2012 sedrc event rejuvenation

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Event Rejuvenation: Using Technology to Modernize Your Events for the 21st Century Lynne M. Wester ADRP SEDRC @donorguru

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Page 1: 2012 sedrc event rejuvenation

Event Rejuvenation: Using Technology to Modernize Your

Events for the 21st Century

Lynne M. Wester

ADRP SEDRC

@donorguru

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Road Map

• Needs are Changing

• Budgets are Changing

• The “WOW” Factor

• Technology is Pervasive

• Who’s Watching

• Who’s attending?

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Design an event that encourages guests to feel that they are an essential part of the University’s grand vision, by balancing the old with the

new, and the intimate with the global.

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Too Much Looks Like Everything Else

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Why Not?

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TAKE A RISK

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Repurpose

• Tchotchkes and other evils

• Florals

• Students

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Eliminate Print

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Change the Way you Invite

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What if?

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Do This:

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Not That:

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That extra something…

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The Attendee Experience

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Follow Up

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• Questions??

• Comments??

• THANK YOU!

• Lynne M. Wester

[email protected]

• www.donorrelationsguru.com

• Twitter- @donorguru