2017 imca media planner & conference schedule
TRANSCRIPT
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P A R T N E R S S P O N S O R S E X H I B I T S E D U C A T I O N A D V E R T I S I N G R E S E A R C H
2017
MEDIA PLANNERThe financial industrys gathering place for advanced
investment and wealth management professionals
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www.IMCA.org www.IMCA.org
5619 DTC Parkway, Suite 500Greenwood Village, CO 80111Phone: +1 303-770-3377Fax: +1 303-770-1812www.IMCA.org
Suzie ByrnesDirector of Key Accounts
303.850.3093 (direct)303.517.6923 (cell)303.770.1812 (fax)[email protected]
IMCA and INVESTMENT MANAGEMENT CONSULTANTS ASSOCIATION are registered trademarks of Investment Management Consultants Association Inc. CIMA, CERTIFIED INVESTMENT MANAGEMENT ANALYST, CIMC, CPWA, and CERTIFIED PRIVATE WEALTH ADVISOR are registered certification marks of Investment Management Consultants Association Inc. Investment Management Consultants Association Inc. does not discriminate in educational opportunities or practices on the basis of race, color, religion, gender, national origin, age, disability, or any other characteristic protected by law. 2016 Investment Management Consultants Association Inc. 07.160902.03.675.ctrl
Lara DaviesDirector of Key Accounts
2.
http://www.IMCA.orgmailto:sbyrnes%40IMCA.org?subject=IMCA%20Sponsorship%20Opportunitieshttp://07.160902.03.675.ctrlmailto:ldavies%40IMCA.org?subject=IMCA%20Sponsorship%20Opportunities
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CONTENTSABOUT IMCA
Welcome! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 IMCA Member Profile. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56 Event Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79
PARTNERSHIPS
Platinum . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1011 Gold. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 Silver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Bronze . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
CONFERENCE SPONSORSHIPS & EXHIBITS
Annual Conference ExperienceACE . . . . . . . . . . . . . . . . . . . . . . 15 Specialty Conferences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Masters Series . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Focus Series . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
PUBLICATIONS & ADVERTISING
Investments & Wealth Monitor (Print, Digital, App) . . . . . . . . . . . 1718 Research Quarterly (Print, Digital, App) . . . . . . . . . . . . . . . . . . . .18 Production Specs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .18
RESEARCH
Industry Benchmark Studies and Custom Surveys . . . . . . . . . . . . . . . 19
CERTIFICATIONS
Investments & Wealth Competency Matrix . . . . . . . . . . . . . . . . . .20 CIMA Certification . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .21 CPWA Certification. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
ASSESSMENT-BASED CERTIFICATE PROGRAMS
Applied Behavioral Finance . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Essentials of Investment Consulting . . . . . . . . . . . . . . . . . . . . . . . 23 Wealth Management Strategies . . . . . . . . . . . . . . . . . . . . . . . . . 23 Fundamentals of Alternative Investments . . . . . . . . . . . . . . . . . . . . 23
WEB SEMINARS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
THANK YOU TO OUR 2016 PARTNERS AND SPONSORS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
APPENDIX Partner and Sponsor Bonus Opportunities. . . . . . . . . . . . . . . . . . 2627
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WELCOME!
Registered education providers as of September 1, 2016
When you think about IMCA, we would like you to consider that for more than 30 years we have been dedicated to serving the educational needs of advanced financial professionals.
What is unique about IMCA is that we take an Ivy League approach to education, partnering with top 20 business schools such as:The Wharton School, University of Pennsylvania, The University of Chicago Booth School of Business, MIT Sloan School ofManagement, and the Yale School of Management. We continue to see strong growth in our CIMA and CPWA designations, whichhave become more relevant than ever in the new Department of Labor fiduciary environment. At IMCA, we are continually striving to improve our programs, conferences, and online education to better serve our 11,000+ members and certificants.
For marketers, IMCA offers a variety of powerful opportunities to help you build brand exposure among a desirable group of high-endinvestment advisors and consultants from all advisory channels. These seasoned professionals have extraordinary levels of assetsunder management (AUM) and a passion to serve their clients in an exceptional way.
We hope you will consider supporting IMCA through one of our partner programs, or by sponsoring or exhibiting at one of our many2017 events. With your help, together we can continue to raise the knowledge bar for our entire industry.
4.
https://www.chicagobooth.edu/executiveeducation/programs/finance/cima-certification/?source=exed-dm-pd-redir-cima-20151207http://executive.mit.edu/openenrollment/program/investment-management-theory-and-practice-a-cima-certification-registered-education-program/#.V9mmM5MrL2Ihttp://executiveeducation.wharton.upenn.edu/for-individuals/all-programs/certified-investment-management-analyst-cima-certification?utm_source=imca&utm_medium=website&utm_content=cima&utm_campaign=imca16
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IMCA MEMBER PROFILE
11,300+ MEMBERS & CERTIFICANTS1
7,400+ CIMA CERTIFICANTS1
1,200+ CPWA CERTIFICANTS1
AFFLUENT: 33% OF CIMA CERTIFICANTS EARN3
COLLECTIVELY MANAGE
$2.477 TRILLION2
$201 MILLION AVERAGE AUM
REPRESENT ALL ADVISORY CHANNELS
2
$380,000+
4 INDUSTRY AVERAGE2
=
FEE STRUCTURE
88% HAVE
10+ YEARS OF EXPERIENCE2
Independent(RIA, IBD, Dual)
31%
Regional17%
Wirehouse440%
Bank BD
14%
Fee-only(>90% Fees)
46%
Fee-based(51%90% Fees)
43% Fee/Commission
Mix8%
CommissionOnly3%
20+53%
151922%59
9%>53%
101413%
0
10
20
30
40
50
60
Sources: 1. IMCA, as of July 31, 2016. 2. Cerulli Associates. 3. Aite Group. 4. Wirehouse composition: 14% Bank of America/Merrill Lynch, 12% Morgan Stanley, 8% UBS, 6% Wells Fargo
5.
