Association Website Advertising

Your website is an important tool for your association. But how can you bring it from a marketing platform to a source of non-dues revenue?

Your website is a helpful tool that provides industry information to your members. But it can also be a helpful tool for delivering non-dues revenue for your association. That's where we've got your back. Association website advertising allows your association to maximize income from your site by selling ad spaces to suppliers who are relevant to your membership.

We know you don't need more work to deal with. That's why we sell all the advertising for you at no cost and with a huge benefit: extra revenue. A portion of the selling price for each ad space will go straight to your association. In addition, your site visitors are connected with relevant suppliers, suppliers are connected with potential buyers, and your association gains authority and credibility. In other words, everyone wins.

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1. Standard LeaderboardThis prominent ad sits at the top of the page, which means anyone surfing your association's website can't miss it.

2. Custom LeaderboardBecause they're created to fit spaces that standard leaderboard ads can't, the unique sizes of custom leaderboards makes them stand out.

3. Box Ads This type of ad is eye-catching to your website visitors, and is especially usefulon pages that are text heavy or pages with white space.

4. Standard or Wide SkyscraperThe unique dimensions of the skyscraper allow site visitors to see it above the fold and while they're scrolling below the fold.

5. Half SkyscraperThe shorter stature of these ads lends a clean look to any page that's visually appealing to your site visitors.

How Association Website Advertising Generates RevenueAssociation website advertising isn't a one-size-fits-all solution, so the individual ads that your association decides on will depend on your preferences and the space available on your site. The ads described below are options for what could be placed on your association's site, and we can make ads of any size that you'd like.

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B2B Connected. Association Website Advertising

Reporting and Metrics

A password-protected Partner Portal login will be given to your association for direct access to essential reporting about your ads, including:

• Home: This shows the booked sales at a glance.

• Account Lookup: Access to MultiView’s database of supplier information for your association is found here. This includes search functionality to find specific companies you can cross-sell with other association offerings like new trade show exhibitors, sponsors, advertisers and memberships.

• Royalties: See dollars amounts for royalty payments from your ad sales.

The Extra Edge Of MultiView Association Website Advertising

Association website advertising is nothing new. But by working with us, our unique benefits will also become your unique benefits for your website and your association as a whole.

Increased credibility and authority. Your website is always stocked with fresh advertising content, reinforcing your organization’s status as a relevant resourcefor industry members and suppliers. We also ensure that only relevant industry adsare shown on your site.

Non-dues revenue. We give more non-dues revenue to associations than anyother publisher.

Advanced technology. Top-of-the-line ad servers allow our team to easilymanage the ads and ensure your site loads as quickly as possible.

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B2B Connected. Association Website Advertising

Maximize ROI With The Most Trusted B2B

Advertising Experts

We get that delivering value to your members and keeping your association strong are tasks that are never done. Association website advertising helps in both of these areas by generating non-dues revenue, highlighting the value of membership, and increasing your brand authority. It's a strategy that we've proven to be effective with more than 1 million ad campaigns completed over the last 15 years. It all starts with advertising experts like MultiView.

Visit us at multiview.com Learn more about association website advertising

and how this strategy can make the most of your site.

972.402.7070 solutions@multiview.com

Let’s Get Started

Ready to harness the power of your website? Our kickoff process makes it easy to get started. First, we'll collaborate with your association on initial setup, which includes evaluating your website to determine advertising potential. After agreeing on ad types and locations, our professional sales team will sell the ad spaces. From there, we'll continue to do all the work for your association throughout the entire process including creative services, customer service and ad delivery. There's justnot an easier way to add more value for your members and your association.

B2B Connected. Association Website Advertising

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