wordpress for wordies
DESCRIPTION
A Naples Press Club Special EventRSS feeds, open source, social media, blogging, web sites, WordPress . . .If any or all of these terms seem like Geek Greek or Gobbledygook to you, mark your calendar to attend this special event. The evening will include an informational walk through WordPress, an easy to use blogging and web publishing software. It's an open source product that grows with your website needs, from a brochure site to a full-fledged publishing system, with multiple authors and different content types and sections.Learn how RSS feeds and social media relate to published content on your site and how you too can spin a web of our own.TRANSCRIPT
“WordPress 4 Wordies- Naples Press Club"
Birgit Pauli-Haack, October 2010
Content Consumption – Good ‘ol Times Print Books Magazine Newspaper Paper etc.
Albert Einstein’s desk 1955
Screen Sizes = Larger Computer Screens Flatscreen TV Laptops Netbooks
1.5 Billion ppl Access to Internet viaComputers
Screen Sizes = Smaller Tablets (iPad +) SmartPhones FeaturePhone (DumbPhones)
5 Billion Cell Phone Subscriptions worldwide
Consumption of Content – Online
Website/Blog E-mail Facebook LinkedIn Twitter YouTube (video) Flickr (Photo)
From Reader to Syndication What works for Google Reader works also for
Your Web site is Online Hub
Command Central = Your Website (blog)
E-mail newsletter provides only header/blurb and link to site (single article links)
Twitter post with link to site (single article) Facebook activities with link to site (single article)
Building Community of Fans, Readers, Followers, Friends
Difference Webpage & Blogpost
Web Page Blog Post
Page & sub-pages Static
Information never/rarely changes (i.e.,bio, about page, etc.)
No Syndication
Post in categories Dynamic/archived/
perma-nent Lead into page(s) Organization news Profiles, stories,
struggles Included in RSS feed
enabling Syndication
Content in Articles Online
Single article in a blog = news engine (web log)
One topic 400 – 800 words Graphic + text Provides links for sharing RSS feeds Category + archives For longer texts, create e-book
Syndication Example: Blog 2 eNews
Naples Press Club (NL) Naples Press Club (Blog)
Example Sites in WordPress Local Paper
Naples Daily News Coastal Breeze News
Online Magazines TechCrunch Gizmodo
Authors Daniel Pink (Drive,
The Whole Mind) Danielle Steel Phil Jason Sandra Yeyati
Getting started Sign up on WordPress.com
Free & easy, not for main web site, w/ domain name always
site.wordpress.com Great features, Limited regarding integration w/ other service
(Security) Click here to Create Account
Taking a cruise around Wordpress
Getting Started Self-Hosted Account Peace-of-mind : Freedom = higher price :
lower price
2-Minute install @ Page.ly WordPress Only Incl. free domain name.
Official WP List: WP recommended All offer domain name registration with account
Open Source Software
Free as in free beer
Free as in free speech
Free as in free kitten
Links: Better Blogging
Links: George Orwell’s 5 Rules of Effective Writing
PickTheBrain.com Ernest Hemingways’ Top 5 Tips for Writing Wel
lcopyblogger.com
5 Tips to Write Blog PostsAbout.com: Blogging
Chris Brogan’s Best Advice About BloggingChrisBrogan.com
What’s next? Contact: Birgit Pauli-Haack, phone: 239-331-5878 Slideshow online
http://www.slideshare.net/bph Follow me on Twitter @bph
http://twitter.com/bph E-mail me w/ ideas and questions