working together to save arctic species: recognizing the importance of partnerships in engaging...
DESCRIPTION
Parks Canada entered into a partnership with the Canadian Association of Zoos and Aquariums (CAZA) in thedevelopment of a campaign in 2011 for UNESCO's International Year of Biodiversity. The focus of the CAZAcampaign was biodiversity at risk in the Arctic. Key to the campaign was the development of an educational toolkitand a website presence, www.OurArctic.ca. Campaign literature was provided to all CAZA members, reachingaudiences across Canada. This presentation will outline the planning, development and the implementation of thecampaign. It will describe CAZA's lead role and the participation of partners including Parks Canada, CanadianWildlife Federation, and Polar Bears International. Participants in this session will learn the value of engagingpartners to extend the potential and reach of an educational initiative; they will learn about the Parks Canadaapproach in building stakeholder and partner relations; and they will be given an opportunity to apply lessons learnedby the partners in the OurArctic campaign to relationship building their organizations and agencies are undertaking.This presentation also will describe the campaign and its goal to build awareness of Canada's Arctic and itsbiodiversity and its efforts to get Canadians to work together to save Arctic species. And the session will describehow this campaign has helped develop stronger working relationships among all participating partners. Our Arctic.Our Life.TRANSCRIPT
Working Together to Save Working Together to Save Arctic SpeciesArctic Species
Importance of Partnerships in Engaging Canadians
EECOM 2011
National National Parks in Parks in NunavutNunavut
Quttinirpaaq National Park of CanadaSirmilik National
Park of Canada
Auyuittuq National Park of Canada
Ukkusiksalik National Park of Canada
2010 – the International2010 – the International Year of Biodiversity Year of Biodiversity
• IUCN – Commission on Education and Communication
• Secretariat of the Convention on Biological Diversity
• National Biodiversity Strategies and Action Plans are mandated through Article 6 of the Convention on Biological Diversity
OurArctic.ca – Project OurArctic.ca – Project PartnersPartners
• CAZA – Canadian Association of Zoos and Aquariums
• CWF – Canadian Wildlife Federation
• Polar Bears International
• Parks Canada Agency – including Nunavut Field Unit (NFU)
• National Office of Parks Canada has a Memorandum of Understanding with Canadian Association of Zoos and Aquariums
• Also has agreements with other zoos and aquariums on case-by-case basis
Nunavut – Canada’s newest Nunavut – Canada’s newest TerritoryTerritory• Created in 1999
• Inuit make up 85% of the population
• Inuktitut –Inuit language, widely spoken
• Nunavut’s economy includes traditional Inuit harvesting activities
• Inuit seek to sustain traditional lifestyle - through Nunavut Land Claims Agreement and Inuit Impact Benefit Agreements
Nunavut Land Claims Nunavut Land Claims AgreementAgreement
• Creation of Nunavut– Nunavummiut rights are protected
• Inuit Impact Benefit Agreement created for organizations in Nunavut– This ensures Nunavummiut receives
benefits from other organizations
How does it work?How does it work?• Every National Park in Nunavut is co-managed
through board members and Parks Canada• Board members are appointed by federal
government and Inuit Organizations in Nunavut• Nunavut Field Unit needs their approval and
input in new and existing projects• Comprise of community members who usually
reports back to the local community• Board members are involved in community
meetings, announcements and educational activities
Communicating (between) Communicating (between) culturescultures
• Arctic Biodiversity – Seen as alive and thriving by many Inuit
in Nunavut– Seen as threatened and at risk by
southern Canadians
• Protecting Life
Communicating cultures - Communicating cultures - BiodiversityBiodiversity• Studying it in the south
– Qaluunaat base understanding on information received and knowledge assumed
• Living it in the Arctic– Inuit (who are close to the land)
understand based on experience and on first hand evidence
Biodiversity IllustratedBiodiversity Illustrated
• Baffin Island – is the size of .......– more than 360 plant species identified
on this island– More than 60 insects known to exist– Extremely diverse marine life – from the
kelp and other vegetation right up to the polar bear
– Polar bear is a marine mammal
Beginning the conversationBeginning the conversation
• Weekly conference calls – CAZA and all its partners
• CAZA focused on its campaign
• Parks Canada providing the Nunavut/Arctic perspective
Extending the conversationExtending the conversation
While remaining engaged in discussions with its primary partner – CAZA – Parks Canada’s Nunavut Field Unit extended the conversation to include its Joint Park Management Committees (JPMC and UPMC) and to include individual parks and zoos
Extending the conversationExtending the conversation
• Reporting back to JPMC and UPMC– Input sought from committees– Concerns raised by Inuit committee members– CAZA campaign objectives shared– Parks Canada’s interests explained: to
develop a public awareness and understanding of Canada’s National Parks in three key target audiences: urban, new Canadians, and youth
Engaging partners furtherEngaging partners further
• CAZA – a continuing relationship, connecting Parks Canada to some of its members:– Vancouver Aquarium - and its Arctic
Exhibit– Toronto Zoo – an Arctic exhibit– Assiniboine Park Zoo – re-developing its
Polar Bear exhibits
Importance, to NFU, in Importance, to NFU, in maintaining CAZA relationshipsmaintaining CAZA relationships
• Reaching urban audiences through southern partners – a key strategy when resources and budgets are limited
• Create opportunities for CAZA members – e.g. Connecting Vancouver Aquarium to Arctic College students in Pond Inlet; assist in development of messages and approaches
Building networks and creating Building networks and creating opportunityopportunity
• CAZA - a model for development of other organizational relationships – for example, perhaps a stronger connection to EECOM?
• Network model relevant in the north as well – Environmental Educators North –www.eenorth.com
2012 Opportunity for You2012 Opportunity for You
• Parks Canada in Nunavut has been working closely with Canadian Wildlife Federation in bringing its 2011 Summer Learning Institute to Nunavut
• Parks Canada hopes/plans to follow this up with a 2012 Summer Institute for educators, seeking partners in Nunavut and beyond – hope to see you then!
Engaging Partners in Engaging Partners in NunavutNunavut
• Partnership is required under Inuit Impact Benefit Agreement
– Qikiqtaani Inuit Organization– participates in the Parks Canada interview process
– Inuit Heritage Trust- co-teaching their courses
Engaging Partners in Engaging Partners in NunavutNunavut
• Within Federal Organizations– Hiring an Intern person– Workshops- Species at Risk Workshop– Assignment positions– Federal council
Parks Canada in NunavutParks Canada in Nunavut
• How might you assist Parks Canada in Nunavut in developing an appreciation and understanding of Canada’s Arctic parks:– Canada’s youth?– Newcomers to Canada?– Citizens of Canada’s cities? – esp.MTV
Staying ConnectedStaying ConnectedGarry EnnsExternal Relations Manager, Parks Canada(867) 975 [email protected]