yo inc personal branding seminar series proposal for organizations 7 23 10

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Me, Inc. Series Bilingual Marketing Workshops For Latino Entrepreneurs

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Anllelic Lozada, M.S. {"An-ye-lik"}www.anlleliclozada.comSmallBIZLatino [email protected]/anlleliclozadayoutube.com/anlleliclozada

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Page 1: Yo inc personal branding seminar series proposal for organizations 7 23 10

Me, Inc. Series

Bilingual Marketing Workshops For Latino Entrepreneurs

Page 2: Yo inc personal branding seminar series proposal for organizations 7 23 10

Seminar Objectives

• Our objective is to provide the Hispanic community in the US with professional and personal branding seminars that can contribute to their growth in this new found business environment.

Page 3: Yo inc personal branding seminar series proposal for organizations 7 23 10

Management Seminars1. Opening Moves: Making Initial Encounters Work- How to make a powerful and positive first

impression- Know the value of a good handshake and learn

how to handle introductions- Handle name lapses gracefully- Negotiate business card exchanges flawlessly

2. Business Dress: Professional Wardrobe & Handling Attire Problems

- How to build your professional wardrobes- Know when to dress up or dress gown- How to make sure your business casual dress says

that you mean business

3. Written and Verbal Communications: Etiquette and Protocol

- Correspondence: putting it down in black and white

- How to manage e-mails and presentations- How to make the right phone impression- How to manage conference calls and voice mails

4. Business Meetings: Getting It All Together- Basic unspoken rules of business meetings: The

Do’s &Don’t’s- How to plan for a successful meeting- How to conduct a flawless meeting and get the

most out of it- How to get recognition for your work in front of

your boss- Casual business meetings: How to behave

5. VIPs: Success, Promotions and Key Decision Makers

- How to be the best you can be- Learn to manage time and deadlines- How to be organized at work- Learn how to deal positively with a chronic

complainer and others at the workplace- Learn how to nurture a great relationship with

key decision makers

Page 4: Yo inc personal branding seminar series proposal for organizations 7 23 10

Non-Management Seminars

1. Personal Branding for Professionals and Entrepreneurs:

- Create your own "30-Second Elevator Pitch” " to communicate effectively - and in short time - the value to you and your business

- Gain visibility on the Internet to enhance credibility and expertise in your industry - including social networking Facebook.com, Twitter.com and LinkedIN.com

- Show professional strength and distinction through business cards, résumé, biography and presentations

- Keep your wardrobe ready for the different seasons - while incorporating key pieces for your business life

- How and where to buy your "3-Part Basics" to always look professional, without spending a fortune

- How to choose the most appropriate wardrobe for different professional meetings: cocktails, conferences, meetings and the office