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IMCA MEMBERS SERVE THE AFFLUENT
$2 million$5 million
$500,000$2 million
$100,000$500,000
Less than $100,000
Client Net Worth
IMCA Advisors
18%
39%
18%
7%
$5 million$10 million
10%
2%
More than $10 million
15%
3%
32% 33%
6%
15%15%
All Advisors
KEY STATISTICS
IMCA members manage more assets for
affluent clients than the average advisor
75% of IMCA members clients have a net
worth between $500,000 and $10 million+
9% of IMCA members business is from
institutional clients
25% of IMCA Members ServeHigh-Net-Worth Clients.1
IMCA Members Have Greater Wallet Share.
1. High-Net-Worth (HNW) client as defined by IMCAs CPWA certification program.
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INVESTMENT ADVISOR FORUM DATES VENUE ATTENDEES EXHIBITORSInvestment advisors and wealth managers are drawn to this long-standing marquee New York metropolitan-area event. An impressive lineup of speakers covers a variety of topics including portfolio management, alternative investments, investment allocation, investment policy, wealth management, and timely discussions about the U.S. and world economies.
Sponsor: $25,000Exhibitor: $15,000
February 910,2017
New York Hilton, New York
800 40
ANNUAL CONFERENCE EXPERIENCEACEIMCAs Annual Conference Experience is the largest association gathering of investment and private wealth advisors in the industry. Sessions feature leading industry strategists, academic thought leaders, and existing or future Nobel laureates. Our exhibit hall prominently features trend-setting products and services from more than 100 supporting firms.
Sponsor: $35,000Exhibitor: $15,000
April 30May 3, 2017
San Diego Convention Center
San Diego, CA
1,500+ 100+
PRIVATE WEALTH ADVISOR CONFERENCEA must-attend event that is designed for IMCA members, CPWA designees, wealth managers, and top advisors who manage the complex needs of high-net-worth clients. IMCAs Private Wealth Advisor Conference will discuss the most critical topics in wealth management today.
Sponsor: $20,000Exhibitor: $12,000
November 2017
TBD 450 30
EVENT SUMMARY
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MASTERS SERIES: ADVANCED BUSINESS STRATEGIST DATES VENUE ATTENDEES EXHIBITORSPresented by academic faculty from top business schools around the world and supplemented by business coaches, consultants, and leading practitioners, this program is for senior-level registered investment advisors and team leaders who are dedicated to acquiring the knowledge and skills necessary to build their practice into a business, or their business into an enterprise.
First Rights: Platinum and Gold Partners Only Additional sponsors subject to availability: $15,000
May 1 2, 2017
San Diego Convention Center, San Diego, CA
100 8
MASTERS SERIES: ADVANCED INVESTMENT STRATEGIST INSTITUTEIn collaboration with WhartonIMCAs new Masters Series is designed for financial professionals who want to continually enhance their knowledge and be challenged with ideas and approaches that expand their thinking. This a 1 1/2 day program, delivered by Wharton, will cover financial topics including: advanced asset allocation, international investing, behavioral finance, alternative investments, global macro economics, and outlook for the economy. Additional topics may include: how to influence decisions through choice architecture, influence and persuasion, and marketing for financial advisors. Professors may include Richard Marston, Chris Geczy, Jules van Bins Bergen, Nikolai Rossana, Katie Milkman, Mario Moussa, and Keith Biedermeier. This his advanced coursework will help financial professionals be more effective and better prepared for any given market climate in addition to helping them build their businesses.
First Rights: Platinum and Gold Partners Only Additional sponsors subject to availability: $15,000
September 1112,2017
Inn at Penn, A Hilton Hotel
Philadelphia, PA
200 8
____________________________________________________________________________________________________________________________________________________________________________________
Contact your Key Accounts Director if interested in sponsoring these events.
EVENT SUMMARY (CONTINUED)
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FOCUS SERIES DATES VENUE ATTENDEES EXHIBITORSDisruptive Trends in regulation, investing, wealth management, business, and technology With a focus on deep-dive topics explored by leading subject matter experts, these one-day seminars have become among IMCAs most popular and highest-rated offerings. Align your firms brand and thought leadership with any number of topics that will profoundly change the practice of investment and wealth management.
