2013 cecp summit summary report

7/27/2019 2013 CECP Summit Summary Report

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Presentations, photos, videos, and attendeeblog posts can be found at CECP.CO.

Summary Report | June 2013 | New York City


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Participating Companies

AbbottAccentureAdobe

AEGAetna Inc.Alcoa Inc.Allstate Insurance CompanyAltria Group, Inc.American ExpressAOLApollo Group, Inc.Applied Materials, Inc.ArcelorMittalArizona Public Service CompanyAT&T Inc.Avon Products, Inc.AXA EquitableBanco Bilbao Vizcaya Argentaria, S.A.Bank of America Corporation

BarclaysBloombergBNY Mellon

Bonds Group of CompaniesBristol-Myers Squibb CompanyCA TechnologiesCampbell Soup CompanyCapital One Financial CorporationCarlsonCIGNACITGO Petroleum CorporationCitigroup Inc.The Coca-Cola CompanyColgate-Palmolive CompanyConocoPhillipsCredit Suisse

Darden Restaurants, Inc.

DaVita Inc.Dell Inc.Deutsche BankDIRECTVDiscovery Communications, Inc.Dollar General CorporationeBay Inc.EdelmanEMC CorporationExelon CorporationFannie MaeGeneral Electric CompanyGeneral Mills, Inc.General Motors Company

GlaxoSmithKline plcThe Goldman Sachs Group, Inc.Google Inc.The HartfordHasbro, Inc.Hess CorporationHSBC Bank USA, N.A.Humana Inc.IBM CorporationING U.S.Intel CorporationInterpublic GroupJM Family Enterprises, Inc.Johnson & Johnson

The chance to connectwith and learn frommy peers is of thehighest value. Excellent

attendance, greatconversations.

Networking with colleaguesis always helpful, but thecorporate trend data isinvaluable to me.

Charles Moore

Niedfeldt-Thomas


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CECP always doesthe best job ofengaging the sectorand bringing thebest and brightest

thought leadershipto the table.

JPMorgan Chase & Co.KPMG LLPKraft Foods GroupMacquarie GroupMacys, Inc.Marsh & McLennan Companies, Inc.Medtronic, Inc.MerckMeritor, Inc.Microsoft Corporation

Mitsubishi Corporation (Americas)Moodys CorporationMorgan Stanley

Mosaic CompanyNeuberger BermanNew York Life Insurance CompanyNewell Rubbermaid Inc.Newmans Own FoundationNexen Inc.Northrop Grumman CorporationNovo Nordisk A/SNYSE EuronextPearson plcPepco Holdings, Inc.

Pzer IncPG&E CorporationPioneer Hi-BredPitney Bowes Inc.The PNC Financial Services Group, Inc.

PPL CorporationPricewaterhouseCoopers LLPPrudential Financial, Inc.Public Service Enterprise Group

IncorporatedQualcomm Incorporated

Quest Diagnostics IncorporatedRoshan / Telecom Development

Company Afghanistan Ltd.

Royal Bank of CanadaSabre HoldingsSamsung Electronics America, Inc.

SanoSempra EnergyStarwood Capital GroupStarwood Hotels & Resorts

Worldwide, Inc.State Farm Mutual Automobile

Insurance CompanyTargetTime Warner Inc.Toshiba America, Inc.Total S.A.

ToysRUs, Inc.The Travelers Companies, Inc.U.S. BancorpUBSUnited Parcel Service, Inc.United Technologies CorporationUnitedHealth GroupVerizon Communications Inc.The Walt Disney CompanyThe Western Union CompanyWhite & Case LLPXerox CorporationXylemZurich Insurance Group

I always come away with boththoughts and new strategies toinform our giving, and practicesI can implement immediately.

LashindaDemus

L-R: David Bonbright, Paula Luff,

Kristen Lodal, Ken Berger

Bob Woodruff, Ja


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Trends in Giving Data

At each Summit, CECP delivers the yearsrst comprehensive analysis of emergingtrends in corporate giving data, which iscaptured through the Corporate GivingStandard (CGS) survey, conducted inassociation with The Conference Board.The CGS survey revealed that themajority of companies increased givingsince 2007, after adjusting for ination,despite a slow recovery of corporateprots since the economic downturn.

