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10TWITTER LAYOUTS TOINSPIRE YOUR SOCIAL MARKETING

BH COSMETICSBH Cosmetics focuses on creativity. The company's header photo uses an

expansive range of colors and brushes to inspire fans and followers.

Capturing brand identity with Twitter backgrounds and header photos shows

prospects what a company is all about.

1

WORLDSOCCERSHOP.COM

One of the premier vendors of

international soccer merchandise,

apparel and equipment,

WorldSoccerShop.com has leveraged

Twitter’s header photo to highlight

specific players and matches.

Focusing on timely events with its

design encourages fans to make

purchases to prepare for upcoming

games and shows the company

keeps up with the latest soccer news.2

BMC SOFTWAREA leader in business service management software, BMC Software’s social

marketing presence must convey a positive message to its users. In technology,

its innovation and reliability attract fans and followers. The futuristic design and

color scheme makes BMC’s Twitter presence engaging, and it’s indicative of a

company businesses can depend on.

3

BURBERRYA long time leader in social marketing and branding, Burberry’s use of

Twitter’s new header photo captures the brand's essence. The simple but

sharp look tells fans and followers Burberry is an authority on style.

4

COCA-COLAIn the past, Brafton has highlighted

Coca-Cola’s use of different social

networks for its dynamic and

engaging campaigns.

Storytelling is almost always at the

forefront of these strategies, and

the company’s new Twitter page is

no different. Images of people

enjoying Coca-Cola in different

settings show fans and followers

Coke is truly a soft drink for all

seasons. 5

ETSYA colorful profile that sparks users’ imaginations and inspires creativity suits

Etsy perfectly. The company empowers people to create and sell items they

want to share with the world. From the playful background design to the

festive header photos, Etsy’s Twitter presence encompasses the brand.

6

FORDThe Ford Motor Company strives to build customer pride. They don’t just

want people to buy a Ford, they want people to want to buy a Ford.

A simple background pairs well with the steering wheel header photo to let

fans and followers know they are in charge.

7

GENERAL ELECTRICGeneral Electric is about innovation. Constantly developing new ways to

power the world, GE’s Twitter presence focuses on the inner workings of its

plants. Meanwhile, the social content it shares encourage users to be

creative and dynamic as well.

8

GENERAL MOTORSGeneral Motors captures the rough-and-tumble American worker with its

Twitter page. Its header photo and background both show off a heavy-duty

pick up truck, along with the company’s partnership with the National

Football League.

What’s more American than that?

9

STARBUCKSStarbucks’ header photo and background image illustrate that customers

can enjoy coffee created with a commitment to quality. The message is

brilliantly expressed through fresh coffee beans and two people enjoying

mugs of coffee.

10

THANKS FOR READING!Get your fix for more social media news, tips and trends at Brafton.com.

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