©2009 hp confidential1 1 global innovation and hp labs dr. sudhir dixit fellow, ieee, iet, iete...

©2009 HP Confidential1 ©2009 HP Confidential1

Global Innovation and HP LabsGlobal Innovation and HP Labs

DR. SUDHIR DIXITFellow, IEEE, IET, IETEDirectorHewlett-Packard India LaboratoryBangalore, India

June 11, 2011

G. H. Raisoni College of EngineeringNagpur

©2009 HP Confidential2

OUTLINE

– What is Innovation?

– Innovation Eco-system in HP

– HP labs

– Summary and Conclusion

What is Global Innovation?

• Innovation is a change in the thought process for doing something or "new stuff that is made useful". It may refer to an incremental, emergent or radical and revolutionary changes in thinking, products, processes, or organizations.

• Invention is the embodiment of something new. While both invention and innovation have "uniqueness" implications, innovation also carries an undertone of profitability and market performance expectation.

• Entrepreneurship is the act of being an entrepreneur, which is a French word meaning "one who undertakes innovations, finance and business acumen in an effort to transform innovations into economic goods".

When above are happening at the global level without regard togeographies in one (or several) organization(s) => Global “…”

Definitions from Wikipedia

http://en.wikipedia.org/wiki/Emergence

http://en.wikipedia.org/wiki/Invention

http://en.wikipedia.org/wiki/Innovations

Innovation Lifecycle

*Courtsey Wikipedia

Many companies never make it beyond thisPhase.

Industry knowledge -> Initiative -> Execution -> Teamwork ->

-> Milestones -> Dissemination -> Reward

http://upload.wikimedia.org/wikipedia/en/e/e0/InnovationLifeCycle.jpg

Technology, mobility, globalization and knowledge are shaping our world

• Information society evolution, digital convergence (content + info management+ broadband), knowledge intensity

• The possibilities for bringing knowledge in use increasing

• A culture of global interaction• Competitiveness increasingly based on

knowledge• Research and innovation brings thought

leadership and builds future knowledge

The Science-Industry Barrier

Science/Academia Industry

?

• Moving between the two sides important and beneficial for all parties• Few manage to make the leap - depends on the individual• Environment may support or suppress - bureaucracy, atmosphere,

risk, patience, headcount, salary policies etc.

Research for profit - a non-linear process

• Many simultaneous projects lead to multilayered concurrent research

• Not a linear process• The old chain: research -> product development ->

marketing is outdated• Strategies, implementation, renewal all proceed

simultaneously• Simultaneous research of new technologies and

customer behavior

Pace of technology adoption is fast: time taken to reach 50 Million mobile users& so is obsolescence!

GSM/mobile telephone

WWW/Internet

TV

5 15years 35

Radio

A Fruitful Mutual Relationship

Applied Science/Engg

(U+I)

Basic Research(U+i)

Problems&

Solutions

Problems&

Solutions

Openness, Co-operation and Partnerships Essential

• Universities• Business units• Conferences• Partnerships• Social involvement• Competitors• Standardization• Consortia• De facto standards• Open innovation through testbeds

More from Indian Perspectives (1/2)

• Level playing field – everyone has access to same information (thanks to Internet and web)

• India a great living lab with diversity of cultures, ideas, freedom of expression, freedom to pursue one’s passion and dream

• Necessity and adversity nurtures innovation

• Still possible to accomplish goals economically, quickly, and generate profit: huge pent-up demand for everything!

• Challenge in being able to scale at a national level (to such vast population)

• Competition catches up fast – how to stay ahead!

• Success requires idea(s), initiative, execution, persistence, ability to reinvent

More from Indian Perspectives (2/2)

• Strengths:

−Oldest culture (and traditions) arrived from centuries of experience and experimentation

−Highly focused and competitive believing in free market

−Knowledge of English a huge advantage in globalized economy

−Availability of top talent and people to serve all types of needs

Challenges are creating huge opportunities

−Infrastructure the way it is – innovation is the way forward!

−Networking and computing

−Bio-technology

− Business and management

−Processes –learning from one and applying to others

−Cross-domain innovation => to drive future innovation!