The CGS now contains more than $115billion in corporate giving data collectedsince the survey launched in 2001. Thesurvey of 2012 contributions included240 companies, with the analysis drawingfrom a matched set of 96 companies thatresponded from 2007 to 2012.

CECPs Michael Stroik, Senior Analyst,Standards and Measurement, providedan in-depth, early look (available fordownload) at the ndings that will bereported in the 2013 edition of CECPsGiving in Numbers, to be released this fallin association with The Conference Board.

Takeaways

Total giving increased for 59 percentof companies from 2007 to 2012, with38 percent of all companies increasingtheir giving by 25 percent or more.

The surveys data revealed thataggregate giving rose by 42 percent($4.48 billion) from 2007 to 2012.

Non-cash contributions havetransformed the eld, accounting formore than 95 percent ($4.30 billion)of this total giving increase. See Figure1 for related live-audience polling

question results.

Since 2007, the percentage ofcompanies offering paid-release-timevolunteer programs increased from53 percent to 70 percent.

For the rst time since CECP beganreporting Giving in Numbersin 2006,giving to higher education and K12schools combined to become thetop program area for all companies,commanding 29 percent of the typicalcompanys programmatic allocation.

See Figure 2.

71% of companies report giving tointernational end-recipients. Of

these, the typical company gives 21%internationally.

See the related press release onCECPs Press Room webpage(cecp.co/press-room).

CECP members and subscribers haveon-demand, online access to customizedCGS reports and analysis. Companiesutilize CGS data to conduct peer-to-peer comparisons, benchmarking, andspending analysis, which giving ofcersuse to build giving strategies and presenttheir ideas to senior management.

A Sneak Peak at Corporate Giving TrendsSummit attendees received a preview of 2013Giving in Numbers report due out this fall

Figure 2 | Program Area BreakoutsFigure 1 | Non-Cash Contributions

Source: CECP Corporate Giving Standard Survey, 2013Source: Live-Audience Polling, CECP Summit, 2013

Non-Cash ContributionsIs your company seekingnew ways to incorporate non-cash giving into yourgiving portfolio (or seeking ways to expand yourcurrent non-cash offering)? (Total=140)

Yes

(71)

No

(54)

Not Sure

(9)

NA

(6)

51%

39%

6% 4%

Timothy


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2013 CECP Summit, New York CityThe CECP Summit is attended by 250 senior leaders

in corporate societal engagement and provides the

opportunity for unparalleled peer networking, best

practice sharing, and candid discussion. This must-

attend event helps CECP members bring theircompanies community strategies and societal impact

to the next level.

The theme Ahead,

Togetherwas woven

through every

conversation at the 2013 CECP Summit. In this

time of cautious optimism, attendees challengedeach other to learn together and push each other

farther. With this Summary Report, CECP shares the

highlights from these important conversations.

A clear theme emerged from the 2013CECP Summit: collaboration. Its not just

something that organizations do in timesof tight resources; its something they dobecause they know they need the skills,talent, and resources of others to solvesocietys most pressing challenges. Wecan no longer go it alone.

Inclusion is key. Minorities are nowmajorities. Special interest groupscan be half of the population. Peopletraditionally thought of as risky hirescan be your companys biggest asset.If companies adapt their thinking

based on accurate data and providetraining and support, they can unlockthe potential of millions of uniquelyqualied employees. The economicbenets of this are staggering.

Take calculated risks to achieveprogress. A champion is not afraid tofail. A champion is willing to fail everyday in pursuit of a goal. LashindaDemus, 2012 Olympic Silver Medalistand American Record Holder

Be open to cross-sector partnerships

and new models including socialenterprise and for-prots.

To ensure longevity, stay committedto a focus areawhile also being open

to the innovation required to adaptto business needs, market needs, andother shifting factors.

Tell your companys story. Stories havethe ability to cultivate advocates anddrive impact. Carefully consider whichstorytelling method makes sense for

your program.

