a healthier you employer guide...health contingent wellness programs. blue kc recommends if you...

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A Healthier You Employer Guide

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Page 1: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

A Healthier YouEmployer Guide

Page 2: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Table of Contents

Overview & Goals of A Healthier You

How to Access A Healthier You

How to Launch A Healthier You

Overview of Biometric Screenings and Health Risk Assessments

Care Plans and Point Earning

Sweepstakes

Additional Resources

Page 3: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Blue KC Health Management

Better Care Smarter Spending

Healthier People

Wellness is integrated piece of our population health management

The goal of our programs is three-fold:

Page 4: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

Motivation Action

Personalize to the

member

Collect Data

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Claims (automatic)

Onboarding

HRA

Screening

Care plans

Curated Education

Activity Tracker

Personal HRA Report

Biometrics

Digital Health Coaching

Care Reminders

Points

Sweepstakes

Employer Incentives

Goal of A Healthier You: Personal Health Engagement

Member Journey

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Page 5: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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A Healthier You: Driving Better Outcomes with Digital Engagement

Our unique platform supports members by leveraging their medical and pharmacy claims, labs and self-identification to create a personalized wellness experience.

Personalized Care Plans are automatically created based on members’ data.

Care Plans can be either condition specific or lifestyle specific.

Condition Specific Lifestyle

• Asthma• Behavioral Health• COPD• Diabetes• Heart Disease• Heart Failure• Hyperlipidemia• Hypertension• Metabolic Syndrome• Obesity• Pregnancy• Smoking

DIGITAL TOOLS TO ENGAGE MEMBERS IN

THEIR HEALTHRESULTING IN BETTER

CARE, SMARTER SPENDING AND HEALTHIER PEOPLE

• Understand My Health• Learn About Health

Risks• Be Happier• Be More Physically

Active• Be More Relaxed• Improve Energy• Lose Weight• Make Better Food

Choices• Sleep Better

Page 6: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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How to Access A Healthier You

Page 7: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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How to Launch A Healthier You

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Determine A Healthier You goals

Utilize the incentive checklist on the AHY toolkit for details. Return the checklist to [email protected].

Schedule Screening EventsView the How it Works Document on the employer Toolkit

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Promote A Healthier You Portal Personalization

-Onboarding Campaign

-Complete Health Risk Assessment

-Promote Care Plan Configuration

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View A Healthier You Results- BlueKC will provide participation reports based on your incentive

deadline- Aggregate Results Summary can be provided to groups with

participation of 50 or more members

Page 8: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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A Healthier You Portal Homepage

1. Log in to the A Healthier You portal

What’s Next tells members their next actions on the portal

Visit BlueKC.com/AHYtoolkitfor additional resources

Configure your Care Plans

Page 9: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Condition Specific

Care Plans

• Asthma• Behavioral Health• COPD• Diabetes• Heart Disease• Heart Failure• Hyperlipidemia• Hypertension• Metabolic Syndrome• Obesity• Pregnancy• Smoking

What are Care Plans?

Lifestyle Care Plans

• Understand My Health• Learn About Health Risks• Be Happier• Be More Physically Active• Be More Relaxed• Improve Energy• Lose Weight• Make Better Food Choices• Sleep Better

• Much like a roadmap, a Care Plan is designed to guide members through the process of meeting their health and wellness goals and closing gaps in their care.

o Care Plans are personalized and automatically created based on claims data, onboarding questions and HRA responses.

o Care Plans give members health actions to complete to meet their health and wellness goals and manage their condition(s).

Lifestyle and Condition Care Plans

Page 10: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Configure Care Plans and Earn PointsMembers can

configure their available Care Plans

by logging in to the A Healthier You portal, clicking on their Care

Plan and selecting “Configure Now.”

Once Care Plans are configured, members can start completing

health actions assigned in their

Care Plan and earn points

Click How to Earn Points to see

available points in each care plan

Page 11: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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What is included in Care Plans?

Care RemindersEducation: Videos,

articles and interactive

tools

Device Tracking:

Fitness, Sleep,

Nutrition and more!

Digital Health Coaching is also available in the Tobacco Free, Lower My Cholesterol and

Lower My Blood Pressure Care Plans

Care Plans can include the following tools to help members stay up to date on their

healthcare needs and wellness goals.

Page 12: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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How to Earn Points and View Points Earned

All point earning opportunities can be found in the Care Plans.

1. Click on your points on the top right corner of the page.

2. Click on Full Points History to see how many you have earned.

Total points can be viewed by hovering over points

Up to 1000

points for

biometric

outcomes

Page 13: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Sweepstakes!

Based on current rulings, sweepstakes prize values that are awarded will contribute to the maximum allowable incentive for participatory and health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal team to ensure compliance with current EEOC regulations.

Monthly sweepstakes offer a variety of gift cards. Members can use their points

earned to opt into sweepstakes drawings.

Page 14: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

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Biometric Screenings

Flexible Options

Onsite Screening Events

Physician Form (Manual Submission Form)

Registration Access

Blue KC A Healthier You app or Online

Health Actions Available

Biometric Outcome Rewards

1:1 Technician Experience

High quality member experience

Reduce setup needs and time to complete the screening event

Automated Registration Campaigns

Scheduled emails to alert and remind members to register for the scheduled event

Real-time administrator access to monitor registration and make adjustments

Page 15: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

Additional Engagement Programs

Page 16: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

Standalone Resources- Classes

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Over 30 one-hour classes available onsite or via webinar

Tobacco cessation and financial wellness multisession classes

Employers can also offer additional seminars and classes to their employees. Talk with the A Healthier You team for details.

*Points are not available for classes

Page 17: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

Standalone Resources- Online Challenges

17*Points are not available for challenges

Page 18: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

A Healthier You Support

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Member inquiries

Employer program set up

[email protected] Screening Support Reporting

Dedicated Screening Specialist

Online Administration Tool

Reporting specialist

An A Healthier You Strategist is available to assist employer groups with set up of complex incentive strategy options.

As a comprehensive resource, you can leverage the A Healthier You Communication

Toolkit for program communications and marketing materials accessible in print or

electronic use.

Page 19: A Healthier You Employer Guide...health contingent wellness programs. Blue KC recommends if you offer additional employer specific incentives, please review your design with your legal

Questions?

For questions regarding your specific employer program or for promotion

assistance, please submit requests to [email protected]

ORvisit BlueKC.com/AHYtoolkit for

additional resources