www.aklf.in. kolkata’s first literary festival, now in its 7 th year with its mission is a desire...
TRANSCRIPT
Partnership Opportunities
www.aklf.in
www.aklf.in
ABOUT AKLFKolkata’s first literary festival, now in its 7th year with its mission is a desire to give back to the literary world.
With over 25 events packed into 4 days, the festival reaches thousands of people proving the opportunity to communicate the brand messages to its audience, delegates and media.
Bringing together the very best writers and performers from across the globe, the festival also offer to visit the heritage locations of the city.
We work with organizations to create partnership that deliver results for your set of brand goals.
We promote upcoming authors so they can add value to the society, meaning a partnership can also enable companies to achieve corporate social responsibility objectives.Ms. Priti Paul,
Director, Apeejay Surrendra Group
www.aklf.in
WHAT TO EXPECT FROM AKLF
“The world's most sensible person and the biggest idiot both stay within us. The worst part is, you can't even tell who is who.” ― Chetan Bhagat,
Meaningful conversations, A world of new ideas and experiences Literary events in historical heritage
venues across the city Engaging with the best minds from
globe & India The intimate ambience of a heritage
bookstore steeped in tradition Meeting your favourite authors in an
informal atmosphere Discovering talented new writers Asking the one question you always
wanted to ask to your favourite writer– and getting it answered
Networking opportunity for our partners
The Apeejay Kolkata Literary Festival promises you all this and more!!
www.aklf.in
FESTIVAL REACHONLINE25,000 + page views on www.aklf.inEmail newsletters sent to over 10,000
people24,000 + twitter follower10,000 + Facebook fansEvery event video on You Tube Instagram
PRINTEvent coverage through nationalize dailyPartner’s logo in newspaper10,000 + printed invitation
OUTDOOR 20 + hoarding across the city10 + AD in digital bill boards
ELECTRONIC MEDIAPromotion through regional & national TV
channelPromotion in regional Radio
www.aklf.in
FESTIVAL REACH
www.aklf.in
WHY SUPPORT AKLF?By supporting Apeejay Kolkata Literary Festival, you are not only supporting the enrichment of literature & social commitment for your organization, but you gain access to an exclusive range of benefits that give excellent return of investment.
“The Affluent Society not only changed the way the country viewed itself, but gave new phrases to the language: Conventional wisdom, the bland leading the bland, private opulence and public squalor.” ― Amartya Sen
MEET YOUR OBJECTIVES:
Building brand awareness using our vast marketing channels including Electronic, Print, Social Media, Outdoor & Festival site presence
Showing your social responsibility towards nation building
Sampling your product & services to our thousands of festival visitors
Making a network for your organizationPromoting brand values to stakeholders
including your consumers, employees, media & our high profile delegates
Playing a role for building future literature genius
www.aklf.in
FESTIVAL EVENTSAssociate your brand with a specific event from the Festival Program schedule which reflects your brand identity & objectives or partner with us for the entire festival for better brand presence.
www.aklf.in
BE A PARTNERPresenting Partner……….………………Rs.25,00,000Benefits
Logo sharing with the festival logo in every communications
Logo on Festival Invites/ logo in all collaterals Logo presence in Festival Print
Advertisements/Standee/Backdrop/E-mailers Logo presence in hoarding (10 placed across the
city) Brand Logo on festival Website & Facebook Page Branded standee at strategic locations Database sharing Partner’s promotional material in Festival Kit or
Goody Bags or Gift Hampers Extensive efforts will be taken for post event
coverage 50 invites to the events & 20 invites for the
dinner
Unique Benefits
Exclusive promotional display at the Oxford Bookstore, Kolkata for 6 months.