SpringSummer
FallWinter
Focus on FiduciaryWashington DCFocus on Impact InvestingTorontoFocus on Business & TechnologySan JoseFocus on Passive StrategiesAtlantaFocus on Tax PlanningDallasNote: Topics and cities subject to change
100150per event
up to 10 per event
Benefits at each event: SPONSORSHIP$15,000 PER EVENTEXHIBITOR
$7,500 PER EVENT
One 6 tabletop exhibit at conference l l
Complimentary registrations 3 2
Discounts on publication sponsorships 5%
Verbal sponsor recognition and color logo featured in select slide shows l
Color logo on conference pages of website with link to firm homepage l Listing with link
Logo in conference promotional materials l
Logo and description in onsite materials l Description only
Color logo and firm description in conference app with link to firm homepage l Description and link only
Rights to pre- and post-conference use of attendee list (mailer must be preapproved, no e-mail addresses are released) 2x 1x
EVENT SUMMARY (CONTINUED)
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PLATINUM PARTNER $120,000
PARTNERSHIPSOrganizations interested in maximizing their brand exposure to IMCAs influential members throughout the entire calendar year have a variety of partner programs to choose from. Able to accommodate a range of budgets, each partnership provides a significant bundle of valuable rights and benefits, including thousands of impressions through IMCAs website, conference app, onsite signage, publication, print and digital communications, and more.
Benefits
Annual Conference
Experience ACE
Investment Advisor Forum
Private Wealth Advisor
Conference
Choice of one Masters Series
Event
Choice of two Focus Series
Events
Booth/table One 2020 island booth in prominent
location
First choice of 6 tabletop exhibit
location
First choice of 6 tabletop exhibit
location
First choice of 6 tabletop exhibit
location
First choice of 6 tabletop exhibit
location
Complimentary registrations 5 3 3 2 2Logo to appear on conference materials (e.g., bags, boxes) where they are distributed l l l l
Company item provided by sponsor included in attendee conference bag or boxes at conferences where they are distributed (item must be preapproved)
l l l l
Recognition and/or color logo on conference pages of the IMCA website l l l l l
Recognition and/or color logo on conference e-mails, including confirmation and post event thank you
l l l l l
Recognition and/or color logo on onsite event slide show and verbal recognition from main stage
l l l l l
Rights to two-time, pre- and post-conference use of attendee list (mailer must be preapproved, no e-mail addresses are released)
l l l l l
10.
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PLATINUM PARTNER $120,000 (CONTINUED)
Benefits
Annual Conference
Experience ACE
Investment Advisor Forum
Private Wealth Advisor
Conference
Choice of one Masters Series
Event
Choice of two Focus Series
Events
Recognition and color logo in conference promotional material l l l l l
Recognition and color logo placement on conference signage l l l
Recognition, color logo, and firm description in onsite materials l l l l l
Recognition, color logo, and firm description in conference app l l l l l
One banner advertisement featured in conference app with click-through to company website (ad designed by IMCA)
l l l l l
Link to company-sponsored handouts from the conference app (handouts must be preapproved) 3 1 1 1 1
One customized message alert to display on the conference app to drive attendance to booth (message alert must be preapproved)
l
Signature drink and appetizer served exclusively in your booth during one evening reception (night TBD)
l
Other Benefits Recognition and/or color logo on homepage of the IMCA website One included branding opportunityPlatinum Partners get priority selection on this opportunity (see separate list of itemsnot available at Focus Series events) 15% discount on publication sponsorships Platinum Partner recognition and/or color logo in 26 issues of SmartBrief Complimentary one-year IMCA memberships for five (5) of your top advisors or clients (available to first-time members only) 25% discount for any employee or affiliate toward online learning programs including: Applied Behavioral Finance, Essentials of Investment Consulting
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GOLD PARTNER $100,000
Benefits
Annual Conference
Experience ACE
Investment Advisor Forum
Private Wealth Advisor
Conference
Choice of one Masters Series
Event
Choice of one Focus Series
EventBooth/table One 2010
island booth in prominent
location
6 tabletop exhibit location
6 tabletop exhibit location
6 tabletop exhibit location
6 tabletop exhibit location
Complimentary registrations 4 3 3 2 2
Company item provided by sponsor included in attendee conference bag or boxes at conferences where they are distributed (item must be preapproved)
l l l l
Recognition and/or color logo on conference pages of the IMCA website l l l l l
Recognition and/or color logo on onsite event slide show, verbal recognition from main stage
l l l l l
Rights to two-time, pre- and post-conference use of attendee list (mailer must be preapproved, no e-mail addresses are released)
l l l l l
Recognition and color logo in conference promotional material l l l l l
Recognition and color logo placement on conference signage l l l
Recognition, color logo, and firm description in onsite materials l l l l l
Recognition, color logo, and firm description in conference app l l l l l
Other Benefits One included branding opportunity (see separate list of itemsnot available at Focus Series events) 10% discount on publication sponsorships 25% discount for any employee or affiliate toward online learning programs including: Applied Behavioral Finance, Essentials of Investment Consulting
12.
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SILVER PARTNER $80,000
BenefitsAnnual
Conference ExperienceACE
Investment Advisor Forum
Private Wealth Advisor
Conference
Choice of one Focus Series
EventBooth/table One 1010 booth in
prominent location6 tabletop exhibit
location6 tabletop exhibit
location6 tabletop exhibit
locationComplimentary registrations 3 3 3 2Recognition and/or color logo on conference pages of the IMCA website l l l l
Recognition and/or color logo on onsite event slide show, verbal recognition from main stage l l l l
Rights to two-time, pre- and post-conference use of attendee list (mailer must be preapproved, no e-mail addresses are released)
l l l l
Recognition and color logo in conference promotional material l l l l
Recognition and color logo placement on conference signage l l l
Recognition, color logo, and firm description in onsite materials l l l l
Recognition, color logo, and firm description in conference app l l l l
Other Benefits One included branding opportunity (see separate list of itemsnot available at Focus Series events) 5% discount on publication sponsorships 10% discount on additional conferences not included in Silver Partnership 25% discount for any employee or affiliate toward online learning programs including: Applied Behavioral Finance, Essentials of Investment Consulting
13.
