1209 aas3 tvri02 writing for the ear
TRANSCRIPT
Deutsche Welle, 04/12/23
DW AkademieWorkshop
Convergent Journalism
Writing for the ear
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2 / 10 Writing for the ear
• Short sentences (max 15 words)
• Use comparisons
• Use the active voice, not the passive voice
• Use descriptive language, describe things the listener can not see
• Repeat important words, avoid synonyms
• Avoid foreign and uncommon words
• Avoid jargon / expert language
• Avoid abbreviations (UNHCR…)
• Avoid numbers and figures
• Avoid percentages (not 50 %; 33 % - better: half; one third)
• Careful with reading quotes, indirect language or a voice clip are better