Promotion of books/product in Oxford Bookstore website during the festival or three months
― Satrughan Sinha
www.aklf.in
BE A PARTNERSupporting Partner……….………………Rs.15,00,000Benefits
Logo sharing with the festival logo in every communications
Logo on Festival Invites/ logo in all collaterals Logo presence in Festival Print
Advertisements/Standee/Backdrop/E-mailers Logo presence in hoarding (10 placed across the
city) Brand Logo on festival Website & Facebook Page Branded standee at strategic locations Database sharing Extensive efforts will be taken for post event
coverage 30 invites to the events & 15 invites for the
dinner
Unique Benefits
Exclusive promotional display at the Oxford Bookstore, Kolkata for 3 months.
Promotion of books/product in Oxford Bookstore website during the festival or twomonths
― Ravinder Singh
www.aklf.in
BE A PARTNERInaugural Event Partner…………………..Rs.5,00,000
Benefits
Logo presence in Festival Print Advertisements/Standee/Backdrop/E-mailers
Logo presence in hoarding (10 placed across the city)
Brand Logo on festival Website & Facebook Page Branded standee at strategic locations 50 Invites in the premier at Nandan 25 invites to the events & 10 invites for the dinner
Unique Benefits
Exclusive promotional display at the Oxford Bookstore, Kolkata for 1 month
Promotion – Poster or Standee in Oxford Bookstore
― Aparna Sen
www.aklf.in
BE A PARTNERTitle Sponsor Kids Fest…………………..Rs.5,00,000
Benefits
Logo presence in Festival Print Advertisements/Standee/Backdrop/E-mailers
Logo presence in hoarding (10 placed across the city)
Brand Logo on festival Website & Facebook Page Branded standee at strategic locations 20 invites to the events & 5 invites for the dinner
Unique Benefits
Stall space at event ground for 2 days Logo in main backdrop Dedicated standee at the event area
www.aklf.in
BE A PARTNERPremier Partner……………………..……..Rs.2,00,000
Benefits
Logo presence in Festival Print Advertisements/Standee/Backdrop/E-mailers
Logo presence in hoarding (10 placed across the city)
Brand Logo on festival Website & Facebook Page Branded standee at strategic locations 10 invites to the events & 2 invites for the dinner
― Anuja Chauhan
www.aklf.in
BE A PARTNERIndividual Event Partner…………………..Rs.1,00,000Other Partnership Opportunities
Hospitality Partner Venue Partner Travel Partner Décor Partner Medical Partner Facility Partner Outdoor Partner Media Partner TV Channel Partner Radio Partner Gifting Partner Stationery & Collateral Partner Food & Beverage Partner Social Media & Blog Partner Knowledge Partner Photo & Video Partner Heritage Walk Partner
www.aklf.in
DELEGATES TO GRACE
THE FESTIVAL THIS YEAR
Alka Pande was Awarded the Chevalier dans l'Ordre des Arts et des Lettres - Knight of the Order of Arts and Letters, bequeathed by the French government.
Christine Mansfield, Masterchef Australia
Vir Sanghvi-Apart from being a star journalist, popular television anchor and writer, Vir Sanghvi is also India's top food critic.
Ben Orki-is a Nigerian poet and novelist. His best known work, The Famished Road, which was awarded the 1991 Booker Prize
Durjoy Datta, is an Indian novelist, screenwriter and entrepreneur.
www.aklf.in
DELEGATES TO GRACE
THE FESTIVAL THIS YEAR
Aparna Sen, is an Indian filmmaker, screenwriter and actress. She is the winner of three National Film Awards and nine international film festival awards.
Ravinder Singh, is a bestselling author. His debut novel I Too Had a Love Story has touched millions of heart. Can Love Happen Twice? is his second book.
Shobhaa De,is an Indian columnist and novelist..
Chetan Bhagat, is an Indian author, columnist, screenwriter, television personality and motivational speaker.
Shatrughan Sinha, is an Indian film actor and politician..
www.aklf.in
PARTNERS TILL DATE
And many more………
www.aklf.in
CONTACT USThank you for considering a Partnership with Apeejay Kolkata Literary Festival
For more information contact
Swagat Sengupta
Soumen Ghosh
M +91 99030 78059 / 033-4403-5701
M +91 97488 22718/033-4403-5724