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BRONZE PARTNER $45,000
Benefits Annual Conference ExperienceACEInvestment Advisor
ForumPrivate Wealth
Advisor ConferenceBooth/table One 1010 booth with
option to upgrade6 tabletop exhibit with
option to upgrade6 tabletop exhibit with
option to upgradeComplimentary registrations 3 2 2Priority selection of booth or tabletop before other exhibitors l l l
Recognition and/or color logo on select slide shows at events l l l
Rights to one-time, pre- and post-conference use of attendee list (mailer must be preapproved, no e-mail addresses are released)
l l l
Recognition and firm description in onsite materials l l l
Recognition, color logo, and firm description in conference app l l l
Other Benefits 5% discount on publication sponsorships 10% discount for any employee or affiliate toward online learning programs including: Applied Behavioral Finance, Essentials of Investment Consulting
14.
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ANNUAL CONFERENCE EXPERIENCE SPONSOR
$30,000
ANNUAL CONFERENCE EXPERIENCE EXHIBITOR
$15,000
Benefits
Exhibit booth 2010 1010
Option to purchase additional exhibit space l l
Complimentary registrations 4 2
Discounts on publication sponsorships 10%
Company item included in attendee conference bags or boxes (item must be pre-approved) l
Color logo on conference pages of website with link to firm homepage l Listing with link
Color logo in brochure l
Color logo and firm description in printed onsite materials l Description only
Color logo and firm description in conference app with link to firm homepage l Description & link only
Verbal sponsor recognition and color logo featured in select slide shows l
One bonus included branding opportunity (see appendix) l
Rights to pre- and post-conference use of attendee list (mailer must be pre-approved, no e-mail addresses are released) 2x 1x
CONFERENCE SPONSORSHIPS & EXHIBITSSponsorships are designed for organizations interested in having a marquee presence at specific IMCA events. As our most widely attended event, the Annual Conference Experience provides you with the greatest exposure, while our specialty conferences provide focused educational content in a more intimate setting. Exhibit opportunities also are available for each of the following events.
ANNUAL CONFERENCE EXPERIENCEACEAPRIL 30MAY 3, 2017, SAN DIEGO CONVENTION CENTER, SAN DIEGO, CASponsors receive extensive marketing exposure through a variety of promotional channels. More than one-half million impressions are generated through conference promotions.
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CONFERENCE SPONSOR
CONFERENCE EXHIBITOR
INVESTMENT ADVISOR FORUM, FEBRUARY 910, 2017, NEW YORK HILTON MIDTOWN, NEW YORK, NY $25,000 $15,000
Investment advisor and wealth managers are drawn to this long-standing marquee New York metropolitan-area event. An impressive lineup of speakers covers a variety of topics including portfolio management, alternative investments, investment allocation, investment policy, wealth management, and timely discussions about the U.S. and world economies.
PRIVATE WEALTH ADVISOR CONFERENCE, NOVEMBER 2017 $20,000 $12,000
With a spotlight on private wealth management, this event features sessions on advanced topics related to working with high-net-worth clients. Topics may include charitable and estate planning, tax planning, concentrated equity positions, portfolio management, and retirement planning.
Benefits at each conference CONFERENCE SPONSORCONFERENCE
EXHIBITOR
One 6 tabletop exhibit at conference l l
Complimentary registrations 3 2
Discounts on publication sponsorships 5%
Verbal sponsor recognition and color logo featured in select slide shows l
Color logo on conference pages of website with link to firm homepage l Listing with link
Logo in conference promotional materials l
Logo and description in onsite materials l Description only
Color logo and firm description in conference app with link to firm homepage l Description and link onlyRights to pre- and post-conference use of attendee list (mailer must be pre-approved, no e-mail addresses are released) 2x 1x
SPECIALTY CONFERENCES
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Issue Editorial Focus Reservations Due Materials Due
January/February Revisiting Modern Portfolio Theory/
Portfolio ConstructionNovember 11, 2016 December 2, 2016
March/April* Technology/Fees/Business Models January 13, 2017 February 3, 2017
May/June* Behavioral Finance/Understanding the Mind of the Client
March 10, 2017 April 5, 2017
July/August Advanced Wealth Management
May 12, 2017 June 2, 2017
September/October* Risk Management/Fiduciary Practices
July 14, 2017 August 4, 2017
November/December* ESG/Impact Investing September 15, 2017 October 1, 2017
*Research Quarterly polybags with issue.
PUBLICATIONS & ADVERTISINGInvestments & Wealth MonitorPublished bimonthly (six issues per year) Investments & Wealth Monitor is an exclusive benefit for IMCA members. Each issue reaches an elite audience of investment consultants and wealth management professionals. With a limited number of ad positions available, Investments & Wealth Monitor offers your brand one of the best ad-to-editorial ratios in the industry, as well as an uncompromised, 100% peer-reviewed editorial environment.
