision to join
their company before they apply compared to
only 20% of companies that rely on email.
Talent Acquisition
Technology
Top Areas of Tech Investment
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
AutomationJob
matching/AI
Campus Recruiting Solutions
AssessmentsRecruitment
Marketing/CRM
Top Areas of Replacement in 2019
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
32%
28%27%
25%
CRM Assessment ATS Background
Screening
Companies Replacing RMP/CRM
76% of Enterprise companies are using or planning to use a CRM
this year. Why do some companies replace their provider?
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
59%56%
40%37%
0%
10%
20%
30%
40%
50%
60%
70%
Capabilities Price Services Customer Support
Fast Fact
Only 2% of companies
are using all of the functionality in
their Recruitment Marketing
Platform/CRM
Fast Fact
36% of companies are considering
game-based assessments this
year
Current State of AI
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
38%
24%
18%
23%
11%
0%
5%
10%
15%
20%
25%
30%
35%
40%
Clear
Understanding
of AI
We have the
necessary data
from AI solutions
We use third-
party AI
solutions
We are
increasing our
AI investment
We are
concerned AI
will replace the
role of the
recruiter
Only 4% of companies are
using AI in every stage of
Talent Acquisition.
Supporting Technology
2019 Aptitude Research www.aptituderesearch.com @AptitudeHCM
30%
27%
15%
23%
14%
0%
5%
10%
15%
20%
25%
30%
35%
Internal
resources
Third-party
consultants
RPO provider Technology
provider
Don't know
Fast Fact
Only 10% of companies believe
that an RFP is critical in making
decisions around technology
providers