yourleader.in
DESCRIPTION
Project Objective This application is intended to develop a social media interactive platform to meet the below objectives. • For Politicians: To interact with people (Internet Savvy) where they can share their views, invite constituencies’ development ideas, respond on constructive discussions, publish their activities (Photos & Videos) and promotional activities. • For People: Know your constituency (Government officials & Emergency services), post your village problems and constituency development activities, help/suggest your leaders with constructive ideas and be a part of it etc. Solutions - Platform for politicians to promote themselves in social media - Interacting with public - Reaching Cadre - Solving issues raised by public, Sharing activities - Analysing opponents activities - Public will get access to reach leaders/politicians, officials, constituency level details, sector wise updates - Interacting constituency politicians, fellow members and experts - Reaching ground level politicians etc.,TRANSCRIPT
To promote day to day activities, photos and videos online
To reach and influence local online voters
To present individual/party Manifesto
To do online canvassing
To promote individual social welfare activities and attract international funds
Users
To see profiles of the leaders who are contesting in the elections in their respective constitution and
choose the best
To know the development activities in their respective constitutions
To get Constitutional data including names and contact information of Village President, Government
Officials, Emergency Services.
To know history, historical places, tourist places of respective constitutions
Parties
Publish organizational structure, Party History, Manifesto, contestants details
Videos, Messages, Online canvassing etc.
Build party cadre online
Invite party funds
Search
Parties
Constituencies
Govt Officials
Social Connect
Voters Manifesto
Publish Profile
Manifesto – Constituency
Video Presentations Activities Updates
Text, Photos & Videos
Social Media Connectivity
Followers
Public Manifesto Development Activities Past &
Future
Connect 30k+ Voters locally
Invite Volunteers
Constitutional Information
Invite Donations
Build Cadre
Organization Structure
Party Manifesto
History of the Party Activities – Text, Photos & Videos
Followers
Development Schemes
Connect Constituency Voters
Invite Volunteers
Constituency Information
Invite Party Funds
Connect Party Leaders Interactive, Messaging cadre
Follow & Search
Publish & Comment
Constituencies, Parties, Politicians, Future Leaders & People
Your Manifesto, Issues, Activities – Text, Images& Videos
Information – Constituency
History, Geography, Historical Places, Tourism Spots, Government. Officials,
Schemes, Development- Sector wise & Issues
Social Connect
Face Book, Twitter, G+, Pinterest, LinkedIn, Mail .,
Information – Constituency
Tourism, Govt.Officials, Schemes, Development- Sector wise & Issues
Search
Politicians, Parties, Leaders, Social Activists, People & Events
Industries, Business Opportunities & Employment
Publish & Comment
Manifesto for Constituency , Issues, News, Activities – Text, Images& Videos
Social Connect – Fellow villagers/town voters
Face Book, Twitter, G+, Pinterest, LinkedIn, Mail .,
Political Campaign through Social
Media – The Impact
45% voters would like to see more information on
Internet to help them make their voting decision
Information that voters would like to see on Internet
57%
48% 43%
Discussion on local
issues
Updates on
developmental
activities
Information about
candidate/ party/
manifesto/ agenda
Information on the political party and the
candidate are most looked for
Information on the Candidate 39
15
37
28
15
27
20
Videos of leaders
Information on the political party
Manifesto/Agenda / plan of political party
Views/opinions of other people
Political news / Controversies/Activities and Initiatives
Poll related info - Polling date / polling booth / Candidate list
Candidate Specific
Party Specific
Other’s opinion
Generic
Voters will engage with politicians
online if made possible
Activities expected from politicians on the internet
52% Allow citizens to comment on their website on
deferent topics and respond to them
51% Allow citizens to comment on their social network
page on different topics and respond to them
47% Conduct online video conferencing
Internet users open to signing up for
volunteer programs
39% of voters decided on who to vote for would
like to sign up for party volunteer program
35% voters consciously start looking for elections /
politics related information more than 3 months
prior to the elections
18% 7%
10% 22%
25%
Always
Interested
6+ months prior
3-6 months
prior
1-3 months prior
2-4 weeks
prior
Internet is a key influencer – be present
• 37% of urban Indian voters are online!
• 85% of them have voted previously
• 42% are undecided
• Local candidate is as important as the party
• Internet presence is important to be considered a progressive leader
• Provide more information on the Internet
• Engage with the voters using online channels
• Voters have started looking for elections related information
