www.ub-global.com www.kingfisherworld.com

United Breweries Ltd.United Breweries Ltd.• An Indian multinational conglomerate with turnover exceeding

USD 4 billion

• Largest Indian manufacturer of beverage alcohol (beer & spirits) with the rare distinction of market leadership in both categories

• Recent launch of Kingfisher Bohemia to straddle the wine space

BackgroundBackground•Growing worldwide popularity of Indian cuisine has resulted Growing worldwide popularity of Indian cuisine has resulted in a strong growth of KF beers, in the recent yearsin a strong growth of KF beers, in the recent years

Strategy Strategy •This provides a great opportunity to leverage the Kingfisher brand This provides a great opportunity to leverage the Kingfisher brand across the alco-bev categoryacross the alco-bev category

•Our bouquet of Kingfisher Bohemia wines - Chenin Blanc Our bouquet of Kingfisher Bohemia wines - Chenin Blanc Chardonnay, Pinotage & Rose, provides a perfect fit .Chardonnay, Pinotage & Rose, provides a perfect fit .

•The South African origin of these wines infuses a strong heritage The South African origin of these wines infuses a strong heritage value.value.

•Immediate launch of Immediate launch of Kingfisher BohemiaKingfisher Bohemia to complement the to complement the taste buds of Indian food connoisseurstaste buds of Indian food connoisseurs

  

The StrategyThe Strategy

Sourcing Kingfisher Bohemia• Bottled by Company of Wine People, in Stellenbosch, South Africa

• Currently one of Top 5 in South Africa in terms of international wine sales

• Winery Infrastructure: 3 owned and 4 in alliance

• Storage & Blending : > 25 million liters

• World class brands – Arniston Bay, Versus, Welmoed, Thandi

Kingfisher BOHEMIA

Red Pinotage

WhiteChenin Blanc Chardonnay

Rosé Pinotage

Pinotage

CULTIVAR: 100% Pinotage grapes

VINTAGE: 2007

COUNTRY: South Africa

REGION: Western Cape

WINEMAKER: Nicky Versveld & Abraham de Villiers

TYPE OF CLIMATE: Cool Mediterranean

TASTING NOTES: Marked by a lovely bouquet of sweet vanilla and savory tones on the nose which follows through to the pallet. A wonderfully balanced wine, on the pallet with a velvety, lingering finish

ANALYSIS: Alcohol level : 15 %

Residual Sugar : 7 grams per literTotal Acidity : 5.53 grams per literpH : 3.37

Serving Suggestions-Pinotage

Best served at 15-180 C.

This wine goes down very well with Mutton Rogan Gosh and Biriyani, Kababs, Fish Amritsari

Chenin Blanc Chardonnay

CULTIVAR: 80% Chenin Blanc & 20% Chardonnay

VINTAGE: 2008

COUNTRY: South Africa

REGION: Western Cape

WINEMAKER: Nicky Versveld & Abraham de Villiers

TYPE OF CLIMATE: Warm, dry summers. Cold wet winters

TASTING NOTES: This masterfully blended white wine has lovely pineapple and ripe melon flavors on the nose, following through to a limy, full and smooth middle-palate in the mouth. Fresh exuberant wine when chilled.

ANALYSIS: Alcohol level: 14 %Residual Sugar: 11 grams per literTotal Acidity: 6.10 grams per literpH: 3.56

Serving Suggestions- Chenin Blanc

Best served at 6-100 C

Easily served at any occasion or with any dish, but is best served with Tandoori prawns, lobster or fish, Chicken Tikka Masala, Chiken Dopiaza, Soups.

Rosé

CULTIVAR: 100% Pinotage

VINTAGE: 2008

COUNTRY: South Africa

REGION: Western Cape

WINEMAKER: Nicky Versveld & Abraham de Villiers

TYPE OF CLIMATE: Warm, dry summers. Cold wet winters. Mediterranean climate

TASTING NOTES: This wine has lively strawberry and violet aromas on the nose combined

with a fresh fruity taste to yield an accessible styled wine.

ANALYSIS: Alcohol level : 13,5 %Residual Sugar : 12 grams per literTotal Acidity : 6 grams per literpH : 3.35

Serving Suggestions-Rosé

Best served at 6-100 C

Popular when served as an aperitif before meals or as a palate cleanser between dishes.

Goes down well with light dishes like Reshmi and Hariyali kababs

Packaging

BOTTLE MATERIAL :Glass

CLOSURE :Screw-cap

BOTTLE VOLUME :750ml

BOTTLES PER CASE :12

Each Pallet :56 cases

No. of Pallets in 20’ FCL :Apprx. 20 pallets

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