10 alternatives to google adwords
DESCRIPTION
There’s no doubt Google AdWords is the leading PPC network on the web, which you should use first and foremost for your paid advertising. However, there are cases when you have to look for alternatives.TRANSCRIPT
10 Alternatives to Google AdWords
By Link-Assistant.Com
Google AdWords is known as the leading PPC network on the Web.
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The reasons may be as follows:
- High price. Bids one pays per click are lower than
revenue per visitor;
- Non-compliance with Google TOS. One’s niche may
not match Google Adwords’ terms of services.
- Low Google AdWords traffic. One simply cannot get
enough traffic from Google AdWords.
But there may be cases when one needs to look for an alternative.
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•
So what can be an alternative to Google AdWords Keyword Tool?
•
There are some second echelon networks that can be rather useful
in a PPC campaign.
Link-Assistant.Com made a list of 10 second-tier PPC networks that
can serve as an alternative to Google AdWords.
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1. Yahoo! Bing Network
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Yahoo! Bing Network
The network was created by two major search engines. Its marketplace is also integrated with such sites as Facebook, Amazon and networks like The Wall Street Journal Digital Network.
Currently, Yahoo! Bing network share in the USA online search is 30%.
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The advantages of Yahoo! Bing Network.
Outstanding customer care service: effective solutions are provided by real people. The customer service is quick and practices personal approach.
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Bing Ads have lower prices. You will
spend a lot less on you PPC campaign in comparison to Google AdWords.
Yahoo! Bing Network traffic is generally of high quality.
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Follow this link to sign up to Yahoo! Bing network.
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2. BuySellAds
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About BuySellAds.
It’s perhaps the most effective network for managing banner ads on the Web.
BuySellAds has a convenient user-friendly marketplace with transparent processes.
The network provides a good choice of high-quality sites with the main focus on internet and tech niches.
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Follow this link to test BuySellAds.
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3 AdRoll
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About AdRoll.
Basically, it’s a retargeted platform that provides access to FBX.
AdRoll is integrated with Google AdWords and has its own ad network.
As practice shows, AdRoll’s prices and conversion rates are relatively high.
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Follow this link to sign up to AdRoll service.
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About 7Search 7Search is one of the oldest PPC networks. Pros: Cheap traffic, Ease of use. Cons: o Low quality traffic, o Little traffic for long-tail keywords.
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7Search account can be created here.
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5. Infolinks
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About Infolinks.
The network is basically about in-text advertising.
There are four types of ad units the network suggest to choose from:
inframe
insearch
intag
Intext
Infolinks is a good way to monetize websites with smart ad units.
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You can submit your advertising information to Infolinks Marketplace
here.
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Here we are halfway through the list.
If you haven’t found a worthy alternative to Google AdWords yet, here come 5 more PPC networks to
consider.
Advantages of Kontextua.
Easy to set up;
No minimum payments;
Compatible with other networks.
Kontextua offers In-Text, In-Image, Display and Related Tag formats in IAB standard sizes, as well as special formats such as Slider, Infooter, Elevator.
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Join Kontextua as an advertiser here.
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7. DNTX.com
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How does DNTX work?
DNTX.Com is direct traffic navigation platform.
Simply put, when people type in an exact URL of a relevant site they once visited, and this site is no longer active, they’re redirected to your site instead.
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DNTX might work well and cost you less than Google AdWords, if you
manage to find a suitable EMD domain!
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You can sign up to DNTX.com and check the capabilities of the
service here.
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8. AdLandmark.
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What is AdLandmark?
AdLandmark is a promotion service for software authors.
Basically it works as a pay-per-download service. Software promoters submit free versions of their apps to the system and they become available for download on shareware sites. One only pays a fee when a customer downloads their software completely.
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Merchants can signup to AdLandmark service here.
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9. Sponsored Tweets.
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About Sponsored Tweets.
Sponsored Tweets is a pay-per-Tweet platform that connects sponsors with Twitter users.
Advertisers can target partners according to their location, Twitter following, business category, etc.
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The platform is integrated with Google Analytics, which lets you measure cost-effectiveness of your PPC campaign.
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Advertisers can sign up for Sponsored Tweets service here.
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AdMonster is a PPC bidding system.
The usefulness of this ad network depends on your niche.
For some niches AdMonster may provide high-quality premium traffic. But for other niches this network can’t be of any use.
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Advertisers can sign up and test AdMonster service here.
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And remember!
Second-tier advertising networks may not be as good as Google AdWords.
However,
Experimenting with them may bring you tons of cheap quality traffic and make a great
contribution to your PPC campaigns.
If you want to learn more about Google AdWords Alternatives, follow this link:
http://www.ppchero.com/10-alternatives-to-google-adword/
.
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More SEO news are available here:
http://www.link-assistant.com/blog