Listen and measure impact in alldirections. The most valuable inputcan come from frequently overlookedaudiences, such as constituents.

CECP thanks Americans for the Artsfor its partnership in incorporating thearts into the Summit, including: NilajaSun, who performedher highly acclaimed NoChild and the Aetna JazzBand, which delighted theaudience at the SummitWelcome Reception.

Where Conversations Happen that Advance the FieldCECPs invitation-only Summit gathers leading givingofcers from the worlds largest companies

We want to understand whatyour bold agenda is, what

your priorities are in yourorganization, so that we canhelp you address those. Insome cases, we know yourpriorities are common is-sues. In others, they may beunique to your own situationand we work one-on-onewith you to nd solutions.Daryl Brewster, CEO, CECP

or Mujica

Mar


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Keynote Speakers Shared Insights toChallenge Convention and Inform Smarter Actions

Dr. Manuel Pastor, Professor, Sociologyand American Studies & Ethnicity; Director,Program for Environmental and RegionalEquity; and Co-Director, Center for theStudy of Immigrant Integration, University

of Southern California (video and PDF ofpresentation available on Summit website).

Ambassador Melanne Verveer,Georgetown University, Institute forWomen, Peace and Security and formerAmbassador-at-Large for Global WomensIssues at the US Department of State(video available on Summit website).

Takeaways

Pastor

There is a growing U.S. generationgap as the sizes of groups of young

minorities and older non-Hispanicwhite citizens increase.

Minorities are moving into suburbs;therefore, services focused on minoritiesneed to meet them where they are.

Millennials are optimistic; young peoplewant to contribute to their communityand live a life with a higher meaning.

Verveer

No country can get ahead if it leaveshalf of its population behind.

Investments in girls educationchanges lives; it inuences families andcommunities.

Women are a source of power; they are

collectively on the cusp of driving moreeconomic growth than India or China.

Panel of Experts Pinpoint CollaborativeSolutions to Worlds Toughest Challenges

Reintegrating Returning Veterans

Duncan L. Niederauer, CEO and Director,NYSE Euronext; Jake Wood, Co-Founderand President, Team Rubicon; and Dr.Barbara Van Dahlen, Founder andPresident, Give an Hour; moderatedby Bob Woodruff, Correspondent,ABC News and Founder, Bob WoodruffFoundation (video available on website).

Takeaways

Veterans have a vast array of skills andassets to offer, drawing from theirrigorous military training.

Companies can help bridge thecivil-military divide, which is oftenchallenging for veterans to navigate.

Put hiring veterans on your companysagenda and work with HR to shareaccurate statistics to clear up commonmisperceptions.

Service Across Sectors: SparkingInnovation

Diahann Billings-Burford, Chief ServiceOfcer, NYC Service; Neil Nicoll, Presidentand CEO, YMCA of the USA; and EduardoMartinez, President, The UPS Foundation;moderated by Jennifer Anastasoff,Co-Founder and CEO, Fuse Corps (videoavailable on website).

Takeaways

While most resources are scarce intough economic times, the resourcethat will never be in short supply is the

power of people. Clearly dening roles and

responsibilities early in collaborationsis key; people rarely disagree on theproblem, but often struggle withcommon solutions.

Have cross-sector relationships inplace before a crisis; immediate needsare met by existing partnerships andcollaborations.

What we challenge

companies to do, usingthe NYSE platform, is torecognize that returningveterans have leadershipskills that few of theircontemporaries have and acton that opportunity.Duncan L. Niederauer, CEO and DirectoNYSE Euronext


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Best-of-Business StrategiesSolve Tough Community ProblemsCECPs Excellence Awards honor leadingsocietal engagement programs

Applications Available Now: 2014 CECP Excellence AwardsInnovation. Partnership. CEO Leadership. Measurement.

The application deadline isSeptember 5th, 2013.

CECP is currently accepting applications for the 14th annualExcellence Awards, which are among the most coveted in the

eld and provide the leading case studies in corporate societalengagement.

