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Principal Wellness CompanySmall Employer Wellness Solution

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Costs Follow Risks

Why Wellness?Why Now?

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Potential Wellness Benefits

Universal Value

Health improvement

Risk reduction

Productivity

Morale

Positive culture

Favored workplace

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Value for Fully Insured Employers

Universal Value

More receptive

employees

Productivity – do more with less

Health care costs

Positive workplace culture –

employees prefer to work there for

reasons apart from compensation and

benefits packages

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• Demand is growing

• Attention is on you

• Principal Wellness Company – Nearly 20 years

– Parent company, Principal Financial Group, is committed to you

• With full suite of product options, have solutions to meet your needs

Why Principal?

Universal Value

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A

Incentive PlanIncentive Plan

Personal ImprovementPersonal Improvement Population ImprovementPopulation Improvement

Outcomes ReportingOutcomes ReportingParticipation TrackingParticipation Tracking

Communications PlanCommunications Plan

INDIVIDUAL ACTIVITIES

PreventiveScreening

HealthCoaching

WellnessAssessment

Seminars Challenges CampaignsWellness

CommitteesLocal

Events

ORGANIZATIONAL ACTIVITIES

Wellness Strategy

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Wellness Solution Handbook

– Program Overview

– Wellness Strategy

– Communications Plan

– Effective Incentives

– Creation of Culture of Wellness

Wellness Packs

– Sent Directly to Employer Each Month

– Coordinator Newsletters

– Participant Newsletters

– Posters

– Table Tents

– Seminars-in-Print (quarterly)

– Challenge Materials (quarterly)

Transactional Wellness Solution

Wellness Portal

– Online Wellness Assessment

– Participation Tracking System

– Health Content

Call-a-Coach– Unlimited calls to Health Coaches

Online Resource Center

– Promotional Materials

– Articles for Company Newsletters

– E-Mail Messages

Discounts for Health Services

Optional: At-Home Screening Kits

Wellness Solution

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• “Why Wellness?”

• Wellness Strategy Overview

• Incentives Best Practice and Points Program

• Communications Timelines

• Creating a Culture of Wellness

• Wellness Committees and Champions

• Wellness Work Packs

• Preventive Screening

• Call-A-Coach Services

• Member Online Portal

• Employer Online Resource Center

• How to Order Additional Materials

Wellness Solution Handbook

2010 Wellness Solution Handbook

2010 Wellness Solution Handbook

2010 Wellness Solution Handbook

2010 Wellness Solution Handbook

Wellness Solution

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Wellness Packs

Quarterly Challenge Tracking

Forms

Quarterly Seminars-

in-Print

Monthly Posters

Monthly Table Tents

Monthly Newsletters

Monthly Coordinator Newsletter

Wellness Solution

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Wellness PortalWellness Portal

Wellness Solution

• Bulletin board with activity information

• Personal profiles

• Online activities for Wellness Credits

• Wellness Assessment for Wellness Credits

• Health content

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(Clink on link to open related page.)

•Health A-Z

•Drug Information

•Conditions Center

•Procedures A-Z

•Medical Dictionary

•Videos and Animations

•Health Calculators

•Men’s Health

•Women’s Health

•Kids’ and Teens’ Health

•Aging and Health

HEALTH RESOURCES

View this month’s seminar “The More You Know”

and earn 2 Wellness Credits

Click here to begin

Announcements

•Get the most from your wellness portal

•Participate in wellness to earn lower premium

•Sign up to be a Wellness Champion

•Get ready for next month’s 5-A-Day Challenge

•View this month’s Impact Newsletter

Health Info

•Learn more about pre-diabetes

•Understanding Body Mass Index

•Good cholesterol, bad cholesterol

•Why can’t I lose weight?

•Exercise: It’s a family thing

•How fruits and veggies help prevent cancer

Resource CenterMy Info Wellness AssessmentProgram OverviewHome My CreditsMy Credits Health Resources

Welcome

Bobbie

August 16, 2010

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Call-a-Coach ServicesCall-a-Coach Services

Wellness Solution

• Toll-free number on Wellness Portal

• Health-related behaviors

• Staffed by wellness professionals

• Not a nurse or emergency line

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• Downloadable materials

– Materials to encourage participation

– Articles to use in company newsletters

– Text for e-mail messages

– Quarterly seminars

– Team Captain forms

• Best practice guidelines

• Archived materials

• Links to external resources

Employer Online Resource CenterOnline Resource Center

Wellness Solution

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Discounts for Health-Related ServicesDiscounts

Wellness Solution

Money-saving opportunities• Fitness clubs

• Weight Watchers® online

• Hearing aids and hearing tests

• Dental products

• Laser vision correction

• Magazines

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Optional: At-Home Preventive Screening KitsOptional: At-Home Screening Kits

Wellness Solution

Results are processed in

5-10 days

Total Cholesterol

HDL and LDL

Triglycerides

Glucose

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Transactional Wellness Solution

Wellness is Now

Essentials for a comprehensive wellness program, at a low cost.

Scalable product design – can benefit the majority, not just a few

Online Resource Center for promotional and communication materials

Personal home page

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Pricing

Wellness is Now

Monthly Wellness Packs, Wellness Portal and Online Resource Center: (Wellness Pack in bundles of 10)• 1 pack = $XXX per year • 2 packs = $XXX per year• Each additional pack: $XX per year• Shipping: $6 per month, total

Wellness Assessment report for 25+ participants: $XX.XX

At-Home Screening Kits: $XX.XX

All pricing subject to change.

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GP59150  © 2010 Principal Financial Services, Inc.    08/2010

Principal Wellness does not diagnose or treat any medical condition or provide medical advice. Results obtained from program participation depend upon

health status and how the information provided is applied. Consult with legal and tax advisors regarding any legal or tax implications of financial incentives,

rewards, prizes, drawings and giveaways.

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The following two slides are for BROKER USE ONLY.

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Product Design

• Clients with 10-100 employees, up to 250

• Comprehensive, turnkey low-cost • Allows self-entry of biometric values in

Wellness Assessment • Wellness Portal with wellness program

and incentive tracking• Program materials promote year-long

program• Wellness Solution Handbook, Online

Resource Center and Coordinator Newsletter

Product and Service

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Consultative sales

process

Worksite screenings

At-home screening kits

Health coaching

Product and Service

Additional Products and Services