youtube marketing for business
DESCRIPTION
Youtube Marketing Untuk Bisnis Anda - Panduan Singkat dan Padat yang menjelaskan Langkah2 membangun Bisnis Anda dengan Menggunakan Video Youtube Marketing. Mau Belajar Internet Marketing Gratis? Akses di sini: www.eTrainingGratis.com Surlianto Can - 0816-1413667TRANSCRIPT
Marketing
By Surlianto Can
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Untuk Bisnis Anda
Mengapa YouTube?
More Info: http://www.youtube.com/yt/press/statistics.html
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Mengapa YouTube?
Sumber: http://www.socialbakers.com/youtube-statistics/country/indonesia/by-number-of-subscribers/
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Mengapa YouTube?
Salah satu tools untuk membangun list daftar nama melalui Video upload dan sharing.
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8 Langkah YouTube Marketing
1. Tentukan Goal & Target Market
2. Buat Account YouTube
3. Set Up Channel
4. Riset dan Pilih Keyword
5. Buat Video & Upload
6. Optimasi Video (On Page)
7. Naikan Peringkat Video (Off Page)
8. Promosi dan Analisa Video
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1. Tentukan Goal & Target Market
• Siapa Target Market Anda?
• Apa yang mereka Inginkan?
• Dari Negara mana saja?
• Apa Tujuan Video Anda? o Edukasi?
o Promosi?
o Review Produk?
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2. Buat Account Youtube
Support System By DASH2
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2. Buat Account Youtube
3. -->
Pakai email Gmail khusus untuk Video Marketing Anda atau bisa menggunakan keyword di nama email Gmail Anda
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3. Set Up Channel
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Set Up Channel
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5 Komponen Penting Youtube Channel
1. URL Channel
2. Links
3. Icon (250px x 250px)
4. Channel Art (2560px x 1440px)
5. Channel Description
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1. https://www.youtube.com/surlianto Nama Channel (channel url)
2. Links
3. Icons
4. Channel Art
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5. Channel Description
2. Links
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4. Riset & Pilih Keyword
• Brainstorm Pilih keyword yang relevan sesuai Channel.
• Long Tail Keyword (Min 3 kata).
• Gunakan Alat Bantu Keyword Research: Google Keyword Planner
Youtube Keyword Tool
• Cek kompetisi di halaman #1 Google dan Youtube Install Plugin SEOquake
• PageRank (PR) rata2 <=2 OK
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4. Riset & Pilih Keyword
Install SEOquake http://www.seoquake.com
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5. Buat Video & Upload
• Screen video capture recording
• Powerpoint slideshow recording
• Rekam Video sendiri melalui handycam, camera, HP, Smartphone, dll
• Outsourcing
• Tools untuk buat Video: Camtasia Studio (paid software)
Camstudio (free software)
Windows Movie Maker (slideshow recording)
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6. Optimasi Video
• 3 Faktor Utama Optimasi On Page - Judul Video
- Descripton
- Tags
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7. Naikan Peringkat Video
• Channel Authority
• Jumlah Views, Likes, & Comments
• Backlinks ke Video dan Channel
• Tools Cek Backlink www.ahrefs.com
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8. Promosi & Analisa Video
• Share ke Social Network lain
• Masukan Video ke Blog atau Website lain
• Facebook ads
• Google Adwors
• Etc
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8. Promosi & Analisa Video
• View
• Like
• Clicks
• Share
https://www.youtube.com/analytics
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More Info About YouTube
• http://www.youtube.com/youtubehelp • https://support.google.com/youtube
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THANK YOU