Tell us what you want, what you really really want in 2017

What would you like to see more of next year?

1

What format of content would you like to see more of next year?

2

What is your most important marketing priority for 2017?

3

Has your company advertised or is your companyplanning to advertise on LinkedIn in 2017?

4

What tactics below are you using within your marketing strategy?

5

Would you recommend the LinkedIn Marketing Solutions Blogto colleagues?

6

42%42%

MAYBE, NOT SURE

Content marketing

77%

Paid social media advertising

44%

Influencer marketing

33%

Account based marketing

31%

Data-driven marketing

31%

A/B testing

30%

How-to-guides

Latest industrynews

LinkedIn Marketing Solutionsproduct information

17%Thought leadershipposts

Customer stories

35%Infographics

20%eBooks

19%SlideShare

decks

13%Videos

13%Webcasts

40%Generating

leads

7%Working more

effectivelywith sales

24%Driving

awareness

19%Measuring content

effectively

10%Improving

ROI

NO YES 45%13%

42%

14%

12%

10%

4 out of 5 say yes