your hometown experts

Lynn Kotzur Chanda Ammann

Copyright © 2008 Century 21 Real Estate LLC. All rights reserved.

Most Recognized Name in Real Estate

Source: 2007 Ad Tracking Study. The survey results are based on 1216 online interviews with a national random sample of adults (ages 25-54) who are equal decision makers and who have bought or sold a home within the past two years or plan to purchase or sell a home within the next two years. Brand awareness questions are based on a sample of 1216 respondents with a margin of error of +/- 2.4% at 90% confidence level. The study was conducted between February 19th - October 7th, 2007 by Millward Brown, a leading global market research organization.

•Consumers continue to identify the CENTURY 21 brand as “the most recognized name in real estate.”

•Forty-two percent of adults surveyed singled out CENTURY 21 as the most well-known brand, with the nearest competitor trailing by a substantial 14 percentage points.

Q “Which of these agencies , if any, is the most recognized name in real estate?”


• Worldwide

• In 68 Countries• Relocation and Referral Network

•More Buyer Opportunities -

With Over 8,600 Offices and

160,000 Sales Associates

Worldwide as a Source of

Referrals

• More Buyer Opportunities – Under The REALOGY Umbrella of Companies, CENTURY 21 is affiliated with

CARTUS, the Largest Relocation Company in the World

CENTURY 21® InternationalCENTURY 21® International


Relocation and Referral Network

More Buyer Opportunities - With Over 8,600 Offices and 160,000 Sales Associates Worldwide as a Source of Referrals

More Buyer Opportunities – Under The REALOGY Umbrella of Companies, CENTURY 21 is affiliated with CARTUS, the Largest Relocation Company in the World

CENTURY 21® InternationalCENTURY 21® International


• 11 offices in Seguin, Lavernia, New Braunfels and San Antonio

• #1 CENTURY 21 Company in South Texas and Louisiana

• #10 CENTURY 21 company out of over 6,800 offices in the U.S.

• 11 offices in Seguin, Lavernia, New Braunfels and San Antonio

• #1 CENTURY 21 Company in South Texas and Louisiana

• #10 CENTURY 21 company out of over 6,800 offices in the U.S.

• Over 8,300 closed sales in 2008

• $894,000,000 in closed sales volume in 2008

• Over 5,800 Listings Sold in 2008

CENTURY 21 United


Century 21 United

VISION STATEMENT

“Our customers deserve and will receive the finest service ever offered by any real estate organization.”

VISION STATEMENT

“Our customers deserve and will receive the finest service ever offered by any real estate organization.”

100% Satisfied Customers

Survey Customer Satisfaction


CUSTOMIZEDMARKETINGSYSTEM

For Your Home

CUSTOMIZEDMARKETINGSYSTEM

For Your Home


Multiple Listing Service Yard Sign Required Property Disclosures

Ordinary Marketing Services


Multiple Listing ServiceYard SignRequired Property Disclosures

In addition to…

Prepare Your Home to Sell

Show YourHome

Offer/Negotiate/Accept

Customized Marketing System

PropertyInspections

AttendClosing

Moving Services

CENTURY 21® Customized Marketing Services


The CENTURY 21® Customized Marketing System offers proprietary marketing tools to assist you in selling your home.


Internet Marketing Program www.century21.com www.century21espanol.com CENTURY 21 State Sites Realtor.com listing www.century21united.com E-mail Communication

National Media Advertising CENTURY 21 Global Referral Network Seller Service Pledge® Quality Service Survey

CENTURY 21® Customized Marketing Services


Marketing Plan

• Send out electronic notices about your home i.e., eNewsletters and eCards.

• Place colorful flyers or brochures describing your home next to the “for sale” sign.

• Host open houses to actively promote your home.• Do direct mailings on Just Listed cards, Open House cards

and other targeted mailing to help advertise your property. • Place your home with the local Multiple Listing Service to

make it available to all local Brokers• Host your property on several internet websites which

allows internet users to get information and photos of your home


Marketing Plan

• Enhanced listing display on Realtor.com site to make your property stand out

• Video/virtual tour and blogs on YouTube.com, MySpace.com, LiveVideo.com, and Facebook.com, as well as 32 other different sites.

