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WQPT Quad Cities PBS a public media service of Western Illinois University Presented by Mary Pruess General Manager and the WQPT Team

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Page 1: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WQPT Quad Cities PBSa public media service of Western Illinois University

Presented by

Mary Pruess General Manager

and the WQPT Team

Page 2: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

FY 15 Accomplishments

WQPT Strategic Plan Year Two

Focus on Leadership Development

Early Childhood Outreach Services/AmeriCorps exceeds target

Embracing our Military completes first year

Ana Kehoe retires

WQPT begins growth curve

Page 3: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

FY 15 Accomplishments

WQPT Leadership Development

New charter for Community Advisory Board

Four new members seated

Three community leader summits held

Page 4: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

FY 15 Accomplishments

Expand Outreach Services/AmeriCorps 20 WIU students became AmeriCorps members

AmeriCorps members seek to raise literacy rates in 5 Illinois early childhood centers by 15%. Actual FY14 results were 49%.

Page 5: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Ana Kehoe retires after 20 years of service to

WQPT Educational Outreach

FY 15 Accomplishments

Page 6: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

FY 15 Accomplishments

Embracing Our Military

Convene local groups and raise awareness of issues affecting our military community.

First year completed

Page 7: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Embracing Our Military Goals Increase the number of veterans connecting with local resources.

Support Western Illinois University’s recognition as a military friendly institution as awarded by GI Jobs magazine and Military Advanced Education.

Raise the visibility of the military community at the Rock Island Arsenal in the greater Quad Cities area.

How is WQPT doing this?

On-air programming

Events

Collaboration with like minded organizations

Page 8: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

On air programming Airing national military programming Airing local programming Making of A Green River broadcast premiere

August 2014 Letters Home to Hero Street broadcast premiere

January 2015 Regular segments on The Cities

Creating local Military interstitials Arsenal History Minutes with George Eaton Stories of Service in collaboration with WVIK

Page 9: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families
Page 10: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Events

Job Symposium at WIU-QC November 7

Letters Home to Hero Street Community screening January 2015 in Silvis

Community Screening of Last Days of Vietnam May 2015 with special guest Bill Albracht, author of Abandoned in Hell

Page 11: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

https://vimeo.com/114915907

Page 12: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Workforce Symposium – November 7, 2014

Page 13: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Collaborating with Organizations

More than 80 Embracing Our Military partnerships strengthening community relationships

Financial Partners

Collaborative Partners Seventeen collaborative partners

Supportive Partners Sixty-three supportive partners

Page 14: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Stabilized WQPT

Master Control moved to WTVP – Peoria

Signal to the transmitter from Peoria now carried completely by fiber

Financial trends on positive track

Page 15: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Interstitial material 16 Stories of Service and 24 Arsenal History Minutes

Three new full-length documentaries Unforgettable Lessons from the Holocaust: The Legacy of Jeff Leibovitz

The Making of A Green River

Letters Home to Hero Street

Added The Whitney Reynolds Show

Continued The Cities with Jim Mertens,

Hola America and Out and About

Local Programming Expanded

Page 16: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Three events over two days

Ten PBS characters and 15 kid-friendly stations

More than 2000 visitors to campus

Thanks to all for helping us exceed expectations!

Debuted Imagination Station

Page 17: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Debuted Imagination Station

Page 18: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Debuted Imagination Station

Page 19: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Debuted Imagination Station

Page 20: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Debuted Imagination Station

Page 21: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Debuted Imagination Station

Page 22: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal#1 University Growth & Recruitment More than twice a day, WQPT airs spots encouraging enrollment of

students to WIU-QC. 821 spots aired in FY14; we are on track to meet that number again in FY15. Value of this airtime is more than $106,000.

Every program break – more than 30 times each day – identifies WQPT as a “public media service of Western Illinois University.” The value of this airtime is well over $474,000.

WIU Strategic Plan Goals

Page 23: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal#1 University Growth & Recruitment WIU faculty, staff, programs and musical performances were

featured on “The Cities with Jim Mertens” during the year.

WIU-QC Phase II Grand Opening featured on “The Cities”

Aired WIU-QC Phase II Grand Opening UTV Production

WIU Strategic Plan Goals

Page 24: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WIU Strategic Plan Goals

Page 25: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal#1 University Growth & Recruitment Annual Ready to Learn Conference held at WIU-QC

Aired WIU-QC campus graduation ceremonies and 5 WIU basketball games provided by COFAC.

