2009 surge training book
TRANSCRIPT
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2009 SURGE
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2009 SURGE
Targeted Customer
Targeted CompetitionSuperlite – Weekend WarriorAttitude - Eclipse RVRampage - Skyline RVVortex – ThorGearbox - Fleetwood
The buyer is a baby boomer or Gen-Xer with a family.They haven’t owned a toy hauler before and know few people that have. Their knowledge of RVs and toy haulers is minimal because their focus has always been on their toys and their active lifestyle.
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2009 SURGE
• Can be towed by most SUVs
• Single Electric queen trac bed
• Front kitchen offers lots of living area
• Sleeps 4-6
21 FK Cargo Length: 12’10’’Carrying Capacity: 2,465 lbs
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2009 SURGE
• Single electric queen trac bed
• Twin Fold up sofas
• Front queen bed
• Maximum cargo length 13’11’’
23 FS Cargo Length: 10’6’’Carrying Capacity: 2,101 lbs.
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2009 SURGE
26 FS Cargo Length: 12’6’’Carrying Capacity: 2,364 lbs.
• Single electric queen trac bed
• Twin Fold up sofas
• Front queen bed
• Maximum cargo length 15’11’’
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2009 SURGE
Cargo Length: 16’9”Carrying Capacity: 3,525 lbs.27 SC
• Single electric queen trac bed
• Twin Fold up sofas
• Sand rail ready
• Maximum cargo length 19’7’’
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2009 SURGE
• Front bedroom area with walk around bed
• Single queen electric trac bed
• Dovetail cargo entry for easy loading
Cargo Length: 12’6’’Carrying Capacity: 2,390 lbs.29 FIB
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2009 SURGE
• Front bedroom area with walk around queen bed
• Single queen electric trac bed
• 5th wheel design
• Maximum cargo length 15’11’’
Cargo Length: 12’6’’Carrying Capacity: 3,060 lbs.30 FQ
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2009 SURGE
Hot Selling Features
1. 6” or 8” undercoated I-beam frame
2. 5-Layer sidewall construction
3. 5-Layer crowned roof construction
4. 5-Layer floor construction
5. Fuel resistant flooring
Built Tough
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2009 SURGE
Feature: 6-8” Undercoated I-Beam Frame
Benefit: The frame is a rolled steel I-Beam that boasts durability and strength. Full width outriggers give support to the outer edge of the floor and sidewall. The steps and axles are powder coated for rust resistance.The frame is reinforced in the cargo area for tie downs.
Cargo Area D-Ring Reinforcements
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2009 SURGESidewalls5-Layer Construction
1. Smooth glass exterior (aluminum exterior - option)2. ¼” Infiltration barrier (Platinum package only)3. Fiberglass insulation4. Premium spruce framing5. Interior décor wallboard
1.2.5.
3.4.
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2009 SURGERoof5-Layer Construction
1. Interior ceiling board2. Fiberglass insulation3. Wood rafters - Crowned for controlled water run off4. 3/8” roof decking5. Rubber roof covering
3.
2.4.
5.
1.
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2009 SURGEFloor5-Layer Construction
1. Darco moisture barrier2. 1x3 box floor w/Spruce wood framing 12” on
center3. High density fiberglass insulation4. 3/4” OSB floor decking 5. 32 mil fuel and oil resistant Congoleum
linoleum
1.2.
5.
3.
4.
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2009 SURGE
Feature: Exclusive Even Cool™ Air Conditioning System
Benefit: Radius corners in the duct ensure maximum, consistent airflow through the A/C ducts
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2009 SURGE
Hot Selling Features
1. Perfect for thrill seekers
2. Great for hobbies
3. A retreat for the outdoorsmen
4. Tailgating…Make it a party
5. Take it to the construction site
Multi Purpose Hauler
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2009 SURGE
Feature: Perfect for thrill seekers
Benefit: The Surge can be used to transport your family raft and equipment…in search of a day of thrills.
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2009 SURGE
Feature: Great for Hobbies
Benefit: The Surge is perfect for working weekend flea markets or visiting your hobbyist gathering.
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2009 SURGE
Feature: A Retreat for the Outdoorsman
Benefit: When you need to get away from the everyday hassles, the Surge will get you to the wide open spaces.
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2009 SURGE
Feature: Tailgating…Make it a Party
Benefit: Take the party to the game. With all the comforts of home, it’s easy to have a tailgate party…anywhere.
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2009 SURGE
Feature: At the Construction Site
Benefit: The Surge can be used to store tools and act as a mobile office.
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2009 SURGE
Hot Selling Features
1. 2 Exterior wall selections
2. Platinum package (option)
3. Fiberglass exterior (option)
4. Travel Trailer or 5th Wheel
5. Power tongue jack or 5th wheel jacks
Lookin’ Good
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2009 SURGE
Feature: 2 Exterior graphics Selections
Benefit: No need to settle for 1 exterior graphic color. You have a choice of red or blue graphics.
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2009 SURGE
Feature: Platinum Package (Option)
Benefit: The platinum exterior sets you apart from the rest. This package includes an additional vapor barrier for increased insulation.
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2009 SURGE
Feature: Fiberglass Exterior (Option)
Benefit: Fiberglass sidewalls are more durable than aluminum sides and easier to clean.
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2009 SURGE
Feature: Surge is available in a 5th wheel or travel trailer
Benefit: When you need a little more room, it’s nice to know that you have the option of the 5th wheel trailer.
Fiberglass or aluminum walls are available on both trailers.
