words talk basic
TRANSCRIPT
Vince Grittani (Words Talk Productions) has consistently
created and produced critically acclaimed projects for stage
and television, marketing and promotional campaigns. He has
written for dramatic, comedic, animated and children’s
television programs. In addition, he has been a contributing
writer and illustrator to a variety of regional and national
publications
Here are a few samples…
Marketing & Advertising From planning through to creative
Red Leaves ResortThe Event Component
The challenge was to invent and promote a series of events throughout the year in Muskoka, a tourist region primarily known as a summer vacationland.
The solution was to rebrand the calendar from four seasons to eight and create original events taking into account the physical, cultural and historical characteristics of each month.
Red Leaves Resort
The Entertainment
Component
The challenge was to create abuzz for Red Leaves Resort fiveyears prior to the first hotelopening.
The solution was to brand a tentnext to the construction site asthe Red Leaves Playhouse thenreplace it later with a permanentstructure in the proposedlakeside village known as MinnetLanding.
Kellerman’s Resort
The challenge was to create a new image for an old resort that was now renamed and under new management.
The solution was to remove all previous images and rebrand with a uniform and contemporary presentation. This was achieved by creating signature events promoted with promotional print and radio ads.
Illustrations & graphics
The Weekend Guy
The challenge was to create a brand from scratch thatwould appeal to anyone interested in leisure andrecreational activities
The solution was The Weekend Guy a broadcastpersonality (TV & Radio) , comic strip , book &merchandise. The show is now seen daily on the IonLife Network (US) and around the world.
The Muskoka Theatre Project 2001 – 2009
The challenge was to restore live theatre in a region were every major company had failed.
The solution was to stay away from large expensive venues, create quality productions for the small stage and own copyright
The results: Since its inaugural season MTP original productions have won three awards and incredible reviews in addition to a loyal following.
Publicity & Public RelationsWe get their attention.