Bring Your Notebook EverydayBring Your Notebook EverydayYou will NOT be allowed to go to your

locker once you come to class.

If you forget your notebook you will write your notes on a sheet of loose leaf paper and staple them to the correct page later.

Unit 1 – Employability SkillsIndustry vocabularyPresentation/Communication/Listening

skillsSafetyCopyright law/ethics/intellectual propertyTelevision HistoryChanging TechnologySoftware Applications

Interactive NotebookClass notes go on the right side (Even

pages)Class assignments and activities go on the

left side (Odd pages)Highlight and underline key words and

concepts.

Note Taking PencilNote Taking PencilWhenever you see a pencil next to a

sentence or paragraph, write it in your notes. Right hand side (even pages of the interactive notebook).

Note Taking PencilNote Taking PencilWhenever you see a pencil in the top

right hand corner of a slide, write everything on the slide.

Intro. to Audio Video ProductionIntro. to Audio Video Production Interactive Notebook Page 4 Interactive Notebook Page 4

TEKS(11) The student develops a basic understanding of audio and video production. The student is expected to:

(A) understand the industry, including history, current practice, and future trends by:

(i) explaining the beginnings and evolution of audio, video, and film;

(ii) describing how the changing technology is impacting the audio, video, and film industries; and

(iii) defining terminology associated with the industry;

Video: Digital Communication & Production (2008)Chapter 1 – p. 11

What is video?What is video?Video is a relatively new technology.Prior to video there was film and

television.

Video: An audiovisual medium that records on magnetic tape or other media by electronic means.

Film & TelevisionFilm & TelevisionFilm: An audiovisual medium that records

images on transparent plastic strips by means of photosensitive chemicals.

Television: Studio-based, multicamera video that is often produced and transmitted “live”.

Digital FilmmakingDigital FilmmakingDigital Filmmaking uses film making style

and techniques to produce films that are recorded and edited in a digital format.

The final projects that we produce in this class would be considered digital filmmaking.

FilmFilmFilm used to be the medium used for

creating most audiovisual programs.Movies, television programs, and

commercials were all shot on film.Film was and is an excellent medium for

several reasons:◦ Film equipment is relatively portable, so location

filming is practical.◦ Film produces high quality images.◦ Film picture and sound tracks are recorded on

separate strips of film so sophisticated editing is possible.

TelevisionTelevisionTelevision was the medium used for

broadcasting studio programs as they happened “live”, and other programs previously produced on, or copied, to film.

Worksheet – Pros & ConsWorksheet – Pros & ConsAttach to page 3 in your interactive

notebook.As we continue through the next slides,

complete the “cons” sections of your worksheet.

Cons of VideoCons of Video1. Video picture clarity is comparatively

course because its resolution is relatively low.

2. Video color sometimes lacks a certain richness.

3. Until recently, video has offered less flexibility in sound editing. It is common for even simple films to mix as many as eight or more audio tracks.

Cons of FilmCons of Film1. Film is much more expensive to shoot

and process.2. Film is less tolerant of different light

levels.3. Film is more cumbersome, since it is

almost always recorded on a separate tape recorder.

4. Film titles and effects must be created separately in the film laboratory.

Pros of Video and FilmUse your textbook and class discussion

to create a list of three pros of video and three pros of film. (Ch. 1 pages 9-16)

We will discuss these in a few minutes.

Video ClubSchool News Videohttp://www.youtube.com/watch?v=S_bwryau4LM&feature=mh_lolz&list=PLCE8F32856C04EB99

Student information card