Market & Publish Your Company Information on

2017/18 Media Kit

EXPAND REACH AND INCREASE REVENUE WITH SHOWCASE

The top four benefits companies see when they roll out social selling and digital content publishers on SHOWCASE

67% of businesses say it helps build a stronger company & professional brand

48% of businesses executives say it expands reach to new buyers

and audiences

45% of businesses say it helps them stay connected with the buyer

throughout the sales cycle

41% of sales executives say it helps with higher win rates and

increased seller productivity

94%of salespeople agree social networks help

them find valuable insights like trigger

points and job changes to create an organic

way to connect.

95%of energy service

buyers chose a vendor that provided them with content to navigate each stage of buying process.

75%of B2B buyers rely more on content to research and

make purchasing decisions than they

did a year ago.

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Why Get a SHOWCASE Profile?

Don’t miss out on this upgrade to expand your profile and be part of the EnergyNow.ca network.

• Comprehensive online energy directory.• 44 main categories & 1,000+ sub categories.• �Over�12,000�basic�listings�already�included�—�Check�to�see�if�your�basic�FREE�listing�is�included�and�SHOWCASE�it!• �SHOWCASE�listings�are�integrated�with�EnergyNow�to�increase�your�company�exposure�(EnergyNow�has�over�

30,000�daily�contacts�&�over�175,000�monthly�page�views).• Each�upgraded�SHOWCASE�listing�has�its�own�microsite.• �SHOWCASE�is�directly�marketed�towards�producers,�service�companies,�key�influencers,�and�decision�makers.• �Three�SHOWCASE�upgrade�options�-�Power, Premium, and Platinum

What Will your SHOWCASE Profile Look Like?

• Dynamic�Marketing�Platform• Online�&�Interactive• Marketing�Exposure�on�EnergyNow.ca/.com• Generates Leads

Profile Logo

Categories & Subcategories

Quick Tabs to Navigate Your Profile

Interactive Map + Locations

“Easy Connect” Lead Generation Tool

Company Description

Social Media Sharing and Feeds

Key Contacts (Editable)

Industry Certifications and Pre-Qualification Systems

Upload Media, Brochures, Case Studies, & Other Marketing Materials

• Upload sell sheets, brochures, presentations, etc. in PDF format

• You can add as many as you would like to the SHOWCASE profile but each file cannot exceed 25 MB.

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• A�corporate�profile�focused�on�your�services�that�you�can�edit�anytime�and�upload/update�several�of�your�current�key�contacts�and�marketing�materials.

• Upload�photos/images,�videos,�presentations,�brochures,�marketing�materials,�and�post�jobs.

• Interactive�Maps�of�your�head�office�and�locations�to�help�individuals�find�your�areas�of�operation.

EnergyNow Exposure & Integration:

• �Your� SHOWCASE� profile� will� be� announced� on� the�EnergyNow�email�and�social�media�channels.�This�email�is�sent�out�to�over�30,000�(growing�daily)�decision�makers�&�key�influencers�in�the�energy�industry�each�day.

• EnergyNow� exposure� is� currently� over� 175,000� page�views�per�month.

What You Get with Your SHOWCASE Profile

Publish Content on EnergyNow:

• �Publish�content�and�announcements�FREE�on�EnergyNow�website�and�email�(for�example:�company�profile,�video,�new�technology,�new�personnel,�company�event,�new�location,�acquisition,�financial�news�and�more).

Social (Business) Media:

• �Your�SHOWCASE�will�be�mentioned�on�EnergyNow’s�business�media�(Twitter,�LinkedIn�and�Facebook).

EnergyNow SHOWCASE Ad:

• �Get�additional�exposure�by�being�included�in�the�rotation�of�an�EnergyNow�“SHOWCASE”�ad,�which�appears�on�most�EnergyNow�web�pages�(The�ad�is�linked�directly�to�your�microsite).

“Easy Connect” Lead Generation Tool:

• �SHOWCASE�allows�your�company�to�be�contacted�directly�by�companies,�consultants�and�field�personnel�interested in your services through your microsite.

Prioritized Listing:

• �Your�SHOWCASE�profile�appears�before�any�basic�listings�in�your�service�category.

