xcinquemila ocean race issue1 v1 2013

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ISSUE 1 YEAR 2013 VOLUME 1 X SPONSORSHIP PROGRAM ......................... 2 X X-YACHTS NEWS HISTORY............................3 X c i n q u e m i l a Ocean Race Inventio THE NEEDS OF INVESTORS AND PLANTING THE SEEDS FOR A SECURE SAILING INTO THE FUTURE. ‘The Xcinquemila X-Yachts XP & XC Class is an excellent new edition to the international racing scene. Born out of popularity from experienced sailors this class will be big in both offshore and coastal racing, we are expecting a large participation in to cross Pacific and Atlantic racing over the next coming years. Helping you achieve your branding goals Xcinquemila Xc Xp Racing was formed to provide people from all walks of life who have a passion for excitement access to yacht racing's premier events. We are looking for forward thinking, socially responsible brand owners to drive the teams and partner with our business. Xcinqa Racing and Xcinquemila Inventio are working for sponsors since the time of times and we have a clear understanding that sponsors want a ROI and have specific marketing goals relating to their sponsorship. We are committed to creating tailored and flexible sponsorship Route & Ports The route will take in 10 cities in nine countries – China to Spain, Panama, Cuba, United States Hawaii, St Vincent and the Grenadines, Portugal, France and Denmark – and will require the teams to cover 25,000 nautical miles – equivalent to 46,000 kilometers. The Race will start on August, 2014, day of the first In-Port Race in Qingdao, and finish with a final In-Port Race on June, 2015 in Haderslev, the Danish home of X-Yachts. packages and working to help our sponsors achieve their aims. Partner the brand with a team of amateur sailors, captains of industry, competing in the most prestigious yacht racing regattas and the toughest ocean racing challenges around the world. The team will be competing in events over the course of a year on various yachts. The People, leaders, who will identify themselves with “Your Name Here Inc.” corporate culture” X XCINQUEMILA THE RACE ......................... 1

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News letter about the Xcinquemila Ocean Race

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Page 1: Xcinquemila ocean race Issue1 v1 2013

ISSUE 1

YEAR 2013

VOLUME 1

SPONSORSHIP PROGRAM .........................2

X-YACHTS NEWS HISTORY............................3 Xc i n q u e m i l a Ocean Race

Inventio THE NEEDS OF INVESTORS AND PLANTING THE SEEDS FOR A SECURE SAILING INTO THE FUTURE.

‘The Xcinquemila X-Yachts XP & XC Class is an excellent new edition to the international racing scene. Born out of popularity from experienced sailors this class will be big in both offshore and coastal racing, we are expecting a large participation in to cross Pacific and Atlantic racing over the next coming years. ‘

Helping you achieve your branding goals Xcinquemila Xc Xp Racing was formed to provide people from all walks of life who have a passion for excitement access to yacht racing's premier events. We are looking for forward thinking, socially responsible brand owners to drive the teams and partner with our business. Xcinqa Racing and Xcinquemila Inventio are working for sponsors since the time of times and we have a clear understanding that sponsors want a ROI and have specific marketing goals relating to their sponsorship. We are committed to creating tailored and flexible sponsorship

Route & Ports The route will take in 10 cities in nine countries – China to Spain, Panama, Cuba, United States Hawaii, St Vincent and the Grenadines, Portugal, France and Denmark – and will require the teams to cover 25,000 nautical miles – equivalent to 46,000 kilometers. The Race will start on August, 2014, day of the first In-Port Race in Qingdao, and finish with a final In-Port Race on June, 2015 in Haderslev, the Danish home of X-Yachts.

packages and working to help our sponsors achieve their aims. Partner the brand with a team of amateur sailors, captains of industry, competing in the most prestigious yacht racing regattas and the toughest ocean racing challenges around the world. The team will be competing in events over the course of a year on various yachts. The People, leaders, who will identify themselves with “Your Name Here Inc.” corporate culture”

XCINQUEMILA THE RACE .........................1

Page 2: Xcinquemila ocean race Issue1 v1 2013

Getting the most from your sponsorship Sponsorship geared to driving sales can be an extremely potent promotional tool.

Every sponsor is seeking wide exposure in both electronic and print media. Positive publicity helps create heightened visibility of products/services. Various media covering the event will include sponsors names and/or photos. In addition, the kind of media coverage a sponsor will get is unaffordable if the company were to think of purchasing it, and if it were available. To maximize this objective, it is important for the sponsoring company to have a comprehensive media campaign to augment the regular media coverage promoted by the organizers. Your sponsorship can generate media coverage that otherwise not available.

Some key facts: - The 1th edition will start in the late summer of 2014 (August/September-October) in Qingdao, China. - The race will follow a similar route as most Ocean Races as it is the nature of sailors to use the prevailing trade winds, sailing eastwards. - The route won’t have too many changes and we confirm that we will be able to route over the Caribbean’s toward the finishing part of Spain. BE INVOLVED IS TO: - experience an extraordinary story

SMARTER BRANDING: Experience vs.

Discipline

Key characteristics of the Race: ‐ To be world's most prestigious clean energy race round the world sailing race ‐ Top class professional sportsmen and women sailing the most technically advanced ocean racing yachts ‐ Endurance test, thousands nautical miles ‐ "The Great Wall of Sailing"‐ 5 stopovers delivering unique global reach in Asia, North & South America, Africa, Middle East & Europe, design to fit corporate profiling ‐ Mass media exposure via a multi‐channel communication strategy spanning TV, press, internet, mobile phones and an extremely successful online sailing game ‐ The 1000 mile runs, 5 of them takes place every year, the next edition running ARC , Spanish coast, the run to Cuba.  ‐ The long runs, each a grueling 5000 miles, takes place every two years, the next edition running from August 2014 to July 2015

- be part of one of the most prestigious sporting events - share the experience with the widest audience - become an ambassador for the most popular sporting events - promote strong values like courage, ambition, authenticity, determination and solidarity BECOME A PARTNER IS TO: - gain strong visibility and reinforce your brand awareness - drive your commercial networks - enhance company revenue - unite and drive your teams - know how to be a step ahead of your competitors.

Beijing China. PAULUS P. SNOEREN

Page 3: Xcinquemila ocean race Issue1 v1 2013

                        

X-YachtThe boat builder

Sponsorship geared to driving sales can be an extremely potent promotional tool.

The X-Yachts Story In 1979, one of today’s most successful and quality orientated production a yard was established in Denmark. During the 1980’s, X-Yachts designed and built winning IOR yachts for World Class Racing. The success with this market attracted the attention of the cruising market, which was then looking for fast, high quality and comfortable sailing yachts. It seemed very clear to X-Yacht that they should use their boat building experience from the fast racers and combine this with building high performance cruising yachts.

The Xcruising Range The Xcruising range was designed for sailors who want to cover sea miles in style and comfort, yet retaining the same design and build qualities that X-Yachts performance designs are renowned for. The first in the family, the Xc 45, was awarded the 2009 European Yacht of the Year the year of its launch. It was soon joined by the Xc 42 and in 2010, the range was doubled by the introduction of the Xc 50 and the Xc 38. Only a couple of months after the launch of the Xc 38, it was awarded the 2011 European Yacht of the Year.

Every model in the Xc range offers the same enjoyable sailing experience that X-Yachts owners are familiar with, but with deeper, more 'V'-shaped hulls that give greater interior volume and high stability, with only a marginal reduction in light airs performance. The Xperformance Range "We started work on the new Xp models back in the spring of 2010" explained Niels Jeppesen, Director of Design. "We decided to begin a new Xperformance generation because our existing performance range was originally developed back in 2002 and 2003".

p/a 22 North Ltd , Unit 207, 2nd floor, Winning Center

29 Tai Yau Street, Kowloon, Hong Kong Tel: +852 2789 7828 Fax: +852 2396 5572

[email protected]