Award Categories

Corporations: Chairmans Award: For companies with revenuesgreater than or equal to US $20 billion. Presidents Award: Forcompanies with revenues less than US $20 billion. To receive theaward, the winning companys CEO/Chairperson is required toaccept in person on February 24th, 2014 in New York City.

Nonprots: Directors Award: 501(c)3 organizations with anannual operating budget equal to or exceeding $500,000. Theaward recognizes the partnership between their organization and

a corporate partner and carries with it a $25,000 cash donationfrom CECPs Board of Directors. The nonprot CEO/ExecutiveDirector is required to accept in person at an event currentlyscheduled for May 20th, 2014 in New York City.

Giving Ofcers:The Charles H. Moore Award for Leadershipin Corporate Community Engagement: Celebrates a corporatecommunity engagement professional who demonstratesperseverance in the pursuit of societal advancement. The givingofcer is required to accept in person at an event currentlyscheduled for May 20th, 2014 in New York City.

Eligibility requirements, an overview of the winner-selectionprocess, and tips on completing the application can be foundon CECPs website: cecp.co/events/excellence-awards.Additional assistance is available by contacting CECP at212.825.1000 or emailing [email protected]. Companies need notbe a CECP member to apply.

Awards Presentation

CECPs Excellence Awards have beenpresented annually since 2000 toorganizations demonstrating CEOleadership, innovation, partnership, anddedication to measurement.

This years winners:

DIRECTORS AWARD:Partners in School Innovation

In partnership with The AppliedMaterials Foundation

Winning Program: Applied MaterialsFoundation Education Initiative

Received by: Derek Mitchell, CEO,Partners in School Innovation

The two corporate awards were presentedin February at CECPs Board of Boards CEO

Conference:

CHAIRMANS AWARD: IBM

Winning Program: Smarter Cities Challenge

PRESIDENTS AWARD:The Mosaic Company

Winning Program: The Mosaic VillagesProject: Fertilizer as Capital

Takeaways

Following the ceremony, JenniferCrozier, Vice President, Global CitizenshipInitiatives, IBM Corporation; ChrisLambe, Director Social Responsibility &Executive Director, The Mosaic CompanyFoundation, The Mosaic Company;and Derek Mitchell, CEO, Partners inSchool Innovation participated in a paneldiscussion moderated by Henry Timms,Deputy Executive Director, 92Y (videoavailable on website).

CEO leadership in community programsis critical; people see where CEOs spendtime and who their audiences are.Accordingly, participation in a companyscommunity programs by its CEO makesa huge impact.

Programs will be sustainable when theyare built around the companys mission.

Program success is marked byconcentration; do fewer things really well

Partnering is a technologyin and of itself. Utilize thekey partnering technologiesthat enable the time that

you spend to be focusedon the things that you bothcollectively value.

Derek Mitchell, CEO,Partners in School Innovation

ExcellenceAwards

1 4 T H A N N U A L

L-R: Derek Mitchell, Partners in School Innovation;

Jennifer Crozier, IBM Corporation; and Chris Lambe,

The Mosaic Company Foundation


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CECP Summit Agenda

June 3, 2013

Cocktail Reception, with Aetna Jazz Band

Robert Lynch, Americans for the Arts

Jonathan Hollander, Battery Dance Company

Christopher Montross, Aetna

June 4, 2013

Welcome Remarks: Ahead, Together

Margaret Coady, CECP

Lashinda Demus, Olympic Medalist and AmericanRecord Holder

Charles H. Moore, Former Executive Director,

CECP and Olympian

Keynote Remarks

Dr. Manuel Pastor, University of Southern

California

BREAKOUT SESSIONS

Leveraging Partnerships to Advance Your Objective

R. Jeep Bryant, BNY Mellon

Carol Kurzig, Avon Foundation for Women

Barbra Anderson, Sabre Holdings

Karen Davis, Hasbro, Inc.

Social Impact through Social EnterpriseKevin Lynch, Social Enterprise Alliance

Gary Hattem, Deutsche Bank Americas Foundation

and Deutsche Bank

Dr. Marc Spencer, Juma Ventures

Tyler Spalding, eBay Inc.

