Writing Effective Business Emails Critical email strategies to use in a professional working context — giving you the

starting point you need to communicate successfully.

Effective emails:

Are focused on the recipient

Arouse attention before they're opened

Get opened and read

Are kind and respectful

Are written with correct spelling and grammar

Make the recipient feel good

Are as long as they need to be, and no longer

Have a clear call to action

What Makes an Effective Email? • A research by McKinsey found the

average employee spends 2.5 hrs/day

dealing with email. That's equivalent

to 81 working days every year—or a

quarter of our working life.

• The Radicati Group found that the

average business user sent or

received 108 emails per day in 2013.

• A survey by Sendmail found that 64%

of us have sent or received an email

that caused unintended anger or

confusion. In the survey, people were

most upset by: a. Not receiving the replies they needed

b. Unnecessary "Reply All's“

c. Confusing or vague messages

Introductions & Departures Cc:

We live in informal times, so "Hi" is a sound

option in most instances. If you're emailing

someone for the first time, and you wish to

appear formal and deferential, then "Dear" is

an appropriate choice.

You should close by wishing the person

you're emailing well, followed by your

signature.

"Kind regards" is a standard close. "Best

wishes" also works well (but less formal).

When you're writing an email, it's important

to include everyone who should be included

as part of the conversation. This is what "cc:"

is for.

If you wish to talk to an individual from within

a group email, start a new email thread with

them. When you're part of a group email

"Reply All" should be the button you press.

Bcc: Is it ever appropriate to use bcc:?

The only good time to use Bcc when sending an

email is if you are sending something

impersonal (change of address, selling a

dresser) to a lot of people

It's a way of discreetly sending email. When

you send a bcc: email, the other people in

the conversation don't know about the bcc:

recipient.

It's rarely a good idea to use bcc:. In almost

all cases, it's most appropriate to use cc:.

Signature

51%

25%

19%

*click on the hyperlinks

(underlined) to view the actual

reports

Mit freundlichen Grüßen/Best Regards,

Anubhav Dhiman Email | LinkedIn

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