YouTube and Medical Education

Luis Fernandez Luque eHealth Researcher

@luisluque

luis.luque@norut.no

Norut Tromsø (Norway)

6th April, 2012

Online videos are cool!

Health and YouTube

Health and YouTube

YouTube – Medical Education

•  Patient stories, study cases

•  Anatomy lessons (live and autopsy)

•  Surgery (robotic, laparoscopy)

•  Procedures

•  3D Animations

•  Quizzes (interactive videos)

•  Live surgery

•  Videos in research papers

•  Medical imaging (ultrasound, ECG, etc.)

•  Etc.

Good quality •  Quality of the content

•  Quality of the video (audio, video)

•  Textual information: tags, tittle, description

•  Learning outcomes

•  Content provider

•  Target audience

•  Captioning-subtitles (accessibility)

Enriching the videos

AnotationsAnotations

Interactive videos

Choose optionsChoose options

YouTube Ads for recruitment

Public Health AdsPublic Health Ads

3D Videos

Viral campaigns

YouTube and Health

Some of the challenges

YouTube recommendations

YouTube recommendsvideos on vaginal plasticsurgery

YouTube recommendsvideos on vaginal plasticsurgery

It is a public room

Unhealthy YouTube

YouTube and Health

Research

Information Retrieval

•  Developing new algorithms to find relevant videos

Information Retrieval

•  New portals that integrate trusted videos with semantic information

Medical Ontology - SNOMEDMedical Ontology - SNOMED

Quality of Medical Videos

Interventions

Conclusions

•  There are many good videos, but they are not easy to find.

•  Lack of studies on how to integrate online videos in health education.

•  Openness has also problems: comments, voyeurs, etc.

•  Informatics can play a major role: vertical portals, integration with other platforms (pubmed, facebook, etc.)

Thank you!

•  Reading list and papers

–  http://www.mendeley.com/groups/2069473/youtube-and-health

•  Medical educational playing list

–  http://www.youtube.com/playlist?list=PL19B04CA8352FF044

–  http://www.youtube.com/user/luisfernandezluque

@luisluque luis.luque@norut.no

http//imiasocialmedia.wordpress.comhttp//imiasocialmedia.wordpress.com