12 ways to promote an event on social media
TRANSCRIPT
12 ways to promote an event on social media
How social media is leveraged for promotion of events?
Social media increases interaction with users while promoting an event
Helpful in reaching target audience
Maximizes ticket sales
Create an event page
Page on Facebook, event handle and #hashtag on Twitter, blog post on LinkedIn, Pin board on Pinterest, gallery on Instagram, and post on Google+.
Facebook post
Post a teaser and keep your audience hooked
Run contests to engage users
Invite Friends
Invite friends to ‘like’ your page and gain new fans.
This expands the reach to more number of individuals from your target audience.
Invite friends to ‘like’ the page
Call-to-action/ Book Now Button
Create a call-to-action button on your Facebook page
This increases the traction for your event
Call-to-action/ Book Now Button
Twitter Buzz
Create a catchy and relevant #hashtag for your event
Tweet regularly to create a buzz and make the #hashtag trend
Tweet about the event
According to a recent market report, 20 posts a month can drive 60 percent of audience
Monitor your posts and exercise restraint on the frequency of posts. Try and respond to In-mails and also comments promptly
Blog
Blog about the event regularly
Keyword analysis for the blog is important
Optimize the blog for search engines
Make sure the content is original
Blogging
Post videos on all platforms
Create a pin-board with event information
Post #Insta updates
Picture speaks a thousand words. So, let the talking happen with pictures on smart phones with your Instagram
Instagram also helps you post videos so use it to the fullest to create a buzz
Post #Insta updates
Tips and Tricks
Follow these ways and make your events go viral on Social Media
Social Media Marketing if done right could make your event viral
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