2014 demand chain management trends
DESCRIPTION
For most consumer goods enterprises, the next wave of growth will come from the emerging markets. But the path from brand to consumer in these markets is complex – 90% of goods are sold through distributors. In 2014, enterprises will look to solve the demand chain management puzzle in the emerging markets by improving market visibility, customer reach and sales execution, all while driving costs lower. For more on demand chain management trends, click here: http://www.infosys.com/trends/Pages/demand-chain-management-2014.aspxTRANSCRIPT
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
ALL ROADS LEAD TO THE EMERGING MARKETS
TRENDS 2014
For most consumer goods enterprises, the next wave of growth will come from the emerging markets. But the path
from brand to consumer in these markets is complex – 90% of goods are sold through distributors.
In 2014, enterprises will look to solve the demand chain management puzzle in the emerging markets by improving
market visibility, customer reach and sales execution, all while driving costs lower.
THE DEMAND CHAIN MANAGEMENTCOLLECTION
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
1
VISIBILITY EQUALSPROFITABILITY
Gathering accurate andtimely data from
distributors will helpenterprises respond faster
INVENTORYSALES
NOT AVAILABLE
ORDERS
RAPIDLY ON-BOARDING DISTRIBUTORS
Cloud-based ERP systems willhelp on-board distributors inweeks and standardize their
daily activities
2
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
3
SERVING UN-SERVEDRETAILERS
A�ordable mobilitysolutions will simplify
ordering and payment formillions of small retailers
4
SUGGESTINGTHE RIGHT ORDERS
Enterprises will recommendorders to distributors by
analyzing their sales historyand inventory
10,000UNITS
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
5
THE MOBILE SALESFORCE
Mobility-enabled salesteams will place orders on
the go and cover morestores per day
SHARE OF SHELF: A PIC AWAY
Mobile-based visualmerchandising solutions
will provide a clear view ofproduct placement
6
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
DYNAMIC LOGISTICSPLANNING
Intelligent algorithms willhelp advance, delay or
cluster shipments to drivedown logistics costs
8
NOT TOO HOT, NOT TOO COLD
In-store sensors willmonitor the storage oftemperature-sensitive
products
7
TRENDS 2014THE DEMAND CHAIN MANAGEMENT
COLLECTION
WANTED: UNIFIED VIEW OF BUSINESS
Integrating multiple datasources will provide useful
insights to improve operationaland sales performance
9
TRENDS 2014
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THE DEMAND CHAIN MANAGEMENTCOLLECTION