14ways to make

love your site

Be OriginalFind your Niche

Be yourself

A Clean,Groomed

Appearence

Don’t Overdo the

Affection

Don’t be

One Dimensional

Have a 2 way

Conversation

Add Value

Get Popular

Be Articulate

Get Good Reference

Surprise, but don’t

make it a shocking habit

Read the love Manual

Google Dislikes

Blind Dates

Dodgy Links are

Unimpressive

Create fresh content. Don’t be a rehashed version.

Does your content add a new perspective? An original example?

Get tweets, likes & shares,- Google will say ‘I love you too’.

Good grammar, punctuation and spelling indicate that you represent quality.

Get thought leaders to retweet your link, or like you on FB.

Consistent, quality content over time helps Google get to know you. And rank you.

Don’t just chase a popular keyword. Focus on what makes you unique.

As in a clear architecture that helps Google access all your pages.

Just as repeating ‘I love you’ all the time is boring, don’t stuff content with keywords.

Embed videos, pictures, infographics and slides. Don’t be bland.

Encourage feedback. Allow comments, and respond to them.

Don’t build link farms. Work on getting genuine links from respected sites.

If you keep playing pranks, it will kill the love. So don’t be the site that cries wolf.

For the right buttons to push, check Google’s guide to Search Engine Optimization.

www.contentcrossroads.com

What about Yahoo! and Bing? Well, Google is still the hottest date out there, so let's aim for the top - after all, it's Valentine’s Day!