zone lecture, november 11th 2010, blog your way to the top
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Ben Lumley's November 11th Zone Lecture, Blog your way to the top for more on Ben go visit his blog at: http://www.thebenlumley.com/ Ben also used The Social Media Revolution Video: http://www.youtube.com/watch?v=NB_P-_NUdLw&feature=relatedTRANSCRIPT
Blog Your Blog Your
Way to The Way to The
TopTopBen Lumley
Ben Lumley0School’s Speaker0Personal Achievement
Coach
www.thebenlumley.com
@ mrbensays
http://uk.linkedin.com/in/benlumley6
So what?
www.garyvaynerchuk.com
• Host of Wine Library TV
• Wants to own the NY Jets
• Appeared in the Wall Street
Jounral, Time Magazine, on
Late night with Conan O-Brien
• Built Vaynermedia from
online, now works with NHL
www.lewishowes.com
• Former All American Football
Player
• Founded Sports Executives
Association and
SportsNetworker.com
• Go to guy for using LinkedIn to
build a business
• Conducted trainings and webinars
for more than 8,000 people
worldwide.
www.taramohr.com
• Life Coach
• Written for USA Today, Forbes,
and Ode Magazine
• Regularly writes for the
Huffington Post
www.envato.com
• Founder of Envato
• Started with nothing. Built PSDtuts 2006
• 8 million visitor p.m
• Sites in the top 1000 on the net
• Sole purpose of Envato is to help
people to earn and to learn, online.
www.virtualbusinesslifestyle.com
• Ceo of Virtual Outsourcing firm
Live2Sell
• Virtual CEO mission
• Featured on BBC’s Click
• Only been online 9 months,
making massive amounts of
money through online efforts
Your Voice = Your Brand
Purple Cows
Success
#1 Key to Success?
Give a Crap!Gary Vay·ner·chuk
Blogging...
VS
No matter what you do,
it’s about brand awareness
9 killer tips for creating an awesome blog
In true blog post fashion...
#1 Just start
#2 Be consistent
#3 Make it easy to share
#4 Be clear on your niche
#5 Create content for your niche
#6 Interact
#7 Provide Value (solve a problem)
#8 Spread your word through guest posting
#9 Play for the long game
They don’t give it the attention it deserves
They worry more about the way it looks
than what it does
They listen to the negative voices in
their life
They don’t believe in the
product/content/service
Q and A
www.thebenlumley.com
@mrbensays
http://uk.linkedin.com/in/benlumley6