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Proprietary and Confidential Proprietary and Confidential PITCH FOR IOT STARTUP EVENT 05 NOVEMBER 2015 Your Touch-free companion www.bixi.io

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Page 1: Your Touch-free companion - Home - IEEE Internet of Things

Proprietary and ConfidentialProprietary and Confidential

PITCH FOR IOT STARTUP EVENT

05 NOVEMBER 2015

Your Touch-free companion

www.bixi.io

Page 2: Your Touch-free companion - Home - IEEE Internet of Things

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INTRODUCTION 2

Founder

• Based in Grenoble,France

• Incubated by STMicroelectronics, Grenoble.

Co-FounderCo-Founder

Roles: Technology & Business

Background: 13 years of international

experience in Hardware Design,

Technical Marketing & Complex

Project Management.

Roles: Design & Operations

Background: 10 years in product

design and design management

Roles: Strategy & Fundraising

Background: High Tech Senior

Executive with global experience from

multi B$ businesses to technology

start-ups.

Strong Complementary Founders

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3CURRENT LIMITATIONS

Interaction with modern technology is very

challenging even for simple tasks when: Hands are occupied, covered or dirty

Eyes must stay focused on current task

Smudgy Screen

Important Phone Call

Distraction

Music Control

Camera Control

Hygiene

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• Turtle-inspired design

• Next-gen optical Tech

Any OSHub

Bixi App

No

LearningFor WeeksAny App

IOT

Control

Simple Gesture Device for a Distraction-Free Connected Life

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Works with your favorite Apps

Works with your IOT devices

COMPATIBILITY 5

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6EXAMPLE USE-CASES

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LEAP

MOTIONFlic, Qmote RING (Gesture) Nuimo Bixi

Solves a pressing need (alternatives don’t exist)

Touch-less Extremely limited

Ultra-portable

OS Agnostic (iOS & Android) (iOS & Android)

App Agnostic (Audio possible)

Controls other devices

Long-Battery life

Voice Control Smart-watch Integration (gyro, optical, bio-metric, etc. sensors)

• Can’t be used outdoors

• Doesn’t control 3rd party apps

• Needs to be close to the user

• Hand as a constantly moving object will send false

commands

• Need to wear it at all times !

COMPETITION

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Sensors like

accelerometer,

humidity meter,

Infra-red transceiver, etc.

ONE-OFF

Main Device SalesAccessories Sales Hardware Extension

Sales

RECURRING

App StoreDownload Commission from 3rd Party Paid Apps

REVENUE SOURCES

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B2B – Bixi (Variable form-factor)

Industrial Applications or Integrated

Solutions

• Hospitals & Laboratories

• Retail Shops (Kiosks)

• Integrated in furniture,etc.

BUSINESS MODEL

B2C – Bixi (same form-factor)

Sold directly via

• Online medium (bixi.io, amazon, marmiton, etc)

• Retail Shops (fnac, best buy, Dixon, etc)

Kickstarter

Endorsements

Partnerships

Online Retail

Proof of Traction

Offline Retail

Industrial

ApplicationsIntegrated

Solutions

B2C

B2B2C

B2B

2017

B2B2C – Bixi (same form-factor)

Partnership with big B2C for selling bundle

packages

• Philips Hue Lights & Bixi

• Hi-Fi Speakers (e.g. Bose) & Bixi

• Furniture (e.g. Ikea) & Bixi

Gained

Visibility

11

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Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2016

Supply Chain/Certification Start

KickstarterCampaign

Proof-of-Concept

Demonstration

MVPReady

Kick-Off

Near form-factor Testing

2015 Jan Feb

CES Demo

…… June July

Shipping & Scaling

Seed Round

TIMELINE & CURRENT STATUS

What has already been done

• Physical Design

• Form factor PCB prototype

• Firmware, App & Algo @ demonstrator stage

• Manufacturing partner selection

• Landing page and teaser video (www.bixi.io)

• First PR done with CES Unveiled Paris

@CES Paris

Press Coverage :

• Industrie-techno

• Capital.fr

• Maddyness.com

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Simplifying life with fresh ideas