world intellectual property organization the importance of facilitating international protection...
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![Page 1: World Intellectual Property Organization The importance of facilitating international protection Lisbon, October 31, 2008 Maria Paola Rizo Senior legal](https://reader035.vdocuments.us/reader035/viewer/2022070407/56649e0e5503460f94af8edc/html5/thumbnails/1.jpg)
World Intellectual
Property Organization
The importance of facilitating international protection
Lisbon, October 31, 2008
Maria Paola RizoSenior legal officer
Division of Law and International Classifications
WIPO
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Why GIs?
Economic
– Tool to differentiate product in a competitive market
– Develop niche markets
– Price premia
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Café Marcala
Kintamani Bali
Café de Colombia
Antigua
Ceylon tea
Darjeeling
Assam
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Why GIs?
Contribute to preserve TK and folklore
Lamphun brocade Thai silk Olinalá
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Why GIs?
Rural development potential
– Participation of local actors
– Reproduction of the social system
– Employment and level of income
(Sylvander, 2004)
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Why GIs?
Reputation = intangible asset
Rooibos
Blue Mountain CoffeeSavon d’Alep
Argan oil
Protection
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GIs: some challenges
• Fair and equitable regulation of collective use
• Inherent costs – certification and traceability systems
• Promotion
• Protection and enforcement
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Threats
• Free-riding
• Registration as TM by a third party
• Becoming a generic term
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Challenges of obtaining international protection
• Cost
• Complexity
different systems for protecting GIs around the world; need to adapt protection to each system
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How to protect GIs at the international level?
• Bilateral treaties
• Multilateral treaties
– Lisbon Agreement for the Protection of Appellations of Origin and their International Registration
– Madrid System for the International Registration of Marks
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Principles and aims of the Lisbon and Madrid systems
• Special agreements under Article 19 of the Paris Convention -optional
• Aiming at facilitating the protection of trademarks and appellations of origin at the international level
• Aiming at facilitating the management of trademarks and appellations of origin after registration
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Rule 9(4)(x) of the Common Regulation expressly provides for registration of collective or certification marks
1078 collective or certification marks registered
364 in classes 29 to 33
Madrid System
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Madrid System
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Madrid System
VINHO REGIONAL MINHO
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Agreement only 7 Protocol only 28
Agreement and Protocol 49
(including EC)
Madrid Agreement and Protocol84 Contracting
Parties
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Lisbon Agreement 26 Members States
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• 882 appellations of origin registered
Olive oil of Nyons (FR), Parmigiano Reggiano (IT), Giant White Maize of Cuzco (PE), Muscat of Kelibia (TN)…
• Recent accessions
– Georgia (2004)– Peru (2005)– DPR Korea (2005)– Nicaragua (2006)– Iran (2006)– Montenegro (2006)
Lisbon Agreement
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• GIs are IP rights with multifunctional character
• It is important to protect GIs – Use means which are available
• GIs do not function alone. Accompanied by:
– Active promotion
– Protection, nationally and internationally
– Enforcement of rights
Conclusion
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Obrigado