12 hacks for killer presentation designs
DESCRIPTION
12 simple hacks to turn your presentation deck into eyecandy! Make it professional and effective with tips for formatting, creating templates, choosing fonts and images. Need some help? Contact [email protected] for a quote to pimp your deck :)TRANSCRIPT
1 2 H A C K S
PRESENTATION DECKS
packaging
Great presentations of all kinds shine in two areas:
Content Excellence & Form
Great presentations of all kinds shine in two areas:
Content Excellence & Form
4 S T E P S
PRESENTATION DECKS
#2 #4 #3 #1
4 S T E P S
PRESENTATION DECKS
#2 #4 #3 #1
Not Yahoo.
Slides Are Not Documents
EXAMPLE BEFORE
Point One
Point Two
Last Point Lorem ipsum dolor sit amet, eos tantas labitur gubergren in, illud iusto dolorem te mei. Errem fabellas ei pro. His ei mollis voluptua, ei vim mediocrem quaerendum. Et eum ceteros consequat disputationi, mazim graeci cotidieque te vix. In quo nobis theophrastus. Ne solum tincidunt pri, movet quidam definiebas at. Id nemore euripidis assentior sit, ad nec putant melius, no doctus detracto inimicus eam. Ad per duis utinam molestiae, ad unum posse cetero pri.
At mea dolorem pertinacia, idque verear timeam qui ex. Eu vix probo phaedrum euripidis, ea cum alienum nominati. Eos te elitr democritum posidonium, brute fierent id vim, tibique albucius hendrerit ex vis. Vel novum convenire interesset eu. No vim dolorum commune similique, sed no putant comprehensam, quo omnis meliore ea.
Lorem ipsum dolor sit amet, eos tantas labitur gubergren in, illud iusto dolorem te mei. Errem fabellas ei pro. His ei mollis voluptua, ei vim mediocrem quaerendum. Et eum ceteros consequat disputationi, mazim graeci cotidieque te vix. In quo nobis theophrastus. Ne solum tincidunt pri, movet quidam definiebas at mei. Id nemore euripidis assentior sit, ad nec putant melius, no doctus detracto inimicus eam. Ad per duis utinam molestiae, ad unum posse cetero pri. Mel in vidit malis ocurreret, an exerci eleifend quo. Vix cu melius vivendum, vim mazim convenire liberavisse ea. Vis utamur sensibus posidonium cu. At mea dolorem pertinacia, idque verear timeam qui ex. Eu vix probo phaedrum euripidis, ea cum alienum nominati. Eos te elitr democritum posidonium, brute fierent id vim, tibique albucius hendrerit ex vis. Vel novum convenire interesset eu.
EXAMPLE AFTER
1. Keep text to minimum
2. Highlight important points
3. Leave elaboration to your speech
Your Main Point
EXAMPLE BEFORE
EXAMPLE AFTER Prioritise your main points Use accent colour and bold fonts for main points, Smaller text for elaboration.
Add spacing between points
Light gradient for more comfortable viewing
#1 FORMATTING
BASIC HYGIENE 3 SIMPLE RULES
1. SHORT & SWEET:
Minimal text and bullet points!
2. CONSISTENT FORMATTING:
• font type & sizes
• same side alignment
• sufficient spacing between points
3. WHITE SPACE IS IMPORTANT
Do not fill all space available with text & images.
4 S T E P S
PRESENTATION DECKS
#2 #4 #3 #1
• Do I have to make one from scratch? • I have no design background. How?! • What theme to follow? • What colours to use? • What elements to include?
• Most clients have their own templates
• Pay attention to the details, like:
brand fonts, logo proportions, legal footers etc.
Taking cues from brands
& campaigns
REFERENCE
BRAND LOGO & KV
Main Colour: Blue Accent: Red, Gold Base: White
Font: Curvy, light, fun
REFERENCE
DESIGN
DESIGN
REFERENCE
DESIGN
DESIGN
DESIGN Adjust image properties
(colours/contrast) in PowerPoint presets and
right-click tools.
REFERENCE
DESIGN
DESIGN
DESIGN
DESIGN
REFERENCE
REFERENCE
ELEMENTS WE CAN USE
DESIGN
DESIGN
DESIGN
http://graphicriver.net/category/presentation-templates
#3 TEMPLATE DESIGN
BASIC HYGIENE 3 SIMPLE RULES 1. DECIDE ON ONE THEME
2. CHOOSING COLOUR COMBINATION
• 1 non-distracting background colour
• 1 body font color (contrast to the background colour)
• 1 highlighting colour (Headline, highlights, charts etc)
3. AVOID COMPLICATED STYLES OR FANCY ANIMATIONS
• Try flattened design
(simple, solid blocks, like this presentation)
4 T I P S
PRESENTATION DECKS
#4 #2
NO MORE than THREE font types per presentation.
Choose something simple, clean, and easy to read.
Font size need not be huge. The audience is really not blind.
You do not have to fill the whole slide by enlarging your text.
Yes.
Verdana
Segoe UI
Century Gothic
DIN Family
Gotham Family
Lubalin Graph
微软雅黑
幼圆
No. Very low readability.
Courier
Comic Sans
Playbill
Impact
Jokerman
Tempus Sans
Snap ITC
STLiTi
黑体（系统）
宋体（系统）
www.dafont.com www.fontsquirrel.com
#3 FONTS
3 SIMPLE RULES
1. CHOOSE SUITABLE, PROFESSIONAL TYPEFACES
• Font character sets the stage for what you want to say
• Can communicate a mood, a point in time, and a tonality
2. MAKE SURE IT’S READABLE
3. NO MORE THAN 3 TYPEFACES PER DOCUMENT
4 T I P S
PRESENTATION DECKS
#2 #3 #1
# Brand
# Product
# Tone & Manner
# Target Audience
# Key Message
# Other Requirements
Vertical or Horizontal
People Nationality
Picture Size, Quality
Copyright!
BAD examples Great quality, but all of them
are of young people.
1 2 3
5 4
NO GOOGLE / YAHOO IMAGES
NO STOCK CLIP ART
NO WATERMARK
NO CHEESY POSED STOCK PHOTOS
Where do I start?
GETTY IMAGES CORBIS
SHUTTERSTOCK QUANJING
FLICKR STOCK XCHNG INSTAGRAM PINTEREST ZCOOL
Where do I start?
GETTY IMAGES CORBIS
SHUTTERSTOCK QUANJING
FLICKR STOCK XCHNG INSTAGRAM PINTEREST ZCOOL After you get your beautiful picture,
please don’t distort it!
WHILE SEARCHING
ORGANIZE YOUR FINDINGS
#4 IMAGES
3 SIMPLE RULES 1. THINK BEFORE SEARCH
• Map your keywords
• Make your search logical
2. KNOW WHERE TO FIND
3. ORGANIZE YOUR FINDINGS
PRESENTATION DECKS 1. FORMATTING
• Short & sweet
• Consistent formatting
• Leave white space
2. TEMPLATE DESIGN
• Decide on ONE theme
• Choose colour palette
• Avoid complicated styles or fancy animation
3. FONTS
• No more than 3 fonts per document
• Choose suitable, professional typefaces
• Ensure it is readable
4. IMAGES
• Map your key words
• Quality > Quantity
• Organize your findings
