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Measuring the ValueWe Add to Students

A presentation to BERA in Costa RicaFebruary 2003

Salary

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College LifeSalary

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College leads to:

Benefits to Students

• Better Job-placement Skills• Higher Salaries• Benefits, or More Benefits

• Improved Self-esteem

• Greater Rate of Pay Increases

• Job Security

• Better Social Skills• Drug/Crime-Free Future• A Chance for Greater Happiness• And much more…

Money is an objective unit of measurement.How can we measure all this?

We provide benefits to students.enormousenormous

100%

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What We Measure

As a measure of benefits to students, we selected increase in base salary.

A more involved set of data would include:• Value of medical insurance• Dollar value of paid vacation• Value of retirement benefits, etc.• Increased rate of pay increases

Increase in base salary, however, is a sufficient and easy measurement.

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We Measure Before and After Salaries

A tight, simple idea.

1) What did the student make before attending college? ……2) What was the student’s salary when we placed them? …..3) What was the $ increase? ……………………………………..4) What was the percentage increase? …………………………..

$1,000$1,500

$50050%

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Once We Have the Data — We Let Everyone Know

We post this notice:

For January, the average monthly increase in salary for our

graduates was $500,which is a 50% increase.

You may not have an increase in your salary or your increase in salary may be more or less this average amount.

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The Benefits

Placement can set goals and get feedback.

Tangible ammunition for our political supporters.

Measurement/feedback

Motivation and retention

Staff morale

Admissions

Enhanced Programs

Political

Demonstrates the dollar value of education.

We see the value our good work.

Low-earning programs can be enhanced.

This is a useful tool for admissions representatives.

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How to Measure

EARNINGS HISTORYIn the year prior to coming to college, my income was as follows:

Monthly Salary

*Hourly RateDate EndDate StartDescription of Job

I certify that the above information is complete and true, and I give my permission to the college to provide my prior and future salary information to college staff and prospective students._____________________________________ ____________________________________Student Signature Date Student NameI certify that I was not working in the year prior to attending college. I give permission to the college to provide my future salary information to college staff and prospective students._____________________________________ ____________________________________Student Signature Date Student Name

For College Use Only:1.Student was placed at $_________________________.2.Prior average salary was $_________________________. (Not less than minimum wage.)3.Increase in salary $_________________________.4. Increase $_____________ / prior salary $_____________ = ______________ % increase.

* Multiply hourly rate by 173.3 to get monthly rate.

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The Measurement Software

The software used to implement this measurement program is a .NET and browser-based college management system, providing high-speed data entry and Internet capability. Contact the CASI office at 775-831-1384 or Dohn Riley at 530-583-6336 to obtain a copy.

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Conclusion

The cost to acquire these data is minimal.

Thank you for inviting me.

• Student motivation.• A retention tool.• Ongoing validation of the value we provide.• Knowing when to enhance our offerings.• Increasing conversion rate.

If you wish to implement this ideaPlease accept:

1. A copy of this PowerPoint presentation2. The software just demonstrated3. The report of salary increases4. The Earnings History Form5. A Procedure Directive which describes the process

The value is significant: