yearbook trends in coverage, design, photography and reporting
DESCRIPTION
An introduction to trends in yearbook (magazine) design for presentations in the summer of 2014. All designs remain copyrighted by their creatorsTRANSCRIPT
YEARBOOK TRENDS !What’s new. What’s hip. What’s happenin’
By Bradley Wilson [email protected] bradleywilsononline.net @bradleywilson09 !©2014
Orthodoxy: The early years
• Yearbooks were historical records. • Expensive and time-consuming
to produce. • A production of the “senior class.” • A reflection of the times. • Little copy.
AgromeckNorth Carolina State University
1903
• Television came into the market. • Some color. • The ’60s. • Journalism.
The evolution
• Journalistic standards took over. • Judging standards established. • History, PR• Color more common. • Organized into sections. • Themes. • And enter the Macintosh. (Technology)
The journalistic era
• Community standards. • Community identity. • Population increases, and changes. • Sales decrease. • Self-publishing possible.
The modern era
Trends• COVERAGE | unique stories • COLOR | more; palettes, non-traditional • PHOTOJOURNALISM | more, smaller,
full captions, extremely large • DESIGN | magazine-style, less structure,
modern type, small type, thin rule lines • COPY | alternative story forms
• COVERAGEthis goal of being a historical record in magazine style
A trend
IbisUniversity of Miami
• COVERAGEto tell the story
A trend
• PHOTOJOURNALISMlarge photos
A trend
• DESIGN
A trend
• DESIGNconsistency
A trend
• COVERAGEof interesting students
A trend
• DESIGNusing color to advance plot
A trend
2008
2008
2008
2008
Arrowhead Christian School Redlands, Calif. Crystal Kazmierski, adviser
An example over time
2014
2013
2012
2011
2010
2009
• IDEASand college yearbooks for ideas
A trend
ESPN magazine
ESPN magazine
Catalog
Indiana Daily Student!!
Indiana University, 2009
Journal & Courier
Jan. 10, 2013
• Online competition • Retreat to original mission:
historical record • Design to individual standards • Technology
The future
Teamwork• Reporter and • Photographer and • Designer and • Editor, all working with • Online staff.