• Offer a Home Warranty program

• Feature your property on my personal websites.

• Place property on Craig’s List and other online classified websites for maximum exposure

• Be available 24-hours a day to provide continuous information on your home.


Customized Marketing Services

• “Just Listed “postcards highlighting your home• Conduct agent/broker and buyer open houses.• Market via company websites with virtual tour, slide show +

multiple photos.• Internet marketing banner on local websites; i.e., mysa.com, etc.• Posted to other real estate search websites, such as, Trulia,

Google, Yahoo, Century 21.com, Coldwell Banker.com, ERA.com and Best Homes GMAC.com that generates millions of buyer visits.

• Dispatch electronic notices of your home via eNewsletters and eCards.

• Provide diversified local advertising • Leverage the CENTURY 21® Global Referral Network to access

buyer leads from around the world.


CENTURY 21® National Advertising


Home Buyers

• 87% of all home buyers used the Internet as a tool when searching for a home*

• 87% of recent home buyers found photos “very useful”*

• 60% said the same about virtual tours*

• There are over 200 million users of the Internet in the USA**

– 29% of home buyers first learned about the home they purchased using the Internet*

– 84% of first time home buyers used the internet as an information source in the home buying process*

*2007 NAR Profile of Home Buyers and Sellers

**Nielsen-Net Raings.com


Selling Your Home on Century 21.com

The Century21.com web site averages more than 2 million visits per month

•Consumer Leads

•Property Listings

•Registered Users

•Top Search Engine partnerships; Google, Trulia and Yahoo


• GoogleTM Real Estate• Trulia.com• Yahoo! Real Estate• LandAndFarm.com• Optimum Homes (Cablevision)• Openhouse.com• Wall Street Journal (Fine Homes)• Cityfeet.com (commercial)• Zillow.com• Classifieds.com• Loopnet.com (commercial)

• Frontdoor.com• YouTube.com• Myspace.com• Facebook.com• Realtor.com• CraigsList.org• ActiveRain.com• Postlets.com• ThisCrazyWorld.info (Personnel

Website)• TexasLiving.info

Additional Internet Exposure By Century 21

Copyright © 2008 Century 21 Real Estate LLC. All rights reserved. 21

Additional Listing ExposureAdditional Listing ExposureCentury21.com listings now feed to the following sitesCentury21.com listings now feed to the following sites


• 25 pictures per listing

• Virtual Tour

• Over 70 million site visitors per month

• Our company works hard to keep listings on TOP!

• 25 pictures per listing

• Virtual Tour

• Over 70 million site visitors per month

• Our company works hard to keep listings on TOP!

Realtor.comCompany ShowcaseRealtor.comCompany Showcase


MAXIMUM EXPOSUREMAXIMUM EXPOSURE

Best Visual Tour in the Industry


Visual Tour Internet DistributionVisual Tour Internet Distribution

• Lone Wolf Real Estate Technologies

• NetAspects Inc • REALTOR.com® • Top Producer • Trulia Real Estate Search • UniqueGlobalEstates.com • Vast Real Estate • Yahoo! Real Estate Classifieds • Zillow.com • Visual Tour.com

• Google Base – Searchable Classified Ads

• BIRDVIEW Technologies • Century 21 • Delta Media Group • HGTV FrontDoor Real Estate • San Antonio Association of

Realtors • HomePages.com • Homes.com • HomeSeekers.com

• Google Base – Searchable Classified Ads

• BIRDVIEW Technologies • Century 21 • Delta Media Group • HGTV FrontDoor Real Estate • San Antonio Association of

Realtors • HomePages.com • Homes.com • HomeSeekers.com

Emmy-Winning Commercials drive traffic to Tour Sites


MAXIMUM WEBEXPOSURE

• Century21.com• GoogleTM Real Estate• Trulia.com• Aol.com• Zillow.com• Yahoo! Real Estate• LandAndFarm.com• Openhouse.com• Cyberhomes.com• HGTV Frontdoor.com• Homescape.com• ERA.com• Coldwell Banker.com• BHGrealestate.com

