#1nlab13: building digital relationships
DESCRIPTION
John Simpson, Founder and CEO of One North Interactive, shares his insights on how organizations can build digital relationships with their clients by creating unique experiences with their audiences. From The 2013 Experience Lab: The Relationship Game. For more on #1NLab13, visit http://bit.ly/HRVAFX. To view a video recording of this session, visit http://bit.ly/1bW5IFp.TRANSCRIPT
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Source: Kleiner Perkins
Source: Kleiner Perkins
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http://digiday.com/brands/pgs-new-approach-to-digital/
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http://digiday.com/brands/pgs-new-approach-to-digital/
Adaptation of the McKinsey Consumer Decision Journey.
http://hbr.org/2011/12/the-ordinary-heroes-of-the-taj/ar/1
https://digiday.com/brands/5-retailers-mobile/
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http://blog.launch.co/blog/the-cult-of-amazon-prime.html