Advertisers receive digital exposure! All print advertisers ads will appear in the digital and mobile app editions for iPhone and iPad, Android, and Kindle. Your logo also will be featured on the Investments & Wealth Monitor section of IMCAs website, www.IMCA.org.
Print Edition: Full-Page, Four-Color Rates (Net) Frequency: 3X Frequency: 6X
Standard Page (Inside) $3,500 $3,150
Table of Contents (TOC) $3,850 $3,465
Cover 2 (Inside Front Cover) $5,625 $5,062
Cover 3 (Inside Back Cover) $5,625 $5,062
Cover 4 (Back Cover) $6,625 $5,962
Note: All rates are net. Covers and premium positions are non-cancellable.
IMCA does not endorse any products or services advertised in Investments & Wealth Monitor.
Advertisements must be used only for the purpose of promoting the advertisers products or services
and are not to be used for recruiting. IMCA reserves the right to approve or reject any advertisement.
17.
http://www.IMCA.orghttp://www.imca.org/pages/investments-wealth-monitor
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IMCA
RESEARCH QUARTERLY
QUARTER 1, 2014 1
QUARTER 1, 2014 IMCA Resear
ch Quarterly is offered exclusively to IM
CA members by Investment Manageme
nt Consultants
Association. This article was created by
and published in partnership with Ceru
lli Associates.
Next Generation of Financial Services
By Ke nt o n Sh i r k a n d B i n g Wa l d
e r t , C e r u l l i A s so c i a t e s
In this Next Gener
ation of Financial Services edition of
Research Quarterly, Cerulli Associates
examines looming risks
for the wealth management industry. Th
ere has been signifi-
cant discussion about how to engage yo
unger generations in the
financial services industry. This issue ta
kes on three different
forms. First, younger investors are bec
oming less likely to work
with financial advisors. This is the resu
lt of general distrust of
the financial services industry and bot
h planned and unplanned
attrition of less-productive advisors, al
l at a time when tradi-
tional direct providers are evolving the
ir business models to
provide more advice-like services. Seco
nd, a shortage of finan-
cial advisors is looming. The advisory in
dustry has shed an esti-
mated 26,000 advisors since 2010, and
Cerulli Associates proj-
ects this decline to continue. The finan
cial advisory industry
has not yet found a way to efficiently b
ring in new advisors and
must find a solution. Finally, we look at
inheritors of signifi-
cant wealth and the efforts of providers
to work with these inves-
tors. The topic of money is a challengin
g one for many families,
and leading wealth providers are tryin
g to encourage conversa-
tions between clients and their childre
n, in part, so that wealth
creators feel they have passed a legacy
to future generations.
However, this must also be seen as a de
fensive measure to ensure
that the provider firm can retain these
assets when the older
generation passes away.
Table 1: Direct and Advisor Channe
l Characteristics, 2012
Metrics
Advisor ChannelDirect Channel
Client acquisition
Advisor-drivenMarketing- and adv
ertising-driven
Representative compensation
Variable fees and commissions
Salary plus bonus
Type of advice
Advisor-driven advice
Corporate-driven advice
Client Age RangeAdvisor Channel
Direct Channel
Younger than age 40
9%
23%
Ages 4049
16%
23%
Ages 5059
27%
24%
Ages 6069
29%
18%
Ages 7079
15%
9%
Age 80 and older
5%
3%
Average age
58.7
52.4
Analyst note: A number of providers
maintain multiple business lines, inclu
ding an advisory platform, as well as
a direct platform. For example, Bank
of America maintains
Merrill Lynch Advisors, which is class
ified as an advisor platform, as well a
s Merrill Edge, which is classified as
a direct platform. Schwab maintains
a registered investment
advisor (RIA) custodial platform, Sch
wab Institutional Services, which is c
onsidered an advisor platform, in ad
dition to Schwab Investor Services,
which is classified as a
direct provider. For the purposes of a
nalysis, Cerulli Associates analysts b
reak apart those firms with multiple p
latform types into separate platforms
that are placed into
the appropriate channels based on t
he type of platform.
Source: Cerulli Associates
METHODOLOGY: Since 2008, IMCA
and Cerulli Associates have been working
in partnership. IMCA distributes a survey link
to its members providing access to
Cerulli Associates proprietary online survey
instrument. Each year, several hundred me
mbers respond, which offers a representat
ive sample of the investment advisor,
brokerdealer, and institutional consultant m
embership of Investment Management Con
sultants Association.
2014 Investment Management Co
nsultants Association Inc. Reprinted
with permission. All rights reserved
.
Digital Edition and Mobile App Sponsorship: $12,000Looking for an exclusive way to feature your brand in a digital environment for an entire calendar year? Investments & Wealth Monitor Digital Edition and Mobile App Sponsorship is reserved for a single firm that will receive sponsorship recognition and a company logo displayed on the Investments & Wealth Monitor section of IMCAs website. Your online ad will appear next to the publication cover of the digital edition and buttons and leaderboard ads will run throughout the pages. You also have the ability to embed video. On the Mobile App, in addition to an ad next to the publication cover, your firm will receive a launch image and banner ads on the search and bookmarks.
