2015 popcorn sale kick-off! - mohegan council – boy ... · pdf file2015 popcorn sale...
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2015 Popcorn
Sale Kick-off!August 20th, 2015
Agenda
Opening
Your Team – Chris Paquin
Why Sell Popcorn? – Chris Paquin
The 2015 Product Line-up – Marti Thompson
Incentives! – Debbie McMillen
Fill-a-sheet Program – Debbie McMillen
Other Incentives – Debbie McMillen
Top Seller Prizes – Lewis Alderton
The Commission System – Lewis Alderton
The Schedule – Lewis Alderton
Best Practices – Chris Paquin
Some clarifications – Chris Paquin
Pecatonica River Popcorn – Diane Gilman
Open Discussions - YOU
Your TeamChris Paquin
The 2015 Popcorn Team
Chris Paquin – Council Kernel
Debbie McMillen – Quinsigamond Kernel
Marti Thompson – Quinsigamond Kernel
Christine Jensen – Mill Town Kernel
Lewis Alderton – Mill Town Kernel
Beth Boudreau – Mill Town Kernel
David DerMugrditchian – Staff Advisor
Why should
you sell
popcorn?Chris Paquin
Why Sell Popcorn?
It can be the one fundraiser you have for
the entire year!
A High Return to the Unit!
No out-of-pocket Expenses
You have a plan & support team
High Quality Product
It’s a great learning opportunity for the
scouts
Fantastic community outreach
opportunity (think recruitment!)
Did you know?
85% of all people asked to buy popcorn will buy at least
one item
92% of consumers will buy popcorn year after year
When asked to buy from a Scout in Uniform, 2 out of 3
consumers will say yes
Only 18% of US households have been contacted about
buying popcorn
We have lots of opportunity to grow our sale!
The incentive system is great!
We have chosen things Scouts want AND can use when
they’re camping!
Also – “Camp Cash!”
Easy to understand “Camp Cash” system
It starts low - $400 in sales!
“Camp Cash” can be used for Treasure Valley Summer
Camp, High Adventure bases, OR at the Trading Post!
Gift Cards!
Amazon is an option, as well as Cabela’s!!
And if kids and families really want to, they can use the
Gift Card amount towards camp too.
Popcorn Vendor &
Product Line-upMarti Thompson
New Vendor!
We decided to go with a new vendor this year,
Pecatonica River Popcorn.
Why? A few reasons:
1. Their popcorn tastes FANTASTIC!
2. The package mostly in TINS, which people love!
3. More popcorn for the money!
4. Patriots Superbowl Tin is COOL!
5. 90th Anniversary of Treasure Valley Tin is REALLY COOL!
New Product Line-up
Product Packaging PriceYellow Popping Corn Tub $10
Classic Caramel Corn Tin $10
Cheddar Cheese Tub $15
Scoutmasters Blend Coffee Bag $15
Butter Microwave (18 Pack) Box $18
Butter Light Microwave (18 Pack) Box $18
Sea Salt Splash Tin $20
Mud Puddles Tin $20
Kettle Corn Microwave (18 Pack) Box $22
White Gold Tin $22
Caramel with Sea Salt Patriots Tin! $25
$30 Military Donation $30
Classic Trio 90th TVSR Tin! $30
Cheese Lovers Tin $40
Chocolate Lovers Tin $50
$50 Military Donation $50
New item: Scoutmaster’s Blend
Coffee!
New item: Sea Salt Splash
New item: Mud Puddles
New item: White Gold
New item: Caramel with Sea Salt
Patriots Super Bowl XLIX Champions Tin!!
New item: Classic Trio
90th Anniversary of Treasure Valley Tin!!
New item: Cheese Lovers
Collection
New item: Chocolate Lovers
Collection
0 Trans Fats
Popping Corn
Caramel Corn
Caramel w/Sea Salt
Microwave Butter Light
Sea Salt Splash
Mud Puddles
White Gold
White Ruby
English Magic
Coconut Rain
Kosher (OU-D)
Gluten Free (all products)
For the Health ConsciousFor the Health-Conscious:
Microwave Butter
Microwave Butter Light
Microwave Kettle Corn
Popping Corn
What’s in the kick-off bags?
