workshop: the mobile web and the future of your council's website #bpcw11
DESCRIPTION
Slides from the workshop: 'The mobile web and the future of your council's website' hosted by JAdu at Building Perfect Council Websites 11, 14 July 2011 #BPCW11TRANSCRIPT
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The Mobile WebAnd the future of your Council’s website
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The mobile web is a critical new channel - an evolution of the traditional and social web.
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What is an App?
An interface specific to your content
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Content and tasks have not changed - but the emphasis is on tasks with mobile.
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Content has to be brief. An opportunity to cut to the chase.
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You can’t just load your full site on a mobile device.
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Give users the option
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Turn your tasks into apps and deliver them on the web.
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A web only app:
A microtasking interface for your website
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Pro’s Con’sMore device features Limited offline storage
100% offline use Requires 3GGreater local storage ATM limited device access
Rapid development No revenue from AppStoreLives on web server
No stores!!!
Web apps are HTML :)
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A native app:Compiled code native to
the device using a development environment
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Native apps have their place too.
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Pro’s Con’sMore device features Need to download it
100% offline use Version managementGreater local storage Support
Can be sold! Changes are slowDevice specific
iOS, Blackberry, AndroidSteep learning curveNeed to use a store
Native apps have their place too.
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“Any sufficiently advanced technology is indistinguishable from magic”.
Arthur C. Clarke, "Profiles of The Future"
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JQuery mobile - not magic, but it is cool.
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Just like building a website.
No budget?
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Discussion:Top Mobile Tasks
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Christina Fowler“Designing for your mobile users"
Session at 4.15pm