−Major opportunities in healthcare, finance (mobile banking), agriculture, transportation, durables, environmental/sustainability, public utilities (power, water, sanitation), etc.

Later, a case study on the adoption of ICT by the common man--

Project Family Lifecycle

ER SR

TransferTransfer Transfer

TransferStop

Refocus &Realign

Stop

TR

Projects are refocused every year to align with the corporate and Advanced Technology strategy and

roadmap, and market/technology directions!

New

New

Product

Line

Transfer

Long-Term

(>5 years, 25%)

(Exploratory)

Medium-Term

(2 – 4 years, 50%)

(Strategic)

Short-Term

(1 - 2 years, 25%)

(Tactical)

Refocus &Realign Success!

About HP Labs (Global)

HP Labs Around The World

Global talent, local innovation

16 22 February 2010 HP Confidential

BRISTOL

PALO ALTO

ST. PETERSBURG

BEIJING

BANGALORE

HAIFA

16 HP Confidential

SINGAPORE

HP LABS INDIA

Mission:

Innovations for The Next Billion Customers

Raising the profile of HP Labs

Advancing the state-of-the-art

Engaging customers and partners

Commercializing innovation

HP Labs Goals for High-Impact Research

Connecting Labs’ innovation to the HP brand

Publications and intellectual property

Richer relationships with HP

Technology transfers, incubations, IP licensing

HP Labs goals

BUSINESS

IMPACT

THOUGHT

LEADERSHIP

PARTNER /CUSTOMER

COLLABORATION

ADVANCE STATE

OF THE ART

Accomplishments, Q1/Q2….

© Copyright 2010 Hewlett-Packard Development Company, L.P. 19

Deliver breakthrough technologies & technology advancements

Create new business opportunitiesInvest in fundamental science and technologyEngage with customers and partners

DELIVERING VALUE TO HP

©2009 HP Confidential2020 ©2009 HP Confidential

Cloud

High Impact Research Areas & FY’11 Research Portfolio

(The next technology challenges and opportunities: 24“Big Bets”)

Information Management

Digital Commercial Print

Immersive Interaction

Analytics

Intelligent Infrastructure

Content Transformation

Automating Security

Analytics for Operations

Analytics for Personalization

Services Big Bet

Information Management

Operational Business Intelligence

IT Service Management

Next Generation Datacenters

Networking

Next Generation Storage

Non-volatile Storage

CeNSE Next Generation Displays

Automating Publishing

Document Lifecycle

Enterprise Cloud Software

Platform (Cirious)

Social Computing

+ Cloud services incubations & OpenCirrus Testbed

Rich User Experiences

Seamless Collaboration 3D

Sustainability

Sustainable Data Center

Printing Processes for Digital Commercial Print

Commercial Print Automation


Question: What are barrier’s to adoption of ICT by consumers and small and medium business users (SMBs/SMEs)?


• Computers: 60 mn (including enterprise PCs)

- growing at ~6 mn/year

• Internet users: 100 mn (about 27% from work

and 37% from cyber-cafes)


• Mobile subscriptions: ~810 mn

(from 5m in 2001)


• Availability of 3G and LTE/WiMAX

expected to drive and improve internet experiences

Sources : Boston Consulting Group, TRAI

Number of Users in India(in million)

237

50

953

450

2009 2015

Cell Phone Users

Internet Users

Number of cell phone users in emerging markets likely to be

an order of magnitude higher than PC users for a long time to come

Indian ICT at a Glance


• Lack of clear value proposition- (TV : Entertainment :: Mobile :

communication :: PC: ?)

- Relevant services and applications

• Complexity of interaction- Unfamiliar metaphors & interaction

modalities (keyboard + mouse)

• Other Relevant Factors- Paper still used for most transactions

- Unique cultural and usage requirements

- Lack of content in local languages

Strong value proposition is the key driver for adoption. PC and the internet are yet to prove their value and find acceptance with these

consumers. The solution is not low cost but high value, e.g., cell phones, TV, 2 wheelers.