WIU Strategic Plan Goals

Page 26: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal#1 University Growth & Recruitment

WQPT Awards Certificate of Appreciation from AUSA

Named Commemorative Partner for the Department of Defense 50th Anniversary Vietnam War Commemoration

Staff Awards Scott Brouette – Governor’s Volunteer

Service Award

Al Hansen honored at Augustana – naming of Red Shoes Preschool after her; now called the Hansen House

WIU Strategic Plan Goals

Page 27: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal #2 Enrich Academic Excellence WIU Student Interns –Kasi

DeFreise (English), Kara Widell(Communications), Courtney Sleaford (MBA), and Lolly Telleen(Rivermont).

WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families with 520 hours of volunteer service.

WIU Strategic Plan Goals

Page 28: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WIU Strategic Plan Goals

Page 29: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal #2 Enrich Academic Excellence 53 classroom visit to First Book

Club sites

4,210 children's books distributed through First Book Club, workshops and events

Participated in numerous children’s events and activities throughout the area.

400+ k-3rd graders expected to enter stories in local PBS Kids’ Writers Contest

WIU Strategic Plan Goals

Page 30: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Strategic Plan Goals (cont’d)

Goal #3 Provide Educational Opportunity Intern Site Advisors Bea Brasel, Amanda

Bergeson, Dawn Schmitt, Lora Adams and Jamie Lange

RPTA 235 Course Instructor Bea Brasel

RPTA Orientation assistance by Bea Brasel

RPTA 235 Trivia Night director Amanda Bergeson supported students in successfully raising $1,803 and provided “real world” event training experience

SRA advisor – Amanda Bergeson

RPTA Mentor – Bea Brasel

Jamie Lange guest lecturer in Gary Rowe’s RPTA 424 class: Special Event Planning

Scott Brouette advisor to Society of Educators

Scott Brouette teaching University 100 class

Producer Lora Adams worked with Dr. McLean and his students to promote a special event.

Jerry Myers and Chris Ryder provide production support for Tami Seitz and marketing

Bea Brasel named to WIU Graduation/Commencement committee

Participated in minority student scholarship event

Page 31: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Goal #4 Promote Social Responsibility Screening of Unforgettable Lessons of the Holocaust with

more than 100 community members in attendance

Strategic Plan (cont’d)

Page 32: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

FY 15 Budget Enhancements

Substantial indirect support from WIU Office space, human resources, payroll, IT services, gift processing, positive

association with well-established University and with WIU-QC growth.

WQPT is self-sustaining No direct budget enhancements were received.

Page 33: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WQPT FY16 Future Goals

Increase local fundraising revenue streams

Bring revenue and expense into balance within three years; plan to make significant progress on this objective in FY 14 by raising revenue 10% and evaluating expenses for possible reductions.

Continue to expand the local “personality” of WQPT on the air by producing and airing more short form programming in the interstitial breaks of the station.

Make use of programming produced by University TV.

Page 34: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WQPT FY16 Future Goals

Further develop interstitial and program material through the Embracing Our Military initiative.

Further engage the community around these themes of Embracing our Military.

Expand the Americorps - WIU/WQPT Early Childhood initiative to 24 members in local Illinois early childhood classroom, increasing the program’s impact to reach between 250 and 300 children.

Expand PBS LearningMedia utilization with area educators

Page 35: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

WQPT FY16 Future Goals

Continue to focus community outreach into two main areas of Early Childhood and Embracing Our Military.

Continue development of new strategic plan with Western Illinois University- QC aligning with Phase III educational priorities.

Capitalize on move to more visible office space at Riverfront Hall

Take advantage of new location to raise visibility of WQPT at WIU

Take advantage of new production space to improve quality of program and interstitials material, upgrading selected equipment and room enhancements.

Further develop station growth plan

Page 36: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Gain internet access at Sterling/Rock Falls site to allow remote monitoring.

Create a mobile friendly website

Upgrade the production suite

Replace worn copier/color printer

Automate our closed captioning process

FY 16 Technology Goals

Page 37: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Hire new Director of Education and Outreach

Hire new Underwriting & Outreach Coordinator

Evaluate staffing needs and realign as necessary to meet goals.

Internal Reallocation and Reorganizations - QC

Page 38: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families
Page 39: WQPT Quad Cities PBS · Certificate of Appreciation from AUSA Named Commemorative Partner for the ... WQPT Ambassador program included 5 WIU students reaching nearly 20,000 families

Questions?