Dynamic Microsite:

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You receive all the SHOWCASE features listed on Page 4 PLUS:

• Chronological order above POWER SHOWCASE�listings�and�BASIC�listings.• 1�post�per�month�(Video,�Announcement,�Brochure,�Press�Release,�Case�Study,�Feature�Article�etc.)• Featured�Company�-�2�times�per�year�(Company�or�Employer)�on�EnergyNow.ca�or�.com

Limited Quantity

• PREMIUM SHOWCASES are�limited�in�each�sub-category�to�maximize�your�exposure.

Premium Badging

• Your SHOWCASE�is�identified�as�a�PREMIUM SHOWCASE.

Option 2: PREMIUM SHOWCASE Profile

$3,000 ANNUAL COST OR $300/MONTH

Option 3: PLATINUM SHOWCASE Profile

$5,000 ANNUAL COST OR $500/MONTH

SHOWCASE Profile Set-up & Coaching

Every�Upgraded�SHOWCASE�includes�2�hours�of�setup.�If�you�require�additional�setup�time�or�coaching�on�using�the�backend�of�your�directory�listing,�then�you�can�purchase�additional�coaching�time�for�a�fee.�Please�contact�getstarted@energynow.ca�for�more�information.

You receive all the SHOWCASE features listed on Page 4 PLUS:

• 1�post�per�quarter�(Video,�Announcement,�Brochure,�Press�Release,�Case�Study,�Feature�Article�etc.)• Featured�Company�-�once�per�year�on�EnergyNow.ca�or�.com

$2,000 ANNUAL COST OR $200/MONTH

Option 1: POWER SHOWCASE Profile

You receive all the PREMIUM SHOWCASE features listed above PLUS:

• Chronological order above POWER SHOWCASE�and�equivalent�to�PREMIUM SHOWCASE• Unlimited�Posts�(Video,�Announcement,�Brochure,�Press�Release,�Case�Study,�Feature�Article�etc.)• Featured�Company�-�3�times�per�year�(Company�or�Employer)�on�EnergyNow.ca�or�.com• Access to the EnergyNow database for high quality identifiable lead generation - Generate up to 10-15x

more identified leads (NOTE: This requires Active Conversion Software (third party) - Ask us for details and Active Conversion cost)

• Complimentary�Video�or�Article�(your�choice)�–�See�Content�Options�A�&�B�below�(maximum�$1,500�value)

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Option A: Feature Article/Story - $750Your�Feature�article�or�story�will�be�developed�by�a�professional�staff�writer�from�EnergyNow.�

The� article�will� be� developed� through� an� interview�&� client�survey�process.�All�stories�or�articles�will�be�completed�in�draft�and�reviewed�by�the�client�with�any�requested�changes�prior�to�final�editing�and�distribution�on�EnergyNow.�

Clients�will�have�access�to�use�the�article�or�story�for�their�own�purposes.�The�article/story�will�contain�500�to�750�words�and�can include photo images, diagrams & charts and other related materials�(static�in�nature).

Option B: Feature Introductory Video - $1,500Your� Feature� Introductory� video� will� be� produced� by� a�professional�videographer�from�EnergyNow.�

The�video�will�be�developed�through�an� interview�&�survey�process.�The�client�will�provide�guidance,�static� images�and�video�clips�they�want�included.�EnergyNow�will�not�conduct�any�on-site�video�work,�but�will�use�any�stock�or�royalty�free�video�footage�that�is�in�its�inventory�to�enhance�the�video.

EnergyNow�will�research�the�company�from�the�survey�and�any�other�online�content�&�client�provided�materials.�From�there,�EnergyNow�will�create�an�initial�script�that�can�be�edited�by�the�client.�Once�the�script�is�approved�the�client�will�select�a�professional�male�or�female�voice�for�the�video�voice�over.�The�script�will�be�recorded�and�used�for�the�video�production.�

When�the�video�is�produced�&�edited,�it�will�be�shared�with�the�client�for�final�changes.�Once�the�client�has�approved�the�video�it�will�be�published�on�EnergyNow�&�related�media�channels.�The�client�will�have�full�access�to�the�video�footage�to�use�as�they�wish.