Durable ownership by % of Indian households (2008-09). Adapted from “Guide to Indian Markets, Hansa Research and Media”

Barriers to PC/IT adoption(also impacting IPG product adoption)


Interaction – then, now and in the future

24 April 21, 2023

Then (1960’s, 70’s)

Now (1980’s- today)

Future

Input: punch card, tape reader, switches, teletype

Keyboard, mouse, touch, speech, pen, pointer, paper

Speech, touch, gesture, picture, gaze, bio-metric, smart paper

Output: printout, teletype, mono-sound, B/W display CRTs

2- D display, stereo-sound, Color displays, LCD, Plasma

3-D display, surround-sound, context-sensitive, user profile-driven

Communication: Low-speed, copper-wired, acoustic, static and centralized, time-shared

High-speed (copper + fiber), wireless (Wi-Fi) , 3G mobile, nonseamless from one tech to another

High speed fiber, Broadband wireless (MIMO Wi-Fi + WiMAX), Broadband mobile (LTE-A, LTE), Self- (zero-) configuring, seamless roaming across heterogeneous access technologies


CAN WE MAKE WEB CONSUMPTION AS SIMPLE AS THIS ? (400 TV CHANNELS, 2000 DAILY NEWSPAPERS AND 7000 MAGAZINES)

Make web consumption as simple as Make web consumption as simple as above!!above!!


Motivation

““Leverage high ownership of and familiarity Leverage high ownership of and familiarity

with mobile phones, TV and paper to create with mobile phones, TV and paper to create

new immersive experiences and compelling new immersive experiences and compelling

value propositions”value propositions”


SIMPLIFYING PHYSICAL INTERACTION


GESTURAL AND MULTIMODAL INTERFACES

…. unlike human to computer communication.

Human to human communication: high bandwidth, richly non-verbal and multimodal …


GESTURAL INTERACTION FROM A DISTANCE

Action Bubble

Depth camera for distance

interaction

Hand pose recognition


SIMPLIFYING WEB ACCESS FOR ALL

The InternetTranscoding

Translation

cnn.com msn.com

HSBC

YouTube

TaskLetsTask-based personal web interaction patterns

End-User Created

App Store

SMS

USSD

Mobile Widget

s

Voice

Simple, Consistent, Intuitive User Experience

Deskbound devices

TaskLets weather.com

….….

….

….


LEVERAGING THE FAMILIARITY AND UBIQUITY OF PAPER AND MOBILE

..We believe paper can act as a fast on-ramp to IT adoption • Paper: familiar, ubiquitous, inexpensive, always-on, …

• Solutions and devices to enable seamless interaction between paper and the Digital World

• Can we achieve richer interaction with normal paper given the increased ubiquity and sophistication of capture devices and the associated precision and accuracy of underlying document image processing technology?

• Paper is irreplaceble!!

• AiO WCPs (especially those with detachable displays) can potentially become the center of the home

34 HP Confidential

Goal: Making paper a first-class modality for interaction across millions of mobiles, scanners and printers

Illustrative Research Problems :

• Authoring an interaction based on one sample of a document.

•Can one author a new experience for a new document type?

• Achieving robust document identification even with noisy camera captured images.

•Can one deal with lossy and noisy camera captured images and still achieve reliable document identification?

• Reducing latency in the context of cloud based imaging.

•Can we achieve these and other image processing operations in an efficient manner to provide an adequate user experience?

MenuPNR StatusJourney DateCheck InCancelLogin

Paper Based Interaction


On Immersive experience?

Immersion - Many definitions many interpretations…

-Awareness of physical self diminished or lost with diminished or no sense of time

- Total engagement (both physical and mental), maybe leading to addiction

- Immersive digital environment – virtual reality – an artificial computer-created world - 5 senses perceive the digital environment as being physically real (Perception)

- Interaction – after perception from senses reach a belief that the environment is real the user must be able to interact in a natural and intuitive manner

- fusion of input, output, context and the environment


Why so much interest in immersive experience?

- Advances in experience technologies a great enabler, and advent of MMI, 3D, holography

- Engaged user consumes application for longer periods and generates/receives more data => more revenue to device and service provider

-- Potential to increase productivity, minimize cost, and stimulate

-- Natural and intuitive interaction (HCI) paradigms enable technology to reach tech-naïve users

Key Challenges:

- Distributed IE use cases drive the next generation networks

- Mobility and wireless

-- Various form factors

- Collaboration and group use cases

- Context and environment

- Management of control

- Performance


Questions

What will future displays be like?

