wordpress for real estate 103

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WordPress for Real Estate: 103 Post & Promote Nicole Nicolay “@nik_nik” Co-Founder, Chief Creative Officer AgentEvolution.com fb.com/AgentEvolution #agentevo

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Post on 09-May-2015

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Real Estate


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Learn the steps to post your content in the WordPress admin, as well as how to distribute your content across multiple communication channels: Facebook, Twitter, Linkedin, Youtube, Email, Print, etc.

TRANSCRIPT

Page 1: WordPress for Real Estate 103

WordPress for Real Estate: 103Post & Promote

Nicole Nicolay “@nik_nik”Co-Founder, Chief Creative Officer AgentEvolution.comfb.com/AgentEvolution

#agentevo

Page 2: WordPress for Real Estate 103

Agenda

• Why WordPress? (review)

• Content Plan (review)

• How to Post Your Content

• How to Promote Your Content

• WordPress Resources

• BONUS: Q&A with @ChadAJohnson

Page 3: WordPress for Real Estate 103

Why WordPress for Real Estate?

1. Affordable

2. Flexible

3. SEO

4. Functionality

5. OWN it!

Page 4: WordPress for Real Estate 103

Content Plan

1. Strategize

2. Brainstorm

3. Bookmark

4. Schedule

5. Post

6. Distribute

7. Engage

8. Adjust

Page 5: WordPress for Real Estate 103

More Content = More Exposure = More Leads = More Closings

Blog Post Frequency vs. Customer AcquisitionSource: HubSpot.com/ROI

Content: Consistency

Page 6: WordPress for Real Estate 103

How to PostLogin to the WordPress Admin

Page 7: WordPress for Real Estate 103

How to PostSelect Posts > Add New from the Admin Dashboard

Page 8: WordPress for Real Estate 103

How to PostAdd text

Page 9: WordPress for Real Estate 103

How to PostAdd images

Page 10: WordPress for Real Estate 103

How to PostAdd video

Page 11: WordPress for Real Estate 103

How to PostAssign Categories & Add Tags

Page 12: WordPress for Real Estate 103

How to PostOptimize search & social description

Page 13: WordPress for Real Estate 103

How to PostPublish

Page 14: WordPress for Real Estate 103

How to PromoteDistribution Strategy “Hub & Spoke”

Page 15: WordPress for Real Estate 103

How to PromoteYour WordPress Content

Page 16: WordPress for Real Estate 103

How to PromoteFacebook

Page 17: WordPress for Real Estate 103

How to PromoteTwitter

Page 18: WordPress for Real Estate 103

How to PromoteLinkedin

Page 19: WordPress for Real Estate 103

How to PromoteYouTube

Page 20: WordPress for Real Estate 103

How to PromoteEmail

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How to PromotePrint

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How to PromoteShare Controls….give the power to your audience!

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Resource: MyTechOpinion.com

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Resource: AgentEvolution.com

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Let’s get connected!Nicole Nicolay “@Nik_Nik”Co-Founder / Chief Creative Officer – AgentEvolution.comBlogger & Editor – [email protected]

Chad Johnson “@ChadAJohnson”President / Chief Operation Officer – AgentEvolution.comBlogger – [email protected]