working in luxury brand management
DESCRIPTION
TRANSCRIPT
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Working in Luxury Brand Management
featuring:
Daria BurkeFormer Beauty ExecutiveFounder & CEO,Black MBA Women
Hosted by: Caitlin QuanEvisors Marketing & Operations Associate
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Agenda
1. Daria Burke Bio2. Industry Overview3. Marketing Roles in Luxury4. Recruiting Process5. Q&A
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Topic 2
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Connect
Daria BurkeFormer Beauty ExecutiveFounder & CEO,Black MBA Women
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Questions & Answers
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Questions & Answers
Question 1:
Should an interested candidate go right into luxury brand management or slowly work their way into the industry?
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Questions & Answers
Question 2:
Where do you focus the majority of your marketing efforts?
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Questions & Answers
Question 3:
What kind of work is done internally? What kind of work is outsourced?
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Questions & Answers
Question 4:
How do you combine both business and creative elements into your job?
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Questions & Answers
Question 5:
What are the main differences between managing luxury brands vs. non-luxury brands?
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Questions & Answers
Question 6:
What are entry-level jobs for students with an MBA or other relevant Masters degrees?
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Questions & Answers
Question 7:
Is there any higher education that suits a person who is more creative than business-oriented?
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