Research Quarterly Annual Sponsorship: $20,000 Cover 4; $14,000 Cover 3
Published quarterly (four issues per year) and distributed as a supplement to Investments & Wealth Monitor, Research Quarterly provides custom research describing demographic and best practice information about IMCA members and how they deliver investment consulting and wealth management services. As an
exclusive member benefit, Research Quarterly is distributed to IMCAs elite membership of investment consultants and wealth management professionals. This research series is published in partnership with the leading industry researcher, Cerulli Associates.
Sponsorship includes a full-page, four-color ad in all four quarterly editions. Exposure is also provided through sponsorship recognition on the IMCA website (logo recognition) and through the digital edition and mobile app edition for iPhone, iPad, Android, and Kindle.
PUBLICATIONS & ADVERTISING (CONTINUED)
18.
SHIPPING INSTRUCTIONS Materials sent to: Debbie Nochlin, Managing Editor IMCA 5619 DTC Parkway, Suite 500 Greenwood Village, CO 80111 [email protected] (e-mail submission preferred)
PRODUCTION PERSONNEL Debbie Nochlin 303-699-7000 [email protected]
INSERTION ORDERS Lara Davies Director of Key Accounts [email protected]
Suzie Byrnes Director of Key Accounts [email protected]
PUBLICATIONS & ADVERTISING PRODUCTION INFORMATION
GENERAL REQUIREMENTS: Only full-page ads accepted Trim Size: 8.375 x 10.875 Binding Method: Perfect Printing Process: CMYK
BLEED AD SIZES: Trim size: 8.375 x 10.875 Bleed size: 8.625 x 11.125 Live area: 7.875 x 10.375 (outside back cover) 7.375 x 10.375 (inside covers)
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http://www.imca.org/publication-type/imca-research-quarterlymailto:dnochlin%40imca.org?subject=mailto:[email protected]:[email protected]:[email protected]
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Benchmark reports, custom research, whitepapers, panels, and roundtable discussions.
Uncover trends, provide actionable data to assess existing products and services, or help determine new market potential.
With a full-range of industry-standard capabilities, IMCA can provide both qualitative and quantitative research.
IMCAs members provide a ready base of influential high-end advisors whose opinions and actions can provide valuable insight.
Whether your needs are for tactical decision making or for purposes of establishing thought leadership positioning, our subject matter experts will coordinate with industry-recognized independent third-party research firms with established IMCA relationship to design a program tailored to your needs. Pricing is quoted on the scope of work, but typically ranges from $40,000 to $100,000 per project.
RESEARCHINDUSTRY BENCHMARK STUDIES AND CUSTOM SURVEYS
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INVESTMENTS & WEALTH COMPETENCY MATRIXALL IMCA PROFESSIONAL DEVELOPMENT OFFERINGS MAP TO THIS MATRIX,WHICH IS UPDATED AFTER EACH JOB ANALYSIS
As the premier certifying body and community for advanced investment and wealth management professionals, IMCA has the capability to support your organizations educational needs. Preferential pricing is available for all sizes of groups interested in our certification and certificate programs. Whether you have a cohort of advisors interested in a private CIMA or CPWA class, or a group of wholesalers or internal staff interested in increasing their knowledge base of the investment consulting process, behavioral finance, or alternative investments, IMCA can develop an appropriate solution for you.
INVESTMENT MANAGEMENT WEALTH MANAGEMENT
Statistical and Economic
Fundamentals
Portfolio Construction
& Risk Management
Investments & Wealth Competency MatrixAll IMCA professional development oerings map to this matrix,
which is updated after each job analysis
I.II.
Traditional & Alternative
Investments
Portfolio Theory and Behavioral
Finance
III.IV.
Application: Investment Consulting
Process
V.
Human Dynamics
Wealth Management
Strategies
VI.VII.
Legacy Planning
Application: Advising the HNW Client
VIII.IX.
X. IMCA Code of Professional Responsibility
XI. Business Management and Client Service
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Certified Investment Management Analyst (CIMA) professionals integrate a complex body of investment knowledge, ethically contributing to prudent investment decisions by providing objective advice and guidance to individual investors and institutional investors.
CIMA is the only financial services credential in the U.S. to have met the international standard (ISO 17024) and accredited by the American National Standards Institute.
Private group classes are available through our registered education providers at a discount versus open enrollment fees. Minimum class sizes range from 2050. Additional details and pricing quoted upon request.
Study for (~100 hours) and pass a two-hour
Qualification Examination.
Study for (~150 hours) and pass a four-hour
comprehensive Certification Examination.
Successfully complete an in-person or online
executive education program at a top-20 business school
registered with IMCA.
Submit CIMA certification application and pass a background check.
Step 1
Document a minimum of 3 years work experience in financial services, pass a second background check, pay initial certification fee, sign a license agreement, and agree to adhere to IMCAs Ethics and other ongoing standards.
Step 2
Step 3
Step 4
Step 5
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http://www.imca.org/cima
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Certified Private Wealth Advisor (CPWA) certificants meet an advanced wealth management competency for advisors committed to serving the needs of high-net-worth clients (clients with $5 million+ net worth).
Private group classes are available at a discount. Minimum class sizes start at 30. Additional details and pricing quoted upon request. Steps to CPWA Certication
STEP STEP STEP STEP STEP
Submit an application detailing a minimum of ve years of experience in nancial services or delivering services to high-net-worth clients.
