Presents

Creating and Managing Powerful Relationships

Betsy Abeles- Kravitz , Publisher New England Home

Creating and Managing powerful relationships

Betsy Abeles Kravitz, Publisher

I’ve enjoyed a gratifying career in Sales and Marketing focusing on delivering clients

a rich, authentic, problem solving-based relationship.

I spent many years with the regional alternative news weekly The Worcester Magazine

where I began as a sales novice eventually becoming Associate Publisher.

Along the way I sold at the famous San Francisco Bay Guardian newspaper and became

publisher of the Hartford Advocate.

In 2004 Dan Kaplan, founder of New England Home and my mentor and first boss

tapped me once again to help launch the magazine. With a keen sense of timing and

opportunity the team grew the magazine enjoying one of the nation’s most successful

magazine launches.

Today NE Home also publish NE Home’s Connecticut serving Fairfield County CT,

NE Home’s Cape & Islands, and several digital products like the NE Home

Online Design Center, and innovative Design Sherpa social networking turnkey services.

Creating and Managing powerful relationships

Everyone selling today thinks they are somewhat masterful at creating long lasting, effective relationships.

How effective are you?

Creating and Managing powerful relationships

What qualities define a powerful relationship?

• Appreciation• Authenticity• Attentiveness• Availability• Candor• Clearly Stated Boundaries• Commitment• Flexibility• Forgiveness• Humility• Humor• Kindness• Listening• Patience• Shared Vision• Trust

Creating and Managing powerful relationships

Where do these

relationships begin?

MasteryReferrals

Breakthrough

Relationship

is rewarding

Momentum

Feeling familiar

Less Effortful More Comfort

Results occur more regularlyConcentration

Slightly less struggle More Familiar Some Comfort

Some return on your input

Formulation

Lots of energy Feels awkward Unfamiliar Uncomfortable Intense Input

Few results out

The Operating States

Creating and Managing powerful relationships

• How do you establish relationships?

• What common behaviors or scenarios can you recall?

• What do you know doesn’t work?

• How have relations changed in the time you have been selling?

Creating and Managing powerful relationships

• How do you grow powerful relationships?

• How do you like to be treated?

• What do you dislike most in past failed partnerships?

Creating and Managing powerful relationships

• How do you nurture powerful relationships?

• What things make you feel valued?

• How do you know you’re being appreciated?

• How do you know when you aren’t?

Creating and Managing powerful relationships

What triggers all breakdowns?

Unfulfilled Expectations

Withheld Communications

Thwarted Intentions

How do you heal damaged relationships?

Creating and Managing powerful relationships

• What things might you see differently or do differently out of our discussion today?

• How you can you empower the relationships you already have with these insights?

Creating and Managing powerful relationships

Ten Rock Solid Tips for Success

Presence all of the essential qualities that create powerful relationships

Listen listen listen

Be mindful of were you are on the Operating States pyramid with regard to that particular relationship

Be authentic

Clean up your messes

Give up “Looking Good”

Remember you either have “results” or “the reasons why not”

Be willing to be wrong

Have fun doing your job and give up thinking fun will come if you’re successful

You can’t lose what you don’t have

Creating and Managing powerful relationships

bkravitz@nehomemag.com

508. 847.0607

530 Harrison Avenue suite 301

Boston, MA 02118