Why are current displays the way they are?


Wider aspect ratio and

field of view

More pixels/frame10’s to 100’s of Mpixels/frame

Larger


Improved Immersive Visual Experience

Halo

Tiled-projector display


Plastics Could Revolutionize the Display Industry– Lower cost: roll-to-roll (R2R) manufacturing

• SAIL (self-aligned imprint lithography) R2R manufacturing of displays on flexible substrates

– Compatible with emerging display technologies• OLED brighter, cheaper, more efficient alternative to LCD

– Not Glass• Lightweight

• Robust

• Conformable (flexible)

deposition imprint etch


Video Capture

2-D array of imagers for panoramic mosaicking

DocumentCam (22 imagers)−100º x 36º @ 1.5m

−3 Hot spots about 50cm (~24pixels/cm)

−6.5 MPixels

PeopleCam (18 imagers)−110º x 30º FOV @ 2.5m

−5.5MPixels

WhiteBoardCam (24 imagers)−83º x 21º @ 5m

−7.5 MPixels

−Imaging 10m x 2m wall (~6 pixels/cm)


Large displays bring new challenges

The road to10s to 100s

Mpixels/frame

Revisit compression

Revisit networking

Blended sources

Compositing many

independent sources of

content

New user interactions

Multi-touchMulti-sourceMulti-person


What about 3D?

– The world is 3D… • More realistic, more engaging

• Improves communication

• Makes complicated scenes easier to understand

• People pay more for it

– Hollywood’s “3D” = stereo, no parallax, single-stereo pair

– Challenging Goal: • Continuous view 3D

• No glasses

• Multiple simultaneous viewers

– Back to plenoptic function or light fields….


Conventional display Light field display Partial light field display

To Display the Light Field

– Each pixel displays same color in all directions

– Does not support parallax

– Each pixel displays different colors in each direction

– Supports horizontal and vertical parallax

– Each pixel displays different colors horizontally

– Supports only horizontal parallax


Challenging Problem: Huge Amount of Data!Example:

–Today’s displays ~106 pixels

–Assume θ and φ resolution ~102 x 102 per pixel

–Light field L(x, y, θ, φ) has ~1010 rays!

–Even horizontal parallax-only has ~108 light wedges

Application

Mpixels/f f/s Colors/pixel

Mcolors/s Bit Rate

DTV 1 30 1 30 3 Mb/s

Large DTV 40 60 1 2,400 240 Mb/s

3D 1 60 104 600,000 ~ Gb/s

Large 3D 40 60 104 24,000,000

Many Gb/sHuge amount of information complicates 3D acquisition,

compression, transmission, and display Open research problems


Summary

– Immersive interaction very computing and memory intensive• Client Vs. Cloud processing decisions driven by network latencies

– Immersive Communication will be important future application• Important application trends that effect network systems:

−Large displays

−3-D visual & audio information

– Research challenges:• Gesture authoring, MMI fusion, multi-user control, latency and storage• Capturing and displaying high-quality future content• Compressing and delivering future visual data over our future networks

– Many challenging and practically relevant problems

How do we as Leaders foster an environment for Innovation in the organization? A: Initiative, Trust, Open environment, Empowerment, Risk taking, Champion

Considering today’s business environment, what do leaders need to turn ideas into value adding products and services? A: Collaboration, Co-innovation, Flexibility, Autonomy

How can managers garner and encourage creativity that moves beyond just ‘problem solving’? A: Freedom, Risk talking, Foster collaboration

How should leaders work to transform their organization‘s decision-making conversations from undisciplined exchanges to results-oriented encounters? A: Define and establish communication interfaces without bottlenecks

How should managers identify their fears, face them and learn to ‘let go’? A: Be honest and realistic

Key Questions?


THANK YOU!

©2009 hp confidential1 1 global innovation and hp labs dr. sudhir dixit fellow, ieee, iet, iete...

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