Complete the 6-month online education program. Students are provided with reading materials, assignments, and online quizzes during the online program.
Attend the entire 5-day in-person executive education program through:
Pass the comprehensive examination.
Sign a License Agreement, authorizing the use of the CPWA mark.
1. The University of Chicago Booth School of Business
2. IMCA-sponsored class
3. Firm-sponsored class (private)
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http://www.imca.org/certified-private-wealth-advisor-certification-program
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Essentials of Investment Consulting Certificate (online)Essentials of Investment Consulting is an online, self-study course of 12 modules and provides fundamental knowledge on core topics related to the investment consulting process.
Fundamentals of Alternative Investments Certificate (online)The Fundamentals of Alternative Investments is an online, self-study course that provides a foundation of core concepts in alternative investments and is offered in collaboration with CAIA.
REGISTRATION FEE:$595 | IMCA Member$795 | NonmemberGroup rates starting at 5 registrations. Private groups starting at 25 registrations.
REGISTRATION FEE:$795 | IMCA Member$895 | NonmemberGroup rates starting with a minimum of 50 registrations ($695 each).
Applied Behavioral Finance Certificate (online)Designed to address how advisors can help investors avoid being tripped up by their behavior when making common financial decisions. With 20 hours of CE, content is delivered by leading behavioral finance experts including: Meir Statman, Dan Ariely, Andrew Lo, Toby Moskowitz, and Courtney Pullen.
REGISTRATION FEE:$695 | IMCA Member$895 | Nonmember Join & LearnGroup rates starting at 5 registrations. Private groups starting at 25 registrations.
ASSESSMENT-BASED CERTIFICATE PROGRAMS
Program sponsorships offering group discounts are available for firm employees or as value-added educational benefits to existing or prospective clients. Private group programs are available.
Wealth Management Strategies Certificate Program (online)Created specifically for wealth managers who work with high-net-worth clients, the program is designed to help advisors develop specific strategies to minimize taxes, monetize and protect assets, maximize growth, and transfer wealth. This 6-month online course consists of 11 modules including: Applied Behavioral Finance, Family Dynamics, Tax Strategies and Planning, Portfolio Management, Risk Management and Asset Protection, Working with Executives and Closely Held Business Owners, Charitable Giving, and Estate Planning and Wealth Transfer.
REGISTRATION FEE:$995 | ParticipantMinimum of 30 private cohort participants.
Currently only available to corporate groups.
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http://www.imca.org/essentials-investment-consulting-certificate-programhttp://www.imca.org/pages/Fundamentals-Alternative-Investments-Certificatehttp://www.imca.org/pages/IMCA-Applied-Behavioral-Finance-Certificate-Program
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WEB SEMINARSPER WEB SEMINAR 4-PART SERIES
$15,000 $55,000
Sponsorship is available for individual web seminars and web seminar series, like the Fiduciary Fridays 4-part series launched in 2016. IMCA selects the topics and speakers and hosts the event(s) on our platform. Sessions may be live, pre-recorded, or a combination of both. IMCA will manage continuing education (CE) credit approval and delivery, with each session typically approved for one hour of CE for CIMA, CPWA and CFP certifications. Sponsored web seminars will be free for IMCA members and offered at a nominal fee for nonmembers. Sponsors may be provided a unique promotion code so that they may invite a select group of individuals to register with no fee. On average, each IMCA web seminar has more than 400 registrants between the live and archived events (Note: CFP CE credit is not available for archives). A selection of topics is available, including but not limited to: fiduciary/DOL, alternative investments, managing portfolio risk, behavioral finance, fintech, impact investing, and advanced tax strategies. Other topics may be suggested, but IMCA must approve all topics and speakers (Speakers may not be employees of the sponsoring firm).
Benefits: CONFERENCE SPONSORCONFERENCE EXHIBITORExclusive sponsor recognition in e-mail pre-promotion campaign of event (or series). l
Unique promotion code provided to sponsor to provide free access to event for customers and prospects. l
HTML promotion created by IMCA will be provided to sponsor to send to their proprietary lists (or IMCA can deliver to supplied lists). l
Sponsor logo recognition on related pages on IMCA.org. l
Sponsor welcome and logo recognition at the beginning and conclusion of the web seminar. l
Sponsor recognition for archived events (archives available for 36 months). l
One-time use of the live event attendee list provided upon conclusion of the series. Mailer must be pre-approved, no e-mail addresses are provided.
l
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http://IMCA.org
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IMCA 2016 PLATINUM PARTNERS
IMCA 2016 GOLD PARTNERS IMCA 2016 SILVER PARTNERS
THANK YOU TO OUR 2016 PARTNERS & SPONSORS
IMCA 2016 BRONZE PARTNERS
United StatesCommodity Funds
IMCA 2016 CONFERENCE SPONSORS
AND OUR EXHIBITORSAdvicent Solutions, AdvisorHub, ALPS Portfolio Solutions, Angel Oak Capital Advisors, LLC, Artisan Partners, Autenrieth Advantage, Baron Funds, BOFI Federal Bank, CAIA Association, Capstone, Commonwealth Financial Network, DoubleLine Capital, Envestnet, FactSet, Financial Advisor/Private Wealth, Financial Media Group, First Trust Portfolios, FlexShares, Focus Financial Partners, Folio Institutional, Foundation Source, Goldman Sachs, GuideStone Funds, Hancock Horizon Funds, HealthSavings Administrators, HighTower, Hotchkis & Wiley, ImpactAssets, Investment- News, IV Desk, Jackson, Jensen Investment Management, Leuthold Weeden Capital Management Inc., Litman Gregory Asset Management, LPL Financial, Markel Cambridge Alliance, Morningstar, Oberweis Asset Management, Olive & Cocoa, Pershing Advisor Solutions, ProShares, Putnam Investments, Rainier Funds, Rastegar Capital, Reinhart Partners Inc., S&P Dow Jones Indices, Sage, Schroders, Source Media, Sterling Foundation Management, TCW, The University of Chicago Booth School of Business, ThinkAdvisor, Thomas White International, Thompson IM Funds, Inc., Trillium Asset Management, VanEck, Vanguard, Vestmark, Wasatch Funds, WealthManagement.com, Westchester Capital Management, William Blair, Wilshire Associates, WisdomTree Asset Management, Woodbridge Wealth, Worth Magazine
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http://WealthManagement.com
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APPENDIX: 2017 PARTNER & SPONSOR BONUS OPPORTUNITIES
Available only to partners (Platinum, Gold, Silver) and Annual Conference ExperienceACE sponsors, who may select one item per Annual Conference ExperienceACE and specialty conferences (bonus opportunities are not available to bronze partners or exhibitors).
Available at all conferences (except for Focus Series Events)
Lunch (12 options per conferenceluncheon sessions to be sponsored will be determined by IMCA and do not include speaker introductions) Company logo at each luncheon table (if tables are used) Sponsor signage placed near luncheon room with companys name and logo Recognition in onsite conference materials Recognition in conference app Evening Reception (13 options per conference) Custom tumblers and napkins with company logo Recognition on signage and in onsite conference materials Recognition on drink tickets given to all attendees Recognition in conference app Conference Lanyards or Badge Holders (1 option per conference) Custom lanyards or badge holders created with company logo and IMCA logo Recognition in onsite conference materialsBreakfast (23 options per conference) Coffee sleeves and napkins with company logo Recognition on signage and in onsite conference materials Recognition in conference app
Premier Refreshment Break (14 options per conference) Deluxe refreshment break with premier snack option for attendees Recognition on signage and in onsite conference materials Recognition in conference app Napkins with company logoAvailable at some events (dependent on location; not available at Focus Series events)Wi-Fi Sponsorship (1 option per conference) Sponsor logo, firm name with link to homepage on the splash page where conference
attendees access Wi-Fi Recognition in onsite conference materialsCoat Check Sponsorship: (1 option per conference) Signage at coat check station Logo in onsite materials Recognition and alert in conference app Recognition in onsite conference materialsHotel Key Cards or Key Holder (1 option per conference) Custom hotel room key or key holder created with company logo and IMCA logo Recognition in onsite conference materialsLuggage/Bag Check Sponsorship (1 option per conference) Signage at the luggage/bag check area with logo and firm name Recognition in onsite conference materials
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Water Station Sponsor (1 option per conference) Branding of water stations with company logo and firm name Cups with company logo at water stations Recognition on signage and in onsite conference materials Recognition in conference appContinuous Coffee Stations (1 option per conference) Coffee sleeves and napkins with company logo at a coffee station open all day during
the conference Recognition on signage and in onsite conference materials Recognition in conference appShoe Shine Station (1 option per conference) Professional shoe shiner supplied by IMCA (shoe shiner may wear sponsor-provided
company logo attire) Recognition on signage and in onsite conference materials Recognition in conference appRelaxation Station (1 option per conference) Certified Massage Therapist and massage chair supplied by IMCA (therapist may wear
sponsor-provided company logo attire) Recognition on signage and in onsite conference materials Recognition in conference appDessert Reception (1 option per conference) Deluxe refreshment break with premier snack option for attendees Recognition on signage and in onsite conference materials Recognition in conference app
Networking Lounge (1 option per conference) Charging station Signage with companys name and logo and recognition in onsite conference materials Companys logo on note pads, pens, and mouse pads at each workstation (sponsor-
provided) Recognition in conference appWellness Sponsor (12 options per conference) Sponsor one wellness-related event, e.g., yoga class, fun run/walk Signage with companys name and logo and recognition in onsite conference materials Branded water bottles for attendees of these events Recognition in conference app Exhibit Hall Games Lounge (1 option per conference): Sponsor 20x20 area in Exhibit Hall with lawn games and recreation activities (area
may not be located adjacent to your booth space) Signage with companys name and logo and recognition in onsite conference materials Recognition in conference app Head Shot Studio (1 option per conference): IMCA to provide photographer with lights in your booth to take attendee headshots Photos to be e-mailed to participating attendees and e-mail addresses will be provided
to sponsor Signage with companys name and logo and recognition in onsite conference materials Recognition in conference app
Available at the Annual Conference ExperienceACE Only
Customized sponsorship opportunities are available. Contact IMCA for approval to bring in a special guest to increase traffic to your booth or offer special food and beverages. Our team can help build a sponsorship to meet your goals.
Custom options will replace your regular bonus opportunity for a given event. (May not be available for every event).
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