Additional Content Options (Developed by EnergyNow)

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Option C: Case Study or Product Sell Sheet (2 Pages) - $1,500The�company�case�study�or�product�sell�sheet�will�be�developed�by� a� professional� staff� writer� and� graphic� designer� from�EnergyNow.�The�digital�document�will�be�developed�through�an�interview�&�client�survey�process.�The�client�will�provide�all�necessary�materials,�which�includes:�initial�content�&�direction,�images, diagrams & graphs and anything else that needs to be included.

All�documents�will�be�completed�in�draft�and�reviewed�by�the�client�with� any� requested� changes�prior� to� final� editing� and�distribution�by�EnergyNow.�Clients�will�have�access�to�use�the�case�study�or�sell�sheet�for�their�own�purposes.�

The�document�will�be�2�pages�in�length�and�in�a�high�resolution�digital�form�(PDF).

Option D: Featured Employer - $1,000The�featured�employer�status�also�includes:

• Your company logo as a Featured Employer�on�EnergyNow.ca�or�.com�homepage�(limited�spots�available)• Job�board�link�on�EnergyNow.ca�or�.com�jobs�page�&�daily�email• Additional�postings�for�special�job�fairs�or�hiring�events�permitted

Option E: Cross Border Publishing Rights on EnergyNow (.com and .ca) - $1,500• For�those�companies�that�want�to�publish�content�in�both�the�U.S.�and�Canada�throughout�a�12�month�period�

(EnergyNow.com�and�.ca�websites�and�daily�emails�for�both)

NOTE: EnergyNow.ca or .com Advertising Credit

With FULL payment of either Option 1, 2 or 3 above, if you wish to advertise directly on EnergyNow.ca or .com within 6 months of your SHOWCASE purchase, you will receive either a $1,000 or $1,500 advertising credit toward your advertising/marketing campaign (Ask us for details).

Design

Looking�for�professional�looking�brochures,�videos,�presentations,�or�any�other�marketing�materials�to�fill�out�your�SHOWCASE�listing?�We�can�help�you�with�these�services�with�our�partnered�marketing�agency�who�has�years�of�experience�designing�oil�&�gas�specific�marketing�material�for�the�Canadian�energy�industry.�Please�contact�advertise@energynow.ca�for�more�information.

Contact us now at getstarted@energynow.ca or contact your representative to get your SHOWCASE started

• Improve pipeline safety and reduce risk of failure

• Automated field and office data integration

• Identify significant operational cost savings

• Built-in GIS map environment

• Streamline work processes to improve staff productivity

• Simplify regulatory compliance and audit process

CENOZON.COM

The Trusted Tool for Pipeline Integrity ManagementPIRM is an affordable, market-leading software solution that empowers professionals to evaluate risk across their entire network. The web-based application integrates with most third-party programs and is accessible from any device at any time. Best of all, the self-managed, intuitive interface is backed by the best customer service in the industry.

Why Choose PIRM?PIRM is the most effective way to assess risk. We use the most up-to-date industry standards to ensure accuracy and regulatory compliance. Our software monitors over 110,000 km of pipeline achieving 47% lower pipeline incident rate than the industry average.

Accurate Information at a GlanceThe user-friendly interface provides instant visibility of pipeline risk to help you make better decisions based on the most accurate data.

Data Visualization in Dashboard and Detailed Views

• Access risk, deficiency, geospatial, inspection and regulatory information in one place

• Geographical visualization of pipeline layout and risks with multiple data entry and mapping options

• Review current process conditions: flow, chemistry, topography, temperature, pressure

• Lists probability and consequence of failure, historical production, upstream and downstream assets

• Quickly evaluate risk with a spreadsheet or visual map view

CENOZON.COM

Efficiency and Cost Savings

• Tailored applications to your workflow

• Intuitive interface reduces training time

• Self-managed or supported by our in-house experts

• Automated risk assessment

• Automated data connections: production and analysis data, mapping

• Common storage: pigging, chemical, coupons, valves, water crossing, ILI, inspections

Gain Confidence with Better Risk Management

• Risk identification and prioritization based on consequence

• Increased safety

• Automated notification system

• Mitigation recommendations

• External audits

“ With the software in play, different business units can use the data from the same tool rather than each creating and maintaining a distinct data set for their unique purposes. It saves us so much time.“

CURRENT CENOZON CLIENT, MANAGER, ERP

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Contact us at getstarted@energynow.ca or contact your representative to get your SHOWCASE started

getstarted@energynow.ca www.showcasedirectory.energy

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