Causeway Workshop: Pathway to C-Suite

Engagement

Ivan Blumberg, Athletes for Hope

Lashinda Demus, Olympic Medalist and American

Record Holder

Keynote Remarks

Reintegrating Returning Veterans

Bob Woodruff, ABC News and Bob Woodruff

Foundation

Duncan L. Niederauer, NYSE Euronext

Jake Wood, Team Rubicon

Dr. Barbara Van Dahlen, Give an Hour

A Bold Agenda

Leslie Gaines-Ross, Weber Shandwick

Daryl Brewster, CECP


Emerging Trends in Giving Data

Michael Stroik, CECP

Carmen Perez, CECP

BREAKOUT SESSIONS

Top Talent: Key Competencies of

Tomorrows Leaders

Anita Hoffmann, Executiva Ltd.Stephen Dwight, Novo Nordisk

Matthew Breitfelder, BlackRock

Elana Weinstein, Bloomberg LP

Adapting Signature Programs to New Realities

Carol Cone, Edelman

Lori Forte Harnick, Microsoft Corporation

Eva Tansky Blum, PNC Bank

Navigating Philanthropic Strategy through Mergers

and Divestitures

Matt Blakely, Motorola Solutions Foundation

Steve Solomon, Exelon and Exelon Foundation

Leah Bradford, Kraft Foods Group Foundation

Len Gray, Mercer

13th Annual Excellence Awards Ceremony:

Directors Award Presentation and Recognition of

Winners Announced Earlier in the Year

Kim Baich, Good360

Derek Mitchell, Partners in School Innovation

Excellence Awards Panel Discussion

Jennifer Crozier, IBM Corporation, 2013

Chairmans Award Winner

Chris Lambe, Mosaic Foundation and The Mosaic

Company, 2013 Presidents Award Winner

Derek Mitchell, Partners in School Innovation,

2013 Directors Award Winner

Henry Timms, 92Y

Excellence Awards Reception

June 5, 2014

Keynote Remarks

Ambassador Melanne Verveer, Georgetown

University, Institute for Women, Peace, and Security

Gayle Tzemach Lemmon, Council on Foreign

Relations Women and Foreign Policy Program

BREAKOUT SESSIONS

The Power of Storytelling for Social Change

Dawn Porter, Trilogy Films

Holly Gordon, 10x10 and Girl Rising

Wendy Hawkins, Intel FoundationJoe Brewster, Rada Film Group and American

Promise

Rashid Shabazz, Open Society Foundations

Listening for Greater Impact: The Constituent Voice

David Bonbright, Keystone Accountability

Paula Luff, Hess Corporation

Kirsten Lodal, LIFT

Ken Berger, Charity Navigator

Special Remarks

Stephanie Jennis, 2013 Hasbro Community Action

Hero

Keynote Panel

Service Across Sectors: Sparking Innovation

Jennifer Anastasoff, Fuse CorpsDiahann Billings-Burford, NYC Service

Neil Nicoll, YMCA of the USA

Eduardo Martinez, The UPS Foundation

Arts Performance

Nilaja Sun, No Child

Ahead, Together: Highlights


INTERACTIVE WORKSHOPS

Corporate Collaboration: Driving Societal Impact

Michael Haberman, PENCIL

Michael Stroik, CECP

Emelia Ingersoll, CA Technologies

Charlotte Coker Gibson, PricewaterhouseCoopersGlobal Giving Structures: What Works and Why

Sheila Warren, NGOSource and TechSoup Global

Carmen Perez, CECP

Tricia Napor, Alcoa Foundation

CECP would like to thank its Convening Sponsors for theirgenerous support of the 2013 CECP Summit and the13th Annual Excellence Awards ceremony.

5 Hanover SquareSuite 2102New York, NY 10004P 212 825 1000

cecp.co

SAVE THE DATES

CECP Summit

May 19th, 20th & 21st, 2014NEW YORK CITY

Pictured on cover: Dawn Gibbons, Andrea Taylor, Melanne Verveer

2013 cecp summit summary report

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