Scout Incentives!Debbie McMillen
$250 Prize Level
“Woggle” Kit
Green “Light My Fire”
Spork & Case
100 Feet of
Paracord
$400 Prize Level
1L BSA Nalgene
Water Bottle
BSA Lockback
Knife
BSA Aluminum
Mess Kit
AND $10 in “Camp Cash”!
$500 Prize Level
Silva Explorer III
Compass
BSA Deluxe Scout
Pocket Knife
$20 Gift Card
Black Diamond
Headlamp
AND $15 in “Camp Cash”!
$700 Prize Level
Fiskars X7
14” Hatchet
Shakespeare
Collapsible Fishing Kit
$30 Gift Card
Gerber Suspension
Multitool
AND $25 in “Camp Cash”!
$900 Prize Level
SOL Survival Kit40L Paladineer
Hiking Daypack
$40 Gift Card
200 Lumens
Cree LED Flashlight
AND $30 in “Camp Cash”!
$1100 Prize Level
Cabela’s Large Tackle Bag
with Containers
Coleman LED Lantern
with Remote Control!
$50 Gift Card
1000 Feet of
Paracord
AND $50 in “Camp Cash”!
$1300 Prize Level
Skeeter Beeter Pro
Camping Hammock
BSA 6 Quart
Dutch Oven
$70 Gift Card55L Teton Sports
Hiking Backpack
AND $70 in “Camp Cash”!
$1800 Prize Level
Eureka! Apex
Solo Tent
Jetboil
Flash
$100 Gift Card
5°F Ultralight
Mummy
Sleeping Bag
AND $250 in “Camp Cash”!
$2500 Prize Level
Big Chief
Electric Food
Smoker
Inflatable
Fishing Raft
$150 Gift Card65L Mountainsmith
Hiking Backpack
AND $380 in “Camp Cash”!
$2500 Club: Special Prize Options
from Pecatonica Popcorn!
Apple iPod
Touch 16GB
MP3 Player
GoPro HERO HD
16GB Action
Camera
11.6”
Chromebook
Bluetooth Robot
Insect Mini-drone
Fitbit Wireless
Activity Tracker
& Sleep wristband
Magellan
eXplorist GPS
40” LED 1080p
HDTV
Nintendo Wii U
Bundle
OR, a $200 Best
Buy Gift Card!
Sales over $2,500
Each $300 over $2,500 in sales will earn the scout $20
more in Gift Cards, AND $10 more in Camp Cash!
Bonus Prizes!$600 Bonus:
Special 90th Anniversary TVSR
Steel Water Bottle
$1500 Bonus:
$50 Gift Card
Fill-a-Sheet
ProgramDebbie McMillen
First Filled Sheet
For the first filled sheet, the scout will receive
2 tickets to a Scout-Exclusive Showing of Star Wars Episode VII
and a 90th Anniversary of Treasure Valley Pop Star patch!
Fill-a-Sheet Drawings
Weekly Drawing:
Every week of the sale (starting the first week of
September), there will be a drawing for a $25 Cabela’s
Gift Card for every filled sheet sent into the office for
that week. Other prizes will be available, too,
including some “special” rewards!!
Grand Prize Drawing:
Every filled sheet sent in during the sale will be entered
into a Grand Prize Drawing for an Amazon Fire HD
Tablet!
Fill more sheets for more chances to win!
Other Incentives!Debbie McMillen
$1000 Club: Council Shoulder Patch
$2000 Club: Council Shoulder Patch
Top Sellers’
Incentives!Lewis Alderton
Top Pop Star Patch
The Top Seller (by $ sold) in each unit will get a
collector’s edition Pop Star Patch. Only one per unit!!
Scout Star Wars
Sell-a-Bration in January
The overall runner-up among all Scouts will get an
Amazon Fire HD, a Star Wars Hoodie, and
preferential seating at the movie.
The top seller in each district* will get an Amazon
Fire HD, a Star Wars t-shirt, and preferential
seating at the movie.
