you, on the cover of a magazine
TRANSCRIPT
f amo usinyo urf ie ld.co m http://famousinyourfield.com/you-on-the-cover-o f-a-magazine/
One of s even s pecia l ed i tion 2013 TIME 100cover im ages
You, on the cover of a magazine
Most of the t ime, you’re doing just f ine, superstar. You’rechugging along, building your fame platform so that you canmake an impact in your industry.
You’ve got your grand mission to inspire you to slog throughthe challenges. But sometimes, you just need a a lit t le sparkto turn your inner famous-in-your-f ield ambition into aroaring inferno.
I’ve got a little exercise that’s dead simple to do, but it will give youinspiration for your Great Work and clarity on your brand. (A twofer,what’s better?)
Who hasn’t dreamed of being on the cover of a glossymagazine?
Now let’s put that fantasy to work for you, future superstar.
Close your eyes. You’re at your favorite bookstore or newsstand. Yourhands are vibrating with nervous energy as you hand over your moneyto the clerk. He hands you the magaz ine, and just as it touches yourfingers, his eyes lock with yours. He pauses, furrows his brow slightlyand says hesitatingly, “Hey…wow, is this you?
And here’s where you put that fantasy to work for your business. Look down proudly at the magaz ine.Q1: What cover are you gracing?Is it Forbes, announcing you as the new wealthy guru in your niche? Civil Engineering News? Wired? Vanity Fair?Vibe? Writer’s Digest?You choose the publication you want most. No limits.Q2: Ask yourself , why this magazine?What does it mean that you’re on the cover? How does it make you feel?What is it about you, what achievement have you reached?Q3: What ’s the blurb/t it le placed next to you on the cover? Why?Magaz ines use juicy headlines on the cover to capture attention, spark intrigue and make you part with your dollarsto devour the pages.So, what’s your sizz ling deadline? What would make you grab it off the rack and devour the article?
Your Fame Boosting Assignment:
Make it real.To help this exercise hit home, grab a copy of your favorite pub and use the headlines as models to write your ownhed, about you, about your achievement. Try to come up with at least ten. Take your favorite and post it where youcan see it everyday.Get ready for your close up.
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