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2009 SURGE
Feature: Electric tongue jack (Option) or front jacks (5th whl)
Benefit: Electric jacks make leveling the trailer an effortless procedure. No more turning the crank handle to level or hook up.
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2009 SURGE
For Your ToysHot Selling Features
1. Heavy duty cargo ramp door with coil
spring assist
2. Posi-lock ramp door closures
3. Lighted ramp area
4. 750 lb. rated D-ring tie downs
5. Fuel pump station (option)
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2009 SURGE
Feature: Heavy Duty Cargo Ramp Door w/ Coil Spring Hinges
Benefit: Metal framed radius cargo ramp door supports 2500 lbs and coil springs are mounted as to not interfere with loading. The door requires little effort to open and close.
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2009 SURGE
Feature: Posi-lock Ramp Door Closures
Benefit: Secures cargo with a strong lock. Multi point pressure on the door ensures a consistent seal.
Note: LED Lighting
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2009 SURGE
Feature: Lighted Ramp Area
Benefit: Twin adjustable halogen lights illuminate the cargo ramp area for loading cargo after dark.
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2009 SURGE
Feature: 750 lb. Rated D-Ring Tie Downs
Benefit: D Rings are attached to the frame for secure attaching options. Be confident that the D-rings will hold your cargo securely during travel.
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2009 SURGE
Feature: Fuel Pump Station (Option)
Benefit: The 30 gallon fuel station offers the convenience of fueling your toys with out the mess or clutter of gasoline cans.
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2009 SURGE
Feature: 4000 Series Generator (Option)
Benefit: Dry camping is a breeze. This generator has plenty of power to run your appliances and air conditioning. No need for hook ups.
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2009 SURGE
Hot Selling Features
1. 800-Watt automotive sound system
(option)
2. Two exterior speakers (option)
3. Rear screen add-a-wall (option)
4. Exterior LP quick connect
5. Vapor barrier wall (option)
Livin’ Large
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2009 SURGE
Feature: 800 Watt Stereo System (Option)Benefit: AM/FM/CD/MP3/Aux Input with marine grade outside speakers will deliver the tunes to any campsite.It’s powered by an 800w amplifier for plenty of volume.
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2009 SURGE
Feature: Add A Wall Rear Door (Option)
Benefit: Drop down add a wall gives you protection from insects but allows plenty of ventilation inside of the Surge. It also gives you a great view from the rear.
Rolls up out of the way when not in use.
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2009 SURGE
Feature: LP Quick Connect
Benefit: Operate your BBQ or lantern by plugging into the quick connect. Operates from main LP tanks. No need to carry propane bottles.
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2009 SURGE
Feature: Vapor Barrier Wall (Option)
Benefit: The vapor barrier wall will separate the cargo area from the living area. It can be repositioned or removed completely.
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2009 SURGE
Hot Selling Features1. A chef’s kitchen (microwave, range with
oven and refrigerator)
2. Fold-up bed/gaucho(s)
3. Single or double electric track queen beds (options)
4. Standard LP leak alarm, fire extinguisher, smoke detector and carbon monoxide detector
5. Dark tinted safety glass windows
For Your Comfort
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2009 SURGE
Feature: A Chef’s Kitchen
Benefit: A 3 burner range, oven, refrigerator, and microwave oven will make preparing any meal a breeze. The kitchen area has plenty of storage for those gourmet meals.
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2009 SURGE
Feature: Fold-Up Gaucho/Beds
Benefit: The versatile couches provide seating, make into beds for sleeping capacity, and fold up against the wall to store away and attach to the wall when the cargo space is needed. Electric trac beds
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2009 SURGE
Feature: Electric Track Queen Beds (Option)
Benefit: Dual electric drop down beds retract from the ceiling to provide additional sleeping area. The lower bunk clicks up to make twin sofas facing opposite direction. This gives you sofa facing the rear of the coach and one facing the front.
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2009 SURGE
Every Surge has the following for your safety:LP Leak Alarm: Alerts you if there is an LP gas leak in the coach.
Fire Extinguisher: ABC rated in the event of fire.
Smoke Detector: Alerts you to smoke from a fire.
Carbon Monoxide Detector: Alerts you to the presence of odorless carbon monoxide gas.
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2009 SURGE
Feature: Dark Tinted Safety Glass Windows
Benefit: Automotive type safety glass is designed to stay in tact when compromised, rather than scattering glass shards inside the coach.
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2009 SURGEEasy Walk Around
1
9. 15’’ Chrome wheels/radial tires
10. Ramp Door(2500 lb cap.)11. Dark tinted safety glass12. Stabilizer jacks13. Awning14. Posi lock door lock15. Ramp lighting
1. Powder coated I-Beam frame2. 5 layer sidewall-Aluminum or Fiberglass3. 5 layer floor4. 5 layer crowned roof5. 13,500 BTU A/C (Option)6. Add A Wall (Option)7. LED Lighting9. 5200 lb EZ Lube axles (ea)
2
3
45
6
7
8-910
11
12
13
14
15
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2009 SURGEEasy Walk Around
Bath Area1. Toilet2. 24 x 40 Shower
3. Sink
Living Area1. Convertible Gaucho sofa2. Removable table3. D-Rings4. Congoleum flooring5. Electric trac bed w/ clicker sofa
Galley Area1. Large sink w/sprayer2. Chef’s kitchen3. Range, microwave oven4. Pantry storage5. Refrigerator
Audio and Video1. Optional 800 w stereo system
1-2
3
121
2-34
51
23 4
15
3