* excluding the overall top sellers
“Top Seller” Prizes
The Top Boy Scout seller will get a Blade 180 QX HD
Quadcopter with a built-in camera!
The Top Cub Scout seller will get a Diamondback
mountain bike!
Top 25 Dinner in March 2016 to recognize
Top Sellers!
Photos on next year’s Prize Flyer
Jacob from
Troop 106 Grafton
Matthew from
Pack 46 in Holden
2015 Commission
SystemLewis Alderton
New Commission System
The same as last year’s very successful (and easy) system!
Based entirely on $/scout!
Your number of scouts is how many you have at the end of
August OR the number of scouts on your re-charter
paperwork* – whichever is lower.
Top Commission rate: 35%
* Units must re-charter by November 7th in order to use these numbers
New Commission System
Activity Commission Cumulative
Sell Popcorn! 20% 20%
Attend the kick-off, and (run a unit blitz or run a show-n-sell) 5% 25%
Average $100+ in popcorn sales per registered scout 3% 28%
Average $165+ in popcorn sales per registered scout 3% 31%
Average $225+ in popcorn sales per registered scout 4% 35%
New units participating in the popcorn program will get 40%!
The ScheduleLewis Alderton
The 2015 ScheduleEvent Weekday Date
Program kick-off Thursday 8/20/2015
First orders due date Friday 8/28/2015
First order placed by Council Monday 8/31/2015
First order received by Council Thursday 9/10/2015
First orders distributed to units Friday 9/11/2015
Mid-sale order due date Sunday 9/27/2015
Mid-sale order placed by Council Monday 9/28/2015
Mid-sale order received by Council Friday 10/2/2015
Mid-sale order distributed to units Saturday 10/3/2015
Product Return Day (no penalty) Saturday 10/17/2015
Halloween (last day of sales) Saturday 10/31/2015
Report on excess popcorn (to incorporate into Council order) Monday 11/2/2015
Return day for unsold popcorn at Polar Saturday 11/7/2015
Final order placed by Council Tuesday 11/3/2015
Final order received by Council Friday 11/13/2015
Final orders distributed to units Saturday 11/14/2015
Commission Calcs/Invoices given to units Saturday 11/14/2015
Prize Orders Due Saturday 11/14/2015
Unit Popcorn Payment to Council Due Monday 12/7/2015
Prizes distributed to units Monday 12/7/2015
Star Wars Movie Sell-a-bration Sunday 1/10/2016
Some Sales Tips
& Best PracticesChris Paquin
Best Practices
Incorporate popcorn into your unit meetings - foster competition with boys, Dens and Patrols!
Spend some money to make money – reward the boys from unit commissions!
Support your scouts with sales tools and tips
Publically recognize sellers! And be creative with incentives! Pie-in-the-face, weekly unit drawings, paracordmummies, etc.
Use Blitzes and Show & Sells – easy money!
Focus on units and effort, not dollars
Best Practices (cont..)
Be transparent to parents and scouts on rewards and benefits (and use this to convince them to sell, too!)…
Product-in-hand works GREAT – one visit, payment up-front!
Keep track of no-show’s, and go back later on.
Remember that our customers aren't buying popcorn, they're supporting Scouting!
Interesting motivation technique: keep going until you get 10 NO’s!
What the most successful units
do..
Encourage scouts to sell! They can earn Belt
Loops, Activity Badges, and Merit Badges while
they sell!
Incorporate popcorn as part of their fall program!
Plan out Neighborhood Blitzes and Show-and-Sells
early!
Use Popcorn as their one and only fundraiser!
Some
ClarificationsChris Paquin
How to handle cash donations…
Recommendation: put down $10 line items – we’re not the
popcorn police
Reporting Blitz sales
Blitzes are a great opportunity to get kids selling who
aren’t necessarily comfortable going door-to-door on their
own. Pairing up younger kids with more experienced kids
works GREAT!!!
Reporting Show and Sell sales
Recommendation: divvy up the total sales on each scouts’
sheets (based on participation)
Open discussions
How do you get individual families to sell?
How do you do a good (and fun!) blitz?