•Wall Street Journal (Fine Homes)•LakehomesUSA.com,•RiverhomesUSA.com•OceanhomesUSA.com•Cityfeet.com (commercial)•Loopnet.com (commercial)•Realtor.com,•CraigsList.org•YouTube.com

•msn•Move.com•Moving.com•Excite•Netzero•Juno•WorldNow•Real Estate•70+ local broadcast TV affiliate sites

•INTERNET BROADCASTING WEBSITES•Network and Local Affiliates•NBC•ABCCBSFOXCW•C21dnd.com

•C21unitedgroup.com•300+ agent subsites•craigslist

• Google Base – Searchable• BIRDVIEW Technologies • Century 21 • Delta Media Group • HGTV FrontDoor Real Estate • San Antonio Association of

Realtors • HomePages.com • Homes.com• Homeseekers.com

• Lone Wolf Real Estate • NetAspects Inc • REALTOR.com® • Top Producer • Trulia Real Estate Search • UniqueGlobalEstates.com • Vast Real Estate • Yahoo! Real Estate

Classifieds • Zillow.com • Visual Tour.com

Century21.com

Realtor.com

c21dnd.com

Visual TourCentury 21

United D&D


I’m trained to answer all your questions, provide professional advice, and handle all the details.


My Personalized Services

I’ll monitor all the details and coordinate all the marketing activities to ensure the successful sale of your home. I will present all offers, and facilitate and attend the closing.

My personalized marketing services will create an unparalleled opportunity for you to distinguish your home from the others in this competitive marketplace.


You want comprehensive services. As your CENTURY 21® professional, I bring the services you want and deserve

to give you peace of mind in your real estate experience.


Century 21 Connections = Customer BenefitsCentury 21 Connections = Customer Benefits

CENTURY 21 Connections®• CENTURY 21 Local Connections® offer you convenient, cost-saving

products and services that simplify your home buying, selling and ownership experience.

• To search for money saving coupons and discounts, visit: http://www.century21.com/learn/connections/

Home Warranty• CENTURY 21® Home Protection Plan offers home sellers and buyers

protection against costly, unexpected repair bills that may occur after closing.

Lending Support• Wells Fargo Mortgage Lending Partnership• Century 21 Mortgage Lending Partnership

CENTURY 21 Connections®• CENTURY 21 Local Connections® offer you convenient, cost-saving

products and services that simplify your home buying, selling and ownership experience.

• To search for money saving coupons and discounts, visit: http://www.century21.com/learn/connections/

Home Warranty• CENTURY 21® Home Protection Plan offers home sellers and buyers

protection against costly, unexpected repair bills that may occur after closing.

Lending Support• Wells Fargo Mortgage Lending Partnership• Century 21 Mortgage Lending Partnership


Worldwide Relocation Services Worldwide Relocation Services

– Referral Service• No Obligation Destination Real Estate Services • Follow-Up to Ensure Quality Service• Nationwide & Worldwide Network of Brokers

– Referral Service• No Obligation Destination Real Estate Services • Follow-Up to Ensure Quality Service• Nationwide & Worldwide Network of Brokers


• 21 Points of differentiation– Commitment to

service– Agreement between

you, me and my CENTURY 21® office.

• 21 Points of differentiation– Commitment to

service– Agreement between

you, me and my CENTURY 21® office.

Seller Service Pledge – My Personal CommitmentSeller Service Pledge – My Personal Commitment


• I strive to provide outstanding service to our clients

• My clients are invited to complete a Quality Service Survey and return it to our independent 3rd party research group

• Consistent monitoring of service in order to assure highest level of quality.

• I strive to provide outstanding service to our clients

• My clients are invited to complete a Quality Service Survey and return it to our independent 3rd party research group

• Consistent monitoring of service in order to assure highest level of quality.

Quality ServiceQuality Service


Competitive Market Analysis

• Currently listed

• Recently sold• Expired listings

• Currently listed

• Recently sold• Expired listings

== might pay…== will pay…== will not pay…

What people

for your home.


The Century 21 Customized Marketing System averages a home bought or sold every minute of every day.

